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Check Out These Mobile Sessions At #OOW16

Dan Brooks
Product Marketing Manager, AI, Bots & Mobile


In a little over two weeks time, you'll likely be arriving in foggy sunny San Francisco, checking into your hotel, and heading over to the Moscone Center for OpenWorld 2016.  As you arrive on Howard Street, you might ask yourself how you'll be able to choose from all the fantastic sessions that are scheduled this year.  Fortunately, we have the answer! 


First, visit the Oracle Focus on Mobile webpage that summarizes all of the important Mobile presentations, hands-on labs, demos, and question-and-answer sessions that are scheduled for this year's event.  We'll continue to update this page as we move closer to OpenWorld.


Second, follow this blog, as we will continue to highlight mobile sessions that you'll definitely not want to miss!  Last time, we discussed "Mobile Now and In the Future: Location, Cognitive Insights, Chatbots, and Much More," which will provide a great overview of how Oracle customers are embracing both the Oracle Mobile Platform and new technologies in order to transform themselves into digital leaders. 


Today, we'd like to highlight three sessions that that dive deeper into what Oracle is doing in Mobile:

  • "Oracle Mobile Cloud Service: Now and In the Future," on Monday, September 19th, at 3:00pm in Moscone West, Room 2016, will discuss the roadmap and the features of Oracle Mobile Cloud Service.  It's been a year since Oracle MCS launched, and now hundreds of customers have adopted this high-growth product.  Nevertheless, we've been working hard to make sure that the product pipeline does not dry up so that you can continue to build better apps faster!  If you're curious to know what in store for Year 2, you might want to come early before all the seats fill up!
  • How can you "Gain Deep Insights Into User Activity Across Web and Mobile to Engage Meaningfully"?  If Mobile/Web Analytics is your thing, come to Moscone West, Room 2016, at 12:15pm on Tuesday, September 20th to find out!  In this session, we'll highlight Oracle's new Customer Insights & Engagement Cloud Service, which provides a big data platform for marketers and mobile decision-makers to better understand user behavior through application engagement, conversion, location, and retention reports. It also provides predictive forecasts to target users at risk of churn.  Yes, we said predictive!
  • You might have heard about Oracle JavaScript Extension Toolkit (Oracle JET), the new open source JavaScript user interface (UI) framework for web apps. Now, you can use Oracle JET to build enterprise mobile apps. In "Building Enterprise-Grade Mobile Apps with Oracle JET and Cordova," on Thursday, September 22nd, at 12:00pm in Moscone West, Room 2016, we'll introduce you to several new and exciting features in Oracle JET that make it very easy to build mobile apps! We'll also demonstrate support for native UI look, feel, and design patterns for iOS, Android, and Windows platforms, and advanced security features such as OAuth, offline authentication, and enterprise mobile management.


We'll see you in San Francisco on September 18th, but in the meantime, don't forget to follow us @OracleMobile, use #OOW16 in your tweets, and join our mobile conversation on LinkedIn!

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