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  • July 12, 2007

The most popular email days of the year for retailers: Executive Summary

As a follow-on to my reportlet about the most popular days of the week to email among retailers, I looked at the 20 most popular days of the past 12 months. The resulting 5-page reportlet includes a list of the 20 most popular email days, the percentage of retailers that sent at least one email on those days, and the proximity of those days to major holidays. It also includes charts showing the distribution of those 20 most popular email days by month of the year and day of the week.

Visit the Whitepaper Room to download “The Most Popular Email Days of the Year for Retailers,” which is free for EEC members and available for a nominal charge to non-members. Not a member? Learn more about becoming a member of the Email Experience Council.

Other day-selection research from the Email Experience Council:
Reportlet: Choosing the Best Day of the Week to Email (July 2007)
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