Customers expect marketers to know them better than themselves. Find out what the four stages of marketing excellence are in order to help make this happen.
Customers are bombarded with marketing messages all the time across multiple channels. it creates oversaturation and can tire customers out. How can you deal...
Customers are bombarded with marketing messages all the time across multiple channels. it creates oversaturation and can tire customers out. How can you deal with fatigue and what tools do you need?
We at Oracle CX Marketing Consulting believe some consumer behaviors will stick because of the impact of health and safety concerns, stay-at-home orders, the...
We at Oracle CX Marketing Consulting believe some consumer behaviors will stick because of the impact of health and safety concerns, stay-at-home orders, the shutdown of non-essential businesses, remote working, travel restrictions, social distancing, supply chain disruptions, and other aspects of the COVID-19 crisis. Find out what these consumer preference shifts are.
We at Oracle CX Marketing Consulting believe some consumer behaviors will stick because of the impact of health and safety concerns, stay-at-home orders, the shutdown of non-essential businesses,...
By tightening up the teamwork between marketing and sales, results can be further improved. Here are 7 ways to encourage greater collaboration between marketing...
By tightening up the teamwork between marketing and sales, results can be further improved. Here are 7 ways to encourage greater collaboration between marketing and sales.
Marketing teams are making adjustments to how they work right now & meeting virtually is just one of them. Take a look at 4 insights I’ve gleaned from my team.
Webinars give marketers another way of connecting and engaging with audiences when live events might not be an option. See what goes into creating effective...
Webinars give marketers another way of connecting and engaging with audiences when live events might not be an option. See what goes into creating effective webinar, including the visuals, format, audience, and more.
Webinars give marketers another way of connecting and engaging with audiences when live events might not be an option. See what goes into creating effective webinar, including the visuals,...
Zoom is most known for its real-time, live tools that help people connect when in-person isn’t possible. Beyond the employee-to-employee capabilities, which is...
Zoom is most known for its real-time, live tools that help people connect when in-person isn’t possible. Beyond the employee-to-employee capabilities, which is where most companies are utilizing this application, Zoom can become a marketing tool to engage and interact with customers and larger targeted audience.
Zoom is most known for its real-time, live tools that help people connect when in-person isn’t possible. Beyond the employee-to-employee capabilities, which is where most companies are utilizing this...
My first 30 days at Oracle in a virtual work environment have changed, or reaffirmed, many values I’ve held as a leader for a long time—for the better. Here are...
My first 30 days at Oracle in a virtual work environment have changed, or reaffirmed, many values I’ve held as a leader for a long time—for the better. Here are three lessons I’ve learned that we thought others may find useful.
My first 30 days at Oracle in a virtual work environment have changed, or reaffirmed, many values I’ve held as a leader for a long time—for the better. Here are three lessons I’ve learned that we...
During a crisis, marketers need to be human, helpful, and mindful of their tone and approach. Here are ten expert tips that can help.
