Saturday Mar 16, 2013

Ready for the Gartner MDM Summit Next Week? We Are...


The Gartner MDM Summit is almost here !! Oracle is a PLATINUM sponsor of this event and geared up for a great show next week. We have an information-packed session planned with SONY PlayStation as our featured customer for the session.  I strongly urge those of you attending the conference next week to make it a point to attend -- you won't regret it. 

Our session next week is centered around a customer case study, hear what worked for them, why they chose Oracle and the value of MDM.

  • Oracle Customer Case Study Session: "From Strategy to Operational Excellence", Sree Vaidyanathan - SONY PlayStation   March 21, 2013 4-5PM Room: Texas A                       

In addition to the case study session - don't miss visiting our demo pod for live demos of MDM and Enterprise Data Quality.  For more informatimon on Oracle's session click here.  

Monday Sep 24, 2012

Looking to Implement/Upgrade Your MDM Solution? OOW Has the Session For You

By Bala Mahalingam 

Hurray!  Oracle Open World next week.  Oh my God!  I need to plan my calendar for MDM focused sessions. The implementation/upgrade of Oracle Master Data Management solution is an art & science combined.

This year at Open World, we have a dedicated session focused on sharing two great implementation stories of Oracle Customer Hub. Also hear from Oracle on the implementation/upgrade approach and methodology for Oracle Master Data Management and Data Quality applications.

Here are some of the questions that you might be thinking around the implementation of Oracle MDM solution.

If you are in the process of implementation / upgrade or evaluating the options for implementation of MDM solution and you would like to hear directly from T-Mobile and Sony on their roadmap and implementation experience, then I would highly recommend this session.



Hope to see you at Oracle Open World 2012 and stay in touch via our future blogs. Look here for a list of all the MDM sessions at OpenWorld.

Thursday Sep 20, 2012

Oracle Enterprise Data Quality - Geared Up and Ready for OpenWorld 2012

10 days and counting till Oracle OpenWorld 2012 is upon us.  Enterprise data quality is key to every information integration and consolidation initiative. At this year's OpenWorld, hear how Oracle Enterprise Data Quality provides the critical piece to achieving trusted, reliable master data and increases the value of data integration initiatives. Here are the different ways you can learn and experience Enterprise Data Quality at OpenWorld: 

Conference sessions:

  • Oracle Enterprise Data Quality: Product Overview and Roadmap - Monday 10/1/12, 1:45-2:45 PM - Moscone West - 3006
  • Data Preparation and Ongoing Governance with the Oracle Enterprise Data Quality Platform - Wednesday 10/3/2012, 1:15-2:15 PM - Moscone West - 3000 
  • Data Acquisition, Migration and Integration with the Oracle Enterprise Data Quality Platform - Thursday 10/4/2012, 12:45-1:45 PM - Moscone West - 3005 
  • Hands on Labs: Introduction to Oracle Enterprise Data Quality Platform -  Monday 10/2/2012, 4:45-5:45 PM - Marriot Marquis - Salon 1/2

    Demos:  Trusted Data with Oracle Enterprise Data Quality - Moscone South, Right - S-243 (note: proceed to Middleware Demo grounds)

For a list of Master Data Management and Data Quality sessions and other events click here

Wednesday Sep 19, 2012

Oracle MDM Panel at OOW 12: Best practices, Lessons Learned and More...

By Narayana Machiraju 

We are less than two weeks out from the start of Oracle Open World 2012. The MDM team has built-up a solid line-up of product and customer sessions for you to attend this year in addition to the hands-on labs, and numerous demonstration pods in Moscone West.

This year we will be hosting a customer panel session dedicated to Oracle Customer Hub at Oracle Open World. An esteemed panel of Oracle Customer Hub customers in different Industries: Credit Suisse, Allianz and Elsevier will provide insight into the journey of Customer MDM right from building a business case and MDM vision, establishing and sustaining governance, implementation strategies and realizing the benefits. You will also hear about implementation challenges, phasing strategies and lessons learned from real-life experiences.

