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  • June 22, 2012

Ping Time: Don't 'click here,' email client market share, etc.

My latest spin around the mediasphere turned up the following nuggets:

>>UX Movement provides tips on how to create compelling calls-to-actions, starting with never using “click here.” >>Follow the ping

>>Litmus launches the Email Client Market Share leaderboard, which it will update with the latest data each month. >>Follow the ping

>>Laura Atkins of Word to the Wise explains that as we have more success combating botnets, Spamhaus and other spam-fighters are directing their vigilance toward more mainstream senders of unwanted email. >>Follow the ping
>>Elliot Ross of Email Design Review shares the news of the iPhone’s email client’s new VIP inbox. >>Follow the ping

>>In my latest Email Insider column, I talk about several of the big changes that have occurred in email marketing in recent years, completely dispelling the notion that email isn’t evolving. >>Follow the ping

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