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Email Marketing
September 5, 2014
Email marketing: The Weekly Inbox volume 49
The Weekly Inbox is a collection of email marketing messages from across the retail, travel/hospitality and financial services industries that caught my eye for being clever, forward thinking, creative or just plain awesome.
Welcome back to the next installment of The Weekly Inbox.
Here are some emails that caught my eye this past week.
Lost & found
The subject line, "Find your Interior Decorator" is not one that would normally catch my eye but this time it did, perhaps I am indeed finding my interior decorator. Upon opening the email from Uncommon Goods I was treated to a terrific email that was clean and direct. Nicely done.
Strong CTA
I would have to say when I see an email subject line that starts off "Own an icon..." said email is going to get my attention. And that's precisely what happened with the email below from The North Face. The icon in question is the Denali jacket and I love how it is presented in the email.
Make a break for it
Simply love this email from Virgin America. Highly creative in its presentation the two opposing shades of purple play so well off each other. Very well done indeed.
Sad but true
Another summer has come and gone and in case anyone forgot, Zappos was there to remind us with this email below which had the sad but true subject line of "Time to say goodbye..." And hey if you're going to say goodbye to summer you might as well do it in style.
