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Email marketing: The Weekly Inbox volume 57

Steve Olenski
Master Principal Sales Architect

The Weekly Inbox is a collection of email marketing messages from across the retail, travel/hospitality and financial services industries that caught my eye for being clever, forward thinking, creative or just plain awesome.

Welcome back to the next installment of The Weekly Inbox.

Here are some emails that caught my eye this past week.

 

Comfy & cozy

With the weather changing, especially on the East Coast where I reside, the term "comfy & cozy" is definitely back in vogue which is why this email from Nordstrom caught my eye. Yes I am more than ready to slip into cozy time.

email marketing weekly inbox vol 57 nordstrom

The pun master

I don't know about you but I love a good pun, especially used in marketing and advertising. When done correctly, as it was in this case in the email from MISSGUIDED which contained the subject line: "20% Off? Heel Yeah…" - it definitely catches my eye.

email marketing weekly inbox vol 57 missguided

I am with you...

This is precisely what I would say to the folks at Lenovo after reading the headline in the email below. Yes I too love a good mystery. Love it.

email marketing weekly inbox vol 57 Lenovo

Mea culpa

We are all human and we all make mistakes - brands included. And it is important for a brand who makes a mistake to own up to it and that's precisely what 1-800-PetMeds did in this email below. Love the last line, too. Very well done.

email marketing weekly inbox vol 57 petMeds

 

 

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