Excellent customer experiences drive customer loyalty and growth. Find out three ways loyalty programs can build on the customer base you already have.
Earning and retaining customer loyalty comes down to offering hyper-personalized experiences, which a wise marketer relies on data to do.
We take a look at a number of ways brands can engage customers & incentivize them by choosing more sophisticated, multichannel, layered loyalty programs.
To help you navigate change and seize this opportunity to rethink the role of marketing in your organizations, we have introduced a series of updates to Oracle...
To help you navigate change and seize this opportunity to rethink the role of marketing in your organizations, we have introduced a series of updates to Oracle CX Marketing within the Oracle Cloud Customer Experience suite to help you learn more about your customers and make every interaction matter.
To help you navigate change and seize this opportunity to rethink the role of marketing in your organizations, we have introduced a series of updates to Oracle CX Marketing within the Oracle...
With 2020 more than halfway over, we took a look back at several blogs that you might have missed but can still provide valuable insights as you continue to...
With 2020 more than halfway over, we took a look back at several blogs that you might have missed but can still provide valuable insights as you continue to work on your digital marketing strategies. Email marketing, data-driven marketing, content, customer loyalty, and martech, we tried to cover several of the more important marketing topics to give you a breadth and variety of information.
With 2020 more than halfway over, we took a look back at several blogs that you might have missed but can still provide valuable insights as you continue to work on your digital marketing strategies....
Customers who have a good experience are not only likely to purchase more, but they’ll tell their friends about it too. Therefore, surprise and delight can be...
Customers who have a good experience are not only likely to purchase more, but they’ll tell their friends about it too. Therefore, surprise and delight can be an effective strategy to help reinforce your relationship with your customers, increase sales, and even acquire new customers.
Customers who have a good experience are not only likely to purchase more, but they’ll tell their friends about it too. Therefore, surprise and delight can be an effective strategy to help reinforce...
Customer loyalty programs have been around for years. But what do they entail and how have they changed in the digital age?
Multichannel loyalty and engagement solutions make it possible for CPG brands to not only collect purchase data, but combine that information with engagement...
Multichannel loyalty and engagement solutions make it possible for CPG brands to not only collect purchase data, but combine that information with engagement measures to obtain a consolidated view of consumers.
Multichannel loyalty and engagement solutions make it possible for CPG brands to not only collect purchase data, but combine that information with engagement measures to obtain a consolidated view of...
To keep customers active in your loyalty program, it’s essential to reward members beyond discounts and demonstrate the value of continuous participation. Learn...
To keep customers active in your loyalty program, it’s essential to reward members beyond discounts and demonstrate the value of continuous participation. Learn five ways how to engage them.
