Advice and Information for Finance Professionals

Explore the New Role of Finance in the Customer-first Economy at Oracle OpenWorld

Guest Author

By Anne Ozzimo, Senior Director, Oracle ERP/EPM Cloud Business Group, Oracle

In her new book The Inversion Factor, author and leading technologist Linda Bernardi argues that traditional product-centric business strategies are no longer sufficient to ensure business success. Bernardi advocates inverting your strategy away from designing products or services you hope customers will like, to an innovation strategy predicated on anticipating customer needs and fulfilling them in ways never before possible, from delivering groceries in a two-hour window, to selecting the perfect pair of jeans for your body type.   

The role of finance is being disrupted as well, with finance operating models and skill sets evolving to support customer-first strategies and dynamic new business models. Emerging technologies like IoT, blockchain, artificial intelligence, and autonomous technologies are behind the shift toward customer centricity, helping humans sift through reams of data to understand their customers more intimately than ever before. But human acumen is needed as well, especially from the finance team, whose job has moved beyond interpreting data trends to proactively monetizing these insights with management to create new sources of revenue and growth.  

The role of disruptive finance is one of the key trends being explored at Oracle OpenWorld this October 22-25, 2018 in San Francisco, with Inversion Factor author Bernardi among those speaking at the annual Finance Executive Networking Luncheon and CFO Workshop hosted by Oracle CEO Safra Catz and her finance executive team. These are just two of the many sessions at OpenWorld designed to help professionals network and learn about finance and technology trends, change management and implementation best practices, and share other strategies and methods to support finance modernization.

Some not-to-be-missed sessions include:

ERP General Session

October 22, 2018, 11:00-12:15 pm, Moscone South

Hosted by Oracle Applications Development SVPs Rondy Ng and Matt Bradley and available to all OpenWorld attendees, this session examines the dynamic and disruptive business models powering the shift toward a service-driven economy, and how upcoming releases of Oracle ERP Cloud and Oracle EPM Cloud will support these new, recurring revenue streams. Among the highlights: new product demonstrations; a development expert panel focused on AI and UX; and an interactive discussion with Dropbox Chief Accountant Tim Regan and Office Depot Senior Director Damon Venger, who will share their business strategies and how Oracle ERP and EPM Cloud solutions are helping to power their business models.

CFO Workshop: The Customer-first Economy

October 23, 2018, 7:30-11:00 am

Contact your Oracle sales representative for more information.

The CFO workshop, hosted by Oracle Executive Vice Chairman Jeff Henley and Oracle EVP Doug Kehring, will bring together senior finance executives for an interactive session on how to lead in the customer-first economy. Inversion Factor author Linda Bernardi will share the six principles of inversive business models and explore those principles with finance executives at Instacart and Stitch Fix, two examples of true inversion.

During the workshop, Oracle’s finance executives will team up with Oracle ERP and EPM Cloud customers to discuss how emerging technologies are reshaping finance processes to support customer-first operating models. Discussions will focus on:

  • Intelligent Operations: Optimizing the Continuous Close, Procure-to-Pay and Record-to-Report Processes
  • Predictive Guidance: Zero-Touch, Rolling Forecasts and Real-Time Management Reporting
  • The Future-Ready Workforce: Digital Skills, Cross-Functional Teams, Strategic Mindset

Finance Executive Networking Luncheon: Feed Your Need for Disruptive Thinking

October 23, 2018, 11:30-1:15 pm

Contact your Oracle sales representative for more information.

A perennial highlight for finance executives attending Oracle OpenWorld is the Finance Executive Networking Luncheon hosted by Oracle CEO Safra Catz and her finance executive team. The luncheon brings together finance practitioners wanting to be inspired by the latest thinking on finance and technology best practices.

During lunch, Safra will share her insights on why finance executives need courage, clarity, curiosity, and conviction to thrive in today’s nonstop economy. She will also give an update on Oracle’s own ERP and EPM Cloud journey, and the benefits Oracle is receiving by standardizing on a modern cloud. Joining Safra to share their stories are finance change agents at Instacart, Royal Bank of Scotland, and Beall’s, in an interactive session moderated by author Linda Bernardi and Chris Wood, VP of Business Transformation at FedEx.  

Explore ERP Cloud at Two Focus Groups and Have a Meal on Us!

Executive Focus Group Breakfast: Wednesday, October 24, 2018, 7:30-8:45 am

General Focus Group Luncheon: Wednesday, October 24, 2018, 12:15-1:45 pm

If you are considering an upgrade or finance modernization initiative, these two focus groups are just the ticket you need to get on the cloud fast track. Designed to debunk many of the myths around finance in the cloud, these sessions will answer all your questions or concerns in a confidential, interactive environment. 

Beyond Cost: Cloud Innovation Benefits

There are a number of other opportunities to get up speed on how Oracle ERP and EPM Cloud can benefit your organization, including these highlighted sessions open to anyone attending OpenWorld:

Tomorrow’s ERP, Today: The Last Upgrade You’ll Ever Need

October 22, 2018, 4:45-5:30 pm

The leader for this session is Steve Cox, Group Vice President, ERP and EPM Product Marketing at Oracle. Steve will discuss the key findings of a survey of organizations that have implemented cloud ERP and EPM systems. These customers were drawn to the cloud for cost savings, but found that the innovation-related benefits are the more meaningful and longer-lasting gains. Attendees will come away with a vision of where their businesses need to go next to compete, grow, and thrive.

Improved Business Outcomes: Moving from Oracle Hyperion to Oracle EPM Cloud

Wednesday, Oct 24, 11:15 a.m. - 12:00 p.m. | Moscone South - Room 157

Moving to the cloud is not about simply lifting and shifting capabilities from on-premises to the cloud; it’s an opportunity to reinvent and transform your business processes. Attend this session to hear how Hertz successfully moved from Hyperion Planning to EPM Cloud, and in the process, worked with Deloitte Consulting to build a depreciation engine for each automobile in Hertz’s fleet, something that would never have been possible before the cloud.

Oracle ERP Cloud and the $2 Trillion Productivity Opportunity

October 23, 4:45 p.m. - 5:30 p.m. | Moscone South - Room 214

See how Oracle ERP and EPM Cloud are driving increased productivity and how finance teams can position their companies to take advantage of the huge opportunities that emerging technologies offer. New research from the Wharton School predicts the US GDP could grow by $2 trillion over the next 10 years—with the productivity boom being powered by emerging technologies such as AI, machine learning, IoT, and more, and the cloud services that deliver them. Attendees will hear from National Rural Utilities Cooperative Finance Corporation and learn why CFOs are poised to lead this growth. Learn how to position your company to get ahead of the future of finance—realizing Tomorrow’s Finance, Today.

Visit the OpenWorld session catalog to view the complete list of ERP and EPM sessions.

Register Now for Oracle OpenWorld 2018.

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