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The Modern Marketing Blog covers the latest in marketing strategy, technology, and innovation.

Email marketing: The Weekly Inbox volume 25

Steve Olenski
Master Principal Sales Architect

The Weekly Inbox is a collection of email marketing messages from across the retail, travel/hospitality and financial services industries that caught my eye for being clever, forward thinking, creative or just plain awesome.

Welcome back to the next installment of The Weekly Inbox.

Here’s some emails that caught my eye this past week.

Go tell it on the...

The subject line in the email below from The North Face was "Mountain Athletics: The next evolution of training" and it piqued my curiosity to want to learn more about this "evolution." Upon opening the email I was shown a very unique, eye-catching image. I love the bold color of red combined with the stark black and white; very appealing.

Weekly Inbox Volume 24 The North Face

A fine kettle of fish

Never been much of a fisherman, but I have dabbled and it's actually something I would like to do more of, especially now that my son is older and he's angling to fish, too. Ok, terrible pun. Loved this email L.L.Bean for sure as it made even the novice of fishing enthusiasts such as yours truly, want to learn more.

email-marketing

Never settle for ordinary

The subject line "Fly out of the ordinary with fares from $59 each way" in the email below from Virgin America caught my attention right off the bat for who would not want to escape the ordinary? Plus I can get a change of pace at 35,000 feet? Count me in.

email-marketing

No more cold feet

In what is hopefully a sign of spring finally arriving the email below from Nordstrom caught my eye. Vibrant colors with just enough copy. Was intrigued by the whole Converse topic, too. I'm interested in a new world of Chucks!

email-marketing

As luck would have it

In last week's Weekly Inbox I made reference to the fact that I had not received many St. Patrick's Day themed emails and that perhaps I would see more on the day itself. Well, as luck would have it that's exactly what happened as I received this email below from Pottery Barn on March 17, AKA St. Patrick's Day.

email-marketing

 

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