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  • July 9, 2007

DMA’s Email Marketing Council merges with EEC

Today the Direct Marketing Association announced that it has acquired the Email Experience Council and merged its Email Marketing Council into the EEC. The merger is a huge plus for the EEC and for the email marketing industry, bringing together the leadership and memberships of the two organizations and forging an email marketing powerhouse. Visit the EEC’s Voice of Email blog for more on why the deal was done and what it means.

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