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The Modern Marketing Blog covers the latest in marketing strategy, technology, and innovation.

  • September 12, 2013

4 Fast Integrative Benefits From the New Eloqua AppCloud in Topliners

Centralization is a good thing!

Our teams need to be collaboratively executing on tools they sometimes may use disparately.

So we are bringing together the goods that make your marketing go. The Eloqua AppCloud is now integrated into our Topliners community, to help you discover new apps, share, comment on, and follow your favorite apps. You can better collaborate with the broader marketing community - all within a single destination. Score!

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A little backstory into its humble beginnings: The Eloqua AppCloud launched back in June 2010, with about two-dozen apps. Fast-forward two years, and 100 more apps have been added to the marketplace!

So what can you do now with Eloqua AppCloud in Topliners?


  1. Integrate your technologies to improve marketing efficiency. You can explore categories of helpful applications to support your team’s initiatives. You can learn and implement strategies to connect social data, landing page apps, and content marketing, among others.

  2. Be in the know about newly released apps via alerts, so you can take immediate advantage of the additions to add tangible value to your marketing activities. It’s all about what you do with what you know!

  3. Share best practices and advice with fellow modern marketers so you can shout out what’s working, and how your team is bridging the gaps across channels (the best kind of technology tips!)

  4. Ramp up engagement with content marketing communications. For example: You can connect all the dots of your content and automation with the new Kapost Calendar App! Check it out:


 

Nearly all (more than 90%) of our customers have tried out apps from the Eloqua AppCloud. These apps are helping modern marketers drive more revenue, better understand and engage buyers, and reduce the amount of manual effort required in ongoing tasks.

Explore the new AppCloud in Topliners. If you’re feeling saucy, add a new app to your Eloqua instance. Ask a question. Tell a story.

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