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Welcome to the Oracle Modern Marketing Blog:
The latest in marketing strategy, technology, and innovation.

  • February 7, 2009

Ping Time: Disposable email addresses, Sierra Trading Post interview, etc.

Our latest spin around the mediasphere turned up the following nuggets:

>>Dylan Boyd of eROI pontificates about the effect that disposable email address services will have on email marketers. Be sure to read the comments. >>Follow the ping

>>Return Path interviews Wendy Croissant at Sierra Trading Post about a new daily deal newsletter that they launched. >>Follow the podcast ping

>>Loren McDonald of Silverpop lists 14 ways that you can annoy your subscribers. >>Follow the ping

>>Dela Quist of Alchemy Worx argues that email marketers should be taking soft bounces much more seriously because they likely indicate a problem on the sender side rather than the recipient side. >>Follow the ping

>>Gmail introduces a “multiple inbox” feature. >>Follow the ping
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