Friday Sep 06, 2013

Data Governance Series: Part 1 - Introduction to Data Governance

Happy Friday! Today's blog is NOT about OpenWorld and in fact, for the next 3 Fridays, we will feature a new appcast (think podcast) around data governance in our three-part series.

Data Governance as a discipline has gained prominence to corral people, process and technology around the objective of aligning an enterprise's information assets to maximize value. The importance of this discipline is raised manifold in the face of transformational events that must be handled by enterprises with flexibility and agility to ensure repeatable and desirable outcomes, reduce risk and thrive.

Tune in to part 1 of 3 of this AppCast session for a primer on the data governance discipline. I am joined by Kelle O'Neal, Managing Partner of First San Francisco Partners and Rahul Kamath, Director of Product Management, Oracle.

Next Friday, September 13th, come back to listen to Part 2: Measuring the Impact of Data Governance.

Visit MDM AppCasts to listen to other AppCasts and visit  For more information on Master Data Management, visit us on

Wednesday Sep 04, 2013

OpenWorld – Oracle Enterprise Data Quality

Oracle Enterprise Data Quality solutions are like a multitool you can’t live without; it combines a lot of powerful functionality that can be used in so many different ways. As you plan your schedule at OpenWorld, you won't want to miss the following:

[CON8899] Oracle Enterprise Data Quality: Product Overview and Roadmap

Tuesday, September 24th, 10:30 AM – 11:30 AM, Moscone West, Room 2024

This session provides valuable information for both new and existing customers. EDQ Product Management will present an overview of the product family and its strengths, especially in regard to its multi-domain capabilities—broadly regarded as the strongest in the industry—and other differentiators. Learn about the product roadmap and key integrations with MDM hubs, Oracle Data Integrator, and other products across the Oracle landscape. Most importantly, see the product and why it is consistently rated in the top tier of data quality products for customer satisfaction.

[CON8900] Real-World Data Quality: Customers Using Oracle Enterprise Data Quality

Wednesday, September 25th, 10:15 AM – 11:15 AM, Moscone West, Room 2024

Everyone has data quality issues, but not everyone has figured out how to deal with them. There are so many use cases for data quality – customer data, product data, data prep for migration, etc. This session highlights a variety of real-world customer implementations, along with their challenges and their benefits. Customers joining this session includes Dexcom and Zebra Technologies.

[CON8868] Cloud-Based Services with Oracle Enterprise Data Quality Applications

Wednesday, September 25th, 10:15 AM – 11:15 AM, Moscone West, Room 2024

Often times when implementing new systems, you are forced to deal with the quality and usefulness of data you are going to load, but don’t necessarily want to invest in software for a temporary requirement and also, you may need external expertise to get the work done. We have recruited some of our partners who can deploy data quality as part of their service offering do all the work for you. Come to our session to learn more about these service offerings.

[HOL 10114] Introduction to Oracle Enterprise Data Quality Applications

In this hands-on lab, you’ll get the latest information on how you can integrate data quality as part of moving, loading, and replicating data across applications, data warehouses, and heterogeneous source systems. Learn best practices for using Oracle Enterprise Data Quality applications to improve business insight, reduce risk, and lower costs. Also hear about best practices for implementing standardization, match/merge, profiling, analysis, and data cleansing of your enterprise data, including customer as well as product data.

Be sure to stop by our Trusted Data with Oracle Enterprise Data Quality demo booth in Moscone South – SR230.

If you are interested in setting up meetings with our product management team, contact Martin Boyd and he can arrange to meet you.

Other OpenWorld related blog posts and links:

Monday Sep 02, 2013

OpenWorld - Oracle Master Data Management Strategy Session

Last week, Narayana Machiraju, Senior Principal Product Manager shared his perspective around Oracle Customer MDM in the Oracle Customer MDM Sessions Overview blog. Today, Narayana will give you a preview to the MDM keynote session, Oracle Master Data Management: Portfolio Overview, Strategy, and Roadmap.

Manouj Tahiliani, Senior Director of MDM Product Strategy provides you a complete picture of the Oracle MDM Portfolio, the Product releases, the Strategy and the Roadmaps.

You can hear Manouj talk about the latest Oracle Master Data Management product releases, including Oracle’s MDM vision, strategy, and roadmap. You will gain insight into the broadest and most comprehensive MDM and data quality offering spanning operational and analytical capabilities along with on-premises and cloud deployment options. You will also understand how to leverage MDM for strategic initiatives such as customer experience management, value chain planning, spending management, and financial transformation. The session also covers adoption of technologies such as data as a service (DaaS), social, and mobile.

