Personalization and relevance come together to make lead generation more robust and successful, and marketing automation can help garner even better results...
Personalization and relevance come together to make lead generation more robust and successful, and marketing automation can help garner even better results when helping content reach its intended audience.
Personalization and relevance come together to make lead generation more robust and successful, and marketing automation can help garner even better results when helping content reach its...
Oracle CX is proud to be recognized as a leader in the “Omdia Universe: Selecting a Customer Engagement Platform 2020-21” report. This report provides an...
Oracle CX is proud to be recognized as a leader in the “Omdia Universe: Selecting a Customer Engagement Platform 2020-21” report. This report provides an analysis of the Customer Engagement Platform (CEP) technology landscape, a valuable reference if you're building or refining your customer experience and engagement technology strategy.
Oracle CX is proud to be recognized as a leader in the “Omdia Universe: Selecting a Customer Engagement Platform 2020-21” report. This report provides an analysis of the Customer Engagement Platform...
Chatbots can also be extremely effective when it comes to improving the efficacy of your marketing campaigns. Find out why.
Advanced Intelligence for Oracle Responsys is a collection of purpose-built tools to improve digital campaign management. Using it can see improvements in open...
Advanced Intelligence for Oracle Responsys is a collection of purpose-built tools to improve digital campaign management. Using it can see improvements in open and clicks rates.
B2B marketers can improve their lead scoring by adding more intelligence, making sure their data is clean, and connecting it to their marketing automation...
B2B marketers can improve their lead scoring by adding more intelligence, making sure their data is clean, and connecting it to their marketing automation platform.
When someone signs up to receive your promotional emails, it marks the start of what is hopefully a long and mutually beneficial relationship. Start it off...
When someone signs up to receive your promotional emails, it marks the start of what is hopefully a long and mutually beneficial relationship. Start it off right by sending the most effective welcome email possible with these best practices.
When someone signs up to receive your promotional emails, it marks the start of what is hopefully a long and mutually beneficial relationship. Start it off right by sending the most effective welcome...
Marketing automation continues to grow at a rapid pace. Check out new marketing technologies, such as voice search, visual search, and chatbots that you can't...
Marketing automation continues to grow at a rapid pace. Check out new marketing technologies, such as voice search, visual search, and chatbots that you can't ignore.
Enhancing marketing performance, better data management, and tighter teamwork between marketing and sales results in better lead generation, management, and...
Enhancing marketing performance, better data management, and tighter teamwork between marketing and sales results in better lead generation, management, and nurturing. Better leads result in higher ROI.
Enhancing marketing performance, better data management, and tighter teamwork between marketing and sales results in better lead generation, management, and nurturing. Better leads result in higher...
Marketing workflows involve matching customer journeys and touchpoints to business processes that can address those. Find out what workflows are must-haves and...
Marketing workflows involve matching customer journeys and touchpoints to business processes that can address those. Find out what workflows are must-haves and how they can help your content, lead nurturing, and in gathering feedback.
Marketing workflows involve matching customer journeys and touchpoints to business processes that can address those. Find out what workflows are must-haves and how they can help your content, lead...