If you are already implementing Customer MDM or evaluating the benefits of MDM and you would like to hear directly from our customers then I highly recommend you attend this session:

Customer MDM Panel: Discussion and Q&A on Implementation Best Practices, Data Quality, Data Governance          and ROI

Wednesday October, 3rd, 5:00PM - 6:00PM

Westin Market Street Hotel - Metropolitan 1

The MDM track at Oracle Open World covers variety of topics related to MDM. In addition to the product management team presenting product updates and roadmap, we have several customer panels, Conference sessions and Customer round table sessions featuring a lot of marquee Customers. You can see an overview of MDM sessions here

We hope to see you at Open World and stay in touch via our future blogs.

Wednesday Sep 12, 2012

The Top 5 MDM Sessions You Can’t Miss at OpenWorld

Sessions, Demo pods, Hands On Labs, and much more – but where should you focus?  MDM has some excellent sessions planned for OOW –  here is a top 5 list to identify the sessions you just can’t afford to miss.

October 3, 2012  1:15 PM - 2:15 PM    Moscone West - 3002/3004    
What's There to Know About Oracle’s Master Data Management Portfolio and Roadmap?
Hear about product strategy our vision for the future and how Oracle MDM is positioned to excel in helping organizations make the most of their customer,      partner, supplier or product data.

October 3, 2012  5:00 PM - 6:00 PM   Westin San Francisco – Metropolitan I Oracle Customer MDM Applications: Implementation Best Practices, Data Governance, and ROI      

Customers successes provide solid examples of technology at work and how organizations derive value from it. Attend this session and hear from our customers on how they built a business case, established governance and are realizing the benefits of Oracle Customer Hub.

October 2, 2012  10:15 AM - 11:15 AM   Moscone West – 3001 Mastering Product Data: Strategies for Effective Product Information Management                                                                     

Product data is vital for any enterprise in being able to provide a consolidated representation of products to their partners, customers and suppliers.  Hear how our customers leverage product information to be a leader in their respective area and how Oracle is critical to achieving this.

October 2, 2012  11:45 AM - 12:45 PM   Moscone West – 2022 Enabling Trusted Enterprise Product Data with Oracle Fusion Product Hub                                                                                      

Learn how Oracle Fusion Product Hub is paving the way for providing organizations with trusted product data as well as helping organizations make the most of the information and infrastructure they already possess.

October 1, 2012  4:45 PM – 5:45 PM   InterContinental - Ballroom A Oracle Hyperion Data Relationship Management: Enabling Enterprise Transformation                                                                        

Hear how Data Relationship Management drives enterprise transformation and why any organization embarking on an master data management initiative needs it, plus hear from our customers best practices as well as lessons learned. 

Check out the Master Data Management Focus On document for all our sessions at OpenWorld 2012. 

Tuesday Mar 27, 2012

Oracle Enterprise Data Quality Address Verification Server Makes its Debut and Joins Oracle Enterprise Data Quality

See full size imageData quality – has many flavors to it.  Product, Customer – you name the data domain and there’s data quality associated with it.  Address verification and data quality are a little different.  in that there is a tremendous amount of variation as well as nuance attached to it.  Specifically, what makes address verification challenging is that more often than not, addresses are incomplete, riddled with misspellings, incorrect postal codes are assigned to locations or non-address items are present.  Almost all data has locations, and accurate locations power a wealth of business processes: Customer Relationship Management, data quality, delivery of materials, goods or services, fraud detection, insurance risk assessment, data analytics, store and territory planning, and much more.

Oracle Enterprise Data Quality Address Verification Server provides location-based services as well as deeper parsing and analysis capabilities for Oracle Enterprise Data Quality.  Specifically, Pre-integrated with the EDQ platform, Oracle Address Verification Server provides robust parsing, validation, as well as specialized location information for over 240 countries – all populated countries on Earth. 