The session is co-presented by speakers from VMware and Sony. Sree Vaidyanathan from Sony is going to share the insights of their MDM Implementation in the lines of Business drivers, data governance, ROI and other important implementation considerations. Mike Caulfield from VMware is going to talk about their MDM journey and the multi-domain MDM story.

This is a must-see session at OpenWorld - we hope to see you there!

Other OpenWorld related blog posts and links:

Thursday Aug 29, 2013

OpenWorld - Oracle Customer MDM Sessions Overview

We have started the countdown to OpenWorld.  The MDM track at Oracle Open World covers variety of topics related to MDM. In addition to the product management team presenting product updates and roadmap, we have several Customer Panels, and Conference sessions.On Monday, we published Focus On documents to help you in your planning around all things MDM at OpenWorld. If you missed it, visit our blog here. Each week, leading up to OpenWorld, we will be featuring blogs specifically around MDM at OpenWorld.

In today's blog, Narayana Machiraju, Senior Principal Product Manager will share his perspective around Oracle Customer MDM sessions....

Fragmentation of customer data across disparate systems prohibits companies from achieving a complete and accurate view of their customers. Oracle Customer MDM Products provide a comprehensive set of services, utilities and applications to create and maintain a trusted master customer system of record across the enterprise. Oracle Customer MDM centralizes customer data from disparate systems across your enterprise into a master repository. Existing systems are integrated in real-time or via batch with the Hub, allowing you to leverage legacy platform investments while capitalizing on the benefits of a single customer identity.

Here are the three key sessions around Oracle Customer MDM:

[CON9382] Leveraging Oracle Fusion Customer Hub to Maximize Quality and Enhance Customer Experience, Wednesday, September 25th, 11:45 AM - 12:45 PM at Moscone West, Room 3006

Manouj Tahiliani, Sr. Director MDM Product Management will provide insight into the vision of Oracle Fusion Customer Hub solutions, and review the roadmap. You will discover how Fusion Customer Hub can help your enterprise improve data quality, create accurate and complete customer information, manage governance and help create great customer experiences. You will also understand how to leverage data quality capabilities and create a sophisticated customer foundation within Oracle Fusion Applications. You will also hear Zane Brady, Assistant CIO of Trimble talk about how Oracle Fusion Customer Hub applications provide a modern, next-generation, multi-domain foundation for managing customer information on the cloud.

[CON8993] Master Data Management Best Practices, Data Quality, Data Governance and ROI, Wednesday, September 25th, 11:45 AM - 12:45 PM at Moscone West, Room 3002

An esteemed panel of Oracle Customer Hub customers in different Industries: Credit Suisse, Royal Caribbean Cruise Lines (RCCL), T-Mobile and Auto-Desk will provide insight into the journey of Customer MDM right from building a business case and MDM vision, establishing and sustaining governance, implementation strategies and realizing the benefits. You will also hear about implementation challenges, phasing strategies and lessons learned from real-life experiences.

[CON9015] MDM on the Siebel Platform: Delivering Great Customer Experience with Complete Customer Data, Monday, September 23rd, 12:30 PM - 1:30 PM at Moscone West, Room 3002

Creating an authoritative and trustworthy view of customer data is key to strategic business success. Learn how the world’s leading organizations deliver a 360-degree view of customer data relationships by leveraging Oracle Customer Hub applications on the Siebel Platform. This session covers all aspects of customer MDM, including data quality, governance, integration strategies along with the Product Roadmap by the Product Strategy team and the Customer Case Study of how University of Colorado implemented the Solution.

Monday Aug 26, 2013

MDM @ Oracle OpenWorld

Oracle OpenWorld is 4 weeks away and as you think about which sessions to attend, use this MDM Focus On document to help you out.  

Also, if you are unsure which sessions to attend, here are the 5 sessions you won't want to miss:

Introduction and Update: Oracle Data Relationship Management
Tuesday, Sep 24, 10:30 am – 11:30 am

Real-World Data Quality: Customers Using Oracle Enterprise Data Quality
Wednesday, Sep 25, 10:15 am – 11:15 am

Master Data Management Best Practices, Data Quality, Data Governance and ROI
Wednesday, Sep 25, 11:45 am – 12:45 pm

Oracle Master Data Management: Portfolio Overview, Strategy and Roadmap
Wednesday, Sep 25, 1:15 pm – 2:15 pm

Oracle Fusion Product Hub: The Foundation for Your Enterprise Product Information
Thursday, Sep 26, 3:30 pm – 4:30 pm

Over the next few weeks, we will share more information around MDM at OpenWorld on the MDM Blog.

Tuesday Aug 20, 2013

Catch up on Enterprise Data Quality

The Oracle Data Integration and Master Data Management Newsletter is now available. In this edition of the quarterly newsletter, we highlight 6 uses cases for Oracle Enterprise Data Quality. You will also find information on upcoming webcasts and customer buzz among other things.

