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4 Keys to Cooking Up Great Marketing Habits From Breaking Bad Creator Vince Gilligan

4 Keys to Cooking Up Great Marketing Habits From Breaking Bad Creator Vince Gilligan

Thursday, October 24, 2013 | Author: Amanda Batista

“Tread lightly.” This ominous catch phrase confidently uttered by 'Heisenberg', formerly known as 'Walter White', in the last season of “Breaking Bad,” is...

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Content Marketing

How to Create Blog Posts That Support Nurturing Campaigns

How to Create Blog Posts That Support Nurturing Campaigns

Wednesday, October 23, 2013 | Author: Contributor

By Sean Callahan, Editor, Digital Marketing Remix/Marketing Director, Bizo   Corporate blog posts can work at all levels of the funnel. At the top of the funnel,...

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Email Marketing

Email marketing: Light emails make happy users

Email marketing: Light emails make happy users

Wednesday, October 23, 2013 | Author: Caleb Larsen

Note: This article was co-written by John Minardi, Senior Email & Web Developer at Responsys. Smaller is better. In the land of email marketingdesign, coding,...

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Cross Channel Marketing

Still running marketing campaigns? Chances are, you're running out of time

Still running marketing campaigns? Chances are, you're running out of time

Tuesday, October 22, 2013 | Author: Kyle Christensen

It's been 15 years or more since once-nascent concepts like permission and one-to-one marketing — spawned by the new capabilities of the Internet — completely...

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Cross Channel Marketing

Weekly roundup: 5 digital marketing tips, trends and tactics

Weekly roundup: 5 digital marketing tips, trends and tactics

Monday, October 21, 2013 | Author: Megan Van Vlack

Our roundup of noteworthy digital marketing insights, tips and trends from last week’s news: 1. How brick and mortar retailers are reinventing themselves A hot...

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Mobile Marketing

Mobile marketing: 5 ways to ring up blockbuster sales this holiday season

Mobile marketing: 5 ways to ring up blockbuster sales this holiday season

Monday, October 21, 2013 | Author: Courtney Buchanan

This post is part of a five part series about what smart retail marketers are doing this holiday season to not only increase sales, but also strengthen...

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Who's Watching Your Video Content? [CHART]

Who's Watching Your Video Content? [CHART]

Sunday, October 20, 2013 | Author: Contributor

Editor's Note: Today's chart comes courtesy of Joe Gelata, Director of Demand Generation of Vidyard. Modern marketers are gaining insights all the time based on...

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Email Marketing

Email marketing: The Weekly Inbox volume 4

Email marketing: The Weekly Inbox volume 4

Friday, October 18, 2013 | Author: Steve Olenski

The Weekly Inbox is a collection of emails from across the retail, travel/hospitality and financial services industries that caught my eye for being clever,...

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M&A

The Role of Content and Compendium in the Oracle Eloqua Marketing Cloud

The Role of Content and Compendium in