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  • March 3, 2012

Ping Time: Pinterest tactics, incremental lift, etc.

My latest spin around the mediasphere turned up the following nuggets:

>>Linda Bustos of GetElastic discusses several ecommerce tactics for using Pinterest. >>Follow the ping

>> Kara Trivunovic of StrongMail details how to measure email impressions and incremental lift. >>Follow the ping

>>Juan Martinez of DM News reports on the growing acceptance of email marketing, as well as the need to increase the relevance of messaging. >>Follow the ping

>>@jacquipoehlman: If I never read another "industry expert" wax poetic on why "email is like (bad simile) " it will be too soon.

>>Janine Nowack of Responsys shares her takeaways from the Email Evolution Conference. >>Follow the ping

>>In my latest Email Insider column, I leap ahead to 2016 and talk about new developments in email marketing. >>Follow the ping
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