Also, if you wan to subscribe our newsletter, do so through the link in the newsletter.  Happy Reading!

You can learn more about our Oracle Enterprise Data Quality multitool in our upcoming webcast, Putting Data to Work Using Oracle Enterprise Data Quality Solutions on Tuesday, August 27 at 10:00 a.m. PT. As Dain Hansen, Director of Product Marketing says, "Unlike swiss army knives, it is guaranteed never to rust or stop you in an airport metal detector."

Wednesday Aug 14, 2013

Master Data—and Deliver a Great Customer Experience

In the fast-paced world of the connected consumer, expectations run high. Every time customers interact with a company, they want a positive, relevant, and personalized experience. If they don’t get it, today’s empowered customers won’t hesitate to leave. Yet many companies can’t deliver great personal experiences to their customers because they are struggling with siloed information systems and processes that fail to provide complete and accurate data to sales, support, and marketing teams. 

In the new white paper by Harvard Business Review Analytic Services, “Delivering on the Promise of Great Customer Experiences,” learn from several forward-thinking organizations—in industries ranging from travel to telecommunications—how to use Master Data Management (MDM) to collect and integrate all types of internal and external data and create the consistent, connected, and personalized experiences that customers want. Oracle Master Data Management offers the most complete product line on the market, enabling organizations to cleanse, centralize, and govern to create a “master” version of customer and business data—and the foundation for an improved customer experience strategy. Find out how your organization can enrich the customer experience.

Read the whitepaper today!

For more information on Master Data Management, visit us on -

Friday Aug 09, 2013

Offer Your Customers Exactly What They Are Looking For

Author: Michael Hylton, Senior Principal Product Marketing Director - CX and CRM (Commerce)

Product and customer data is changing at an unprecedented rate. And it’s not only what you collect but also what you input from third-parties, like your vendors and partners. Research shows that master data change at a rate of 2% per month and in 4 out of 5 instances the supplier data is often more accurate than the retailer’s own data.

So how do you handle multiple versions of the truth, house your product and customer data centrally, and ensure that it’s the most accurate? Poor data quality can undermine your Web site usability and drive a poor customer experience. Companies need to support every stage of the customer buying cycle to ensure that the most accurate product, location, and availability data is available.

Great commerce experiences begin with the quality of the data. Accurate customer and product data is one of your most important assets – and you need both in order to provide your customers with the most personalized buying experience. You need to consolidate multi-structured data and sources into one repository, cleanse data by standardizing, error-correcting, and de-duping, govern data by definition, regulation, auditing, and access, and share master data for better insight to increase sales and trust.

To provide the most accurate search results you also need to standardize product attributes as much of your data may come from internal sources as well as third-party partners. This is critical when it comes to providing the best Web site search results. You don’t want your customers searching for “10 horse power” and “10hp” to have to sort throw two different search results.

By following these key commerce data principles you can provide your customers exactly what they are looking for on your Web site.

Click here to learn more about Oracle Commerce and here to learn more about Oracle Master Data Management.

Monday Aug 05, 2013

Data Quality: Project, Program or Way of Life?

What are the benefits and methods of developing a great Data Quality and Governance program?The longest journey begins with a single step, and so it is with data quality.

Tune in to this AppCast session with Martin Boyd, Senior Director, Product Strategy, Oracle and Tamer Chavusholu, Managing Partner, KAYGEN as they discuss the various approaches seen around data quality programs and how data quality maturity builds over time.  You will learn best practices and where the best project ROI comes from.  

Visit MDM AppCasts to listen to other AppCasts and visit  For more information on Master Data Management, visit us on

Wednesday Jul 31, 2013

Introducing Oracle Data Relationship Governance

Author: Rahul Kamath, Director, Product Management, Oracle Enterprise Performance Management

I had the pleasure of taking a front seat at the recently concluded MDM & Data Governance Summit 2013 in San Francisco’s Hyatt Fisherman’s Wharf.  The session was extremely well attended.  Of particular interest were speakers including Doug Cosby, VP Engineering for Oracle Data Relationship Management and Jeff Slatter, Associate Vice President, Finance at TD Bank.   

Doug Cosby presented a strong case for master data management in the face of change. He discussed how changes can emerge from a variety of sources ranging from IT complexity, process complexity, new product innovation, regulatory changes, and of course, management injectors such as corporate reorganizations or mergers and acquisitions.  He highlighted the use of Oracle Data Relationship Management (DRM) as an enabler of enterprise transformations: financial transformations as they relate to ERP/GL migration, consolidation, rationalization, or coexistence, etc., as well as business transformations including employee, organization, sales, or legal entity restructuring. 

