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Seatwave Testimonial

“Testing changes to our site in real-time allows us to draw conclusions faster, removing the need to wait and gather month on month or week on week data. By removing subjectivity from the site development process, we have been able to innovate faster and stay ahead of our competitors, ensuring that we effectively exploit inbound traffic to maximise return on marketing investment. A process of testing and improvement has become ingrained in our culture to the extent that the whole team strives to beat their previous best efforts. Wins from monthly or even weekly tests have contributed to cumulative improvements in site profitability and usability.”

Jason Hall, Seatwave.com

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