Oracle Enterprise Data Quality (EDQ) is a data quality platform, dedicated to address the distinct challenges of customer and product data quality, and performs advanced data profiling to identify and measure poor quality data and identify rule requirements, as well as semantic and pattern-based recognition to accurately parse and standardize data that is poorly structured.   EDQ is integrated with Oracle Master Data Management, including Oracle Customer Hub and Oracle Product Hub, as well as Oracle Data Integrator Enterprise Edition and Oracle CRM. 

Address Verification Server provides key address verification services for Oracle CRM and Oracle Customer Hub.  In addition, Address Verification Server provides greater accuracy when handling address data due to its expanded sources and extensible knowledge repository, solid parsing across locales and countries as well as  adept handling of extraneous data in address fields.  For more information on Oracle Address Verification Server visit: and

Oracle Enterprise Data Quality: A Leader in Customer Satisfaction

It’s always good to hear feedback from practitioners – the ones who are in the trenches who have experienced both the good and the bad sides of enterprise software. Gartner recently released a report which surveyed 260 data quality professionals from around the world and found that most expressed considerable satisfaction as a whole from their data quality tool vendors. However, a couple of key findings stand out which include, Datanomic (acquired by Oracle), leading the pack in terms of overall customer satisfaction among data quality tools. Read all about it right here

See full size image

Saturday Nov 19, 2011

Reduce ERP Consolidation Risks with Oracle Master Data Management

Reducing the Risk of ERP Consolidation starts first and foremost with your Data.This is nothing new; companies with multiple misaligned ERP systems are often putting inordinate risk on their business. It can translate to too much inventory, long lead times, and shipping issues from poorly organized and specified goods. And don’t forget the finance side! When goods are shipped and promises are kept/not kept there’s the issue of accounts. No single chart of counts translates to no accountability.

So – I’ve decided. I need to consolidate!

Well, you can’t consolidate ERP applications [for that matter any of your applications] without first considering your data. This means looking at how your data is being integrated by these ERP systems, how it is being synchronized, what information is being shared, or not being shared. Most importantly, making sure that the data is mastered. What is the best way to do this? In the recent webcast: Reduce ERP consolidation Risks with Oracle Master Data Management we outlined 3 key guidelines:

#1: Consolidate your Product Data

#2: Consolidate your Customer, Supplier (Party Data)

#3: Consolidate your Financial Data

Together these help customers achieve reduced risk, better customer intimacy, reducing inventory levels, elimination of product variations, and finally a single master chart of accounts. In the case of Oracle's customer Zebra Technologies, they were able to consolidate over 140 applications by mastering their data. Ultimately this gave them 60% cost savings for the year on IT spend.

Oracle’s Solution for ERP Consolidation: Master Data Management

Oracle's enterprise master data management (MDM) can play a big role in ERP consolidation. It includes a set of products that consolidates and maintains complete, accurate, and authoritative master data across the enterprise and distributes this master information to all operational and analytical applications as a shared service.

It’s optimized to work with any application source (not just Oracle’s) and can integrate using technology from Oracle Fusion Middleware (i.e. GoldenGate for data synchronization and real-time replication or ODI with its E-LT optimized bulk data and transformation capability). In addition especially for ERP consolidation use cases it’s important to leverage the AIA and SOA capabilities as part of Fusion Middleware to connect these multiple applications together and relay the data into the correct hub.

Oracle’s MDM strategy is a unique offering in the industry, one that has common elements across the top and bottom in Middleware, BI/DW, Engineered systems combined with Enterprise Data Quality to enable comprehensive Data Governance at all levels. In addition, Oracle MDM provides the best-in-class capabilities to master all variations of data, including customer, supplier, product, financial data. But ultimately at the center of Oracle MDM is your data, making it more trusted, making it secure and accessible as part of a role-based approach, and getting it to make sense to you in any situation, whether it’s a specific ERP process like we talked about or something that is custom to your organization.

To learn more about these techniques in ERP consolidation watch our webcast or goto our Oracle MDM website at


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