At the summit, Oracle announced a new module named Oracle Data Relationship Governance (DRG).

This announcement is significant for a number of reasons. First, this represents Oracle’s response to considerable demand in a new and exciting area of new product innovation.  Hundreds of existing multi-national enterprise customers of Oracle Data Relationship Management (DRM) have long requested the ability to develop their own configuration-based workflow models to complement the implementation of multiple business entities for enterprise information management purposes.

Second, this module is a standalone data governance solution from the Oracle Master Data Management product family that helps companies model any business entity of their choice, specify its attribution, related business rules and then construct workflow models – through pure configuration – to create complex multi-stage workflows so that front line business users can participate as co-creators within a data governance change management and remediation workflows alongside line-of-business approvers and data stewards to apply changes consistently across consuming, downstream applications including front-office, back-office, finance, HR and business analytics. 

Jeff Slatter of TD Bank, the sixed largest bank in North America, gave a great testimonial of how change management and governance are critical for the finance function at this dynamic financial institution as it charts its growth path through both organic growth and acquisitions. 

Jeff described how implementing an enterprise dimension management program allowed TD Bank to reduce the number of touch points for changes by 72%. Prior maintenance processes were manual, intensive and error prone.  By consolidating, streamlining and aligning various user communities across operations and analytics, the bank was able to reduce the number of hierarchies and related attribution by over 80%. 

Business users – instead of creating their own version – now are inclined to consume either the master default hierarchy or select from a set of alternate hierarchies as have been ordained by the cross-functional governance organization to build reports that are guaranteed to reconcile correctly.  Custom hierarchies are clearly identifiable for specific needs that are not met by either the master or alternate hierarchies.  The whole change management process relies on an efficient, scalable and shared system of entry and source of truth.  Changes are processed with quick turnaround times, accuracy and data quality while new requests for hierarchies can be turned around within less than a day versus taking well over two weeks previously.  DRM enables a self-service MDM environment for business users, who are further able to run what-if scenarios on-demand to evaluate the impact of planned changes. Once finalized, these changes can then be committed to production in ‘real time’ – enabling flexible, agile, real-time business processes.

For more information on our MDM solutions, visit us at

Monday Jul 15, 2013

MDM & Data Governance Summit - San Francisco

Are you based in the bay area or plan to be in the bay area on July 17-18? If so, we would love to see you at the MDM & Data Governance Summit at the Hyatt, Fisherman's Wharf. Hear Doug Cosby, Vice President, Research & Development present on Thursday, July 18th at 10:50AM-11:40AM with Jeff Slatter, Associate Vice President at TD Bank, the 6th largest bank in North America.  Doug will be introducing the addition of Oracle Data Relationship Governance to the Oracle MDM & Data Governance portfolio. Learn how your organization can benefit from Oracle’s latest innovations in MDM and Data Governance to construct an agile enterprise.

To register at a discounted rate of $495 (save $300), use this registration link. To access full conference agenda and logistics, visit the conference site.

We hope to see you there!

Tuesday Jun 25, 2013

Announcing Oracle MDM YouTube Channel!

We are excited about new Oracle MDM YouTube channel where you can watch videos related to Master Data Management. You will find product videos and customer videos. Be sure to subscribe to the channel, so you don't miss out!

Spend a moment to visit us at:

Additional Information

Sunday Jun 16, 2013

Church Pension Group Leverages Fusion Customer Hub and Delivers Critical Data to the Business

Hear about how Fusion Customer Hub is exactly what Church Pension Group needed to provide the right data in a timely manner to the line of business.  Church Pension Group used Fusion Customer Hub to provide best-in-class capabilities around MDM and their multiple source systems. Check out the latest video below. 

Wednesday Jun 12, 2013

Allianz Group Turns to Oracle Master Data Managent for Customer Insight

Allianz Group's challenge was to get a single, consolidated view in order to better service their customers. They chose Oracle, as the best fit for their existing applications. Customer segmentation, behavior, preferences were all critical to Allianz. Oracle MDM connected to many of their applications for a comprehensive, trusted, relevant view of their customer data. For more information on Oracle Master Data Management click here.  Take a look at this video testimonial from Allianz...

Wednesday Jun 05, 2013

Elsevier Gains Customer Insight and More with Oracle Customer Hub

Oracle's Customer Experience solutions and use cases work hand-in-hand with Oracle Customer Hub (key product of Oracle Master Data Management).  Now, don't just take our word for it , listen to Elsevier, world's leading information and content provider for Medical, Technical and Scientific markets.  Hear how Elsevier leveraged Customer Hub to gain better customer insight, why they chose Oracle, and how they can serve customers better across all touchpoints.  


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