Those who know me (who really knows anyone?) know that I am one prone to infuse either humor or pop culture or both into any given article at any given time. I...
Those who know me (who really knows anyone?) know that I am one prone to infuse either humor or pop culture or both into any given article at any given time. I happen to think each helps resonate with an audience − in the right context of course. So when the topic of humor in marketing comes up, I am always at the ready and more than willing and I think quite able to speak about this particular topic. Or, as in this case, share some thoughts and wisdom from others. Case in...
Those who know me (who really knows anyone?) know that I am one prone to infuse either humor or pop culture or both into any given article at any given time. I happen to think each helps resonate with...
Editor's Note: Today's post comes courtesy of Jennifer Igartua, Marketing Automation Consultant at Bluewolf, an agile business consulting firm. She focuses on...
Editor's Note: Today's post comes courtesy of Jennifer Igartua, Marketing Automation Consultant at Bluewolf, an agile business consulting firm. She focuses on the implementation and ongoing innovation of marketing automation tools, and their integration with CRM solutions. Through the optimization of marketing technologies and processes, she helps her clients better understand and engage their customers. Follow Jen on Twitter @Jenny_Iggy. It’s no new news that to get your...
Editor's Note: Today's post comes courtesy of Jennifer Igartua, Marketing Automation Consultant at Bluewolf, an agile business consulting firm. She focuses on the implementation and ongoing innovation...
The Weekly Inbox is a collection of email marketing messages from across the retail, travel/hospitality and financial services industries that caught my eye for...
The Weekly Inbox is a collection of email marketing messages from across the retail, travel/hospitality and financial services industries that caught my eye for being clever, forward thinking, creative or just plain awesome. Welcome back to the next installment of The Weekly Inbox. Here are some emails that caught my eye this past week. In hot pursuit I love this email from Nordstrom. The subject line is very direct —"Summer Fun Savings! See What's Up to 40% Off" — and...
The Weekly Inbox is a collection of email marketing messages from across the retail, travel/hospitality and financial services industries that caught my eye for being clever, forward...
The Weekly Inbox is a collection of email marketing messages from across the retail, travel/hospitality and financial services industries that caught my eye for being clever, forward thinking, creative or just plain awesome. Welcome back to the next installment of The Weekly Inbox. With Mother's Day only 3 days away I decided to pay homage to moms with a special Mother's Day edition of the Weekly Inbox. Aloha mom The email below from Hawaiian Airlines is truly the best of...
The Weekly Inbox is a collection of email marketing messages from across the retail, travel/hospitality and financial services industries that caught my eye for being clever, forward thinking, creative or just plain awesome. Welcome back to the next installment of The Weekly Inbox. Here’s some emails that caught my eye this past week. It all grads up Perhaps it is because my daughter is about to graduate grade school and (gulp) start high school in the fall but this email...
They are 77 million strong, which equates to about one quarter of the entire population in the U.S. They range in age from 18 to 36. Their median income is...
They are 77 million strong, which equates to about one quarter of the entire population in the U.S. They range in age from 18 to 36. Their median income is anywhere from $25,000 to $48,000 a year. And they are the highest educated generation with nearly 25% having a Bachelors degree or higher. The they I refer to are Millenials. And the statistics above were gleaned from a recent Nielsen study entitled Millenials: Breaking the Myth. Make no mistake about it, there is a lot at...
They are 77 million strong, which equates to about one quarter of the entire population in the U.S. They range in age from 18 to 36. Their median income is anywhere from $25,000 to $48,000 a year. And...
Our roundup of noteworthy digital marketing insights, tips and trends from the news: How 3 companies are redefining their Pinterest brand To connect the...
Our roundup of noteworthy digital marketing insights, tips and trends from the news: How 3 companies are redefining their Pinterest brand To connect the brick-and-mortar and digital experiences, brands are looking to Pinterest as a channel to engage customers. Here are three unique efforts: Caribou Coffee rebuilt its Pinterest board in the Mall of America and featured user submissions REI brought the adventure experience to the backyard, diverging from the typical national...
Our roundup of noteworthy digital marketing insights, tips and trends from the news: How 3 companies are redefining their Pinterest brand To connect the brick-and-mortar and digital experiences,...
The Weekly Inbox is a collection of email marketing messages from across the retail, travel/hospitality and financial services industries that caught my eye for being clever, forward thinking, creative or just plain awesome. Welcome back to the next installment of The Weekly Inbox. Here’s some emails that caught my eye this past week. All in the family The email below from Hawaiian Airlines came with the subject line "Join our Social Ohana - Be In Beijing for a Chance to...
The past week or so, you have have noticed an increase in the number of soft bounces you are seeing coming back from AOL. Why? AOL has been experiencing some...
The past week or so, you have have noticed an increase in the number of soft bounces you are seeing coming back from AOL. Why? AOL has been experiencing some internal issues that have caused erroneous bounces to be returned most commonly with the bounce code AOL_RTR_BLOCK. We witnessed the biggest spike in these bounces on 4/14 and 4/15. Word came down from AOL on 4/15 that the problem had been resolved. However, we also saw a return of this bounce code on 4/17 and then...
The past week or so, you have have noticed an increase in the number of soft bounces you are seeing coming back from AOL. Why? AOL has been experiencing some internal issues that have caused erroneous...
