Modern Marketing Blog

Practical resources and original perspectives for the Modern Marketer

Creative and Design

Case Study: OMC Creative Studio Delivers on The Ritz-Carlton Mission

Case Study: OMC Creative Studio Delivers on The Ritz-Carlton Mission

Monday, April 13, 2015 | Author: OCMOIMProd Admin

Editor's Note: Today's post comes courtesy of Julie Montgomery, Creative Director, Oracle Marketing Cloud.  With an unshakeable credo and corporate philosophy of...

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Email Marketing

How to Offer Your Customers Multiple Doorways to Success

How to Offer Your Customers Multiple Doorways to Success

Thursday, March 5, 2015 | Author: Anjelica Sloan

I recently attended a client dinner in NYC for 12 of us that featured a prix fixe menu. After taking some time to peruse the menu, the waiter came around,...

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Deliverability

7 Dos For Deliverability and Avoiding Email Spam Filters

7 Dos For Deliverability and Avoiding Email Spam Filters

Wednesday, February 25, 2015 | Author: Tracy Milligan

How much time and money did you spend crafting that last email to promote your new product or service? I bet you checked and double-checked the content, the...

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Email Marketing

Email marketing deliverability class is in session

Email marketing deliverability class is in session

Tuesday, February 24, 2015 | Author: Kevin Senne

If you are involved in Email Marketing at just about any level, you know that Deliverability is important. The problem is that while everybody basically knows...

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Deliverability

Email Deliverability Class is in Session

Email Deliverability Class is in Session

Wednesday, February 18, 2015 | Author: Kevin Senne

If you are involved in Email Marketing at just about any level, you know that Deliverability is important. The problem is that while everybody basically knows...

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Email Marketing

Email marketing: The Weekly Inbox volume 67 (Super Bowl edition)

Email marketing: The Weekly Inbox volume 67 (Super Bowl edition)

Friday, January 30, 2015 | Author: Steve Olenski

The Weekly Inbox is a collection of email marketing messages from across the retail, travel/hospitality and financial services industries that caught my eye for...

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Email Marketing

Oracle Marketing Cloud Sixth Annual Look Book Call For Submissions

Oracle Marketing Cloud Sixth Annual Look Book Call For Submissions

Friday, December 5, 2014 | Author: Wacarra Yeomans

It’s that time of year again! We’re collecting submissions for the 2015 Look Book and need your help. Did you know our 2014 Look Book was among our...

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Cross Channel Marketing

7 holiday digital marketing quotes we're thankful for

7 holiday digital marketing quotes we're thankful for

Wednesday, November 26, 2014 | Author: Maeghan Ouimet

It's time to deck the halls and stuff the turkey. The holiday season is in full swing starting this week, so we've compiled a list of holiday marketing tips...

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Email Marketing

Email marketing most effective, mobile marketing most difficult

Email marketing most effective, mobile marketing most difficult

Monday, November 24, 2014 | Author: Steve Olenski

In many ways I was both surprised and well, not-so-surprised when I read the findings of a recent survey whose results were shared via marketingcharts.com. The...

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