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  • March 6, 2010

Ping Time: Outside-the-box testing, ProFlowers' Valentine's campaign, etc.

Our latest spin around the mediasphere turned up the following nuggets:

>>Jeanniey Mullen of Zinio shares some outside the box ideas for email testing, including the results she achieved with them. >>Follow the ping

>>Bill McCloskey of Email Data Source examines ProFlowers Valentine’s Day email marketing strategy. >>Follow the ping

>>Dela Quist of Alchemy Worx discusses subject line testing methodology and what the results mean. >>Follow the ping

>>David Greiner of Campaign Monitor looks at which email clients support @font-face. >>Follow the ping

>>Alison Belanger of e-Dialog shares three reactivation tactics. >>Follow the ping

>>In my latest Email Insider column, I discuss the growing challenges around rendering. >>Follow the ping
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