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Welcome to the Oracle Modern Marketing Blog:
The latest in marketing strategy, technology, and innovation.

  • November 3, 2012

Ping Time: Hurricane Sandy, product review requests, etc.

My latest spin around the mediasphere turned up the following nuggets:

>>Julianne Manoogian of e-Dialog shares several examples of hurricane messaging from retailers. >>Follow the ping

>>Lyla Reinero of Responsys also shares a number of examples of hurricane messaging. >>Follow the ping

>>@iamelliot: unless you’re selling sandbags or tins of beans, you have no business doing a hurricane promo

>>Fawn Young of Bronto Software talks about product review request emails as part of prepping for the holiday season. >>Follow the ping

>>Rani Molli of Gigaom reports that Gmail is now the world’s top email provider. >>Follow the ping

>>Matthew Chapman of Marketing Magazine in the UK reports on the findings of the 2012 Email Tracking Study that shows that consumers are signing up for email from more brands and are finding those emails more relevant. >>Follow the ping

>>GetElastic shares an Econsultancy/Redeye infographic about how to improve conversion rates. >>Follow the ping

>>Angel Morales of Multichannel Merchant discusses five ways to use remarketing this holiday season. >>Follow the ping

>>George Bilbrey of Return Path shares his vision for the inbox of the future. >>Follow the ping

>>Ros Hodgekiss walks us through how to create email-friendly coupons for Apple Passbook. >>Follow the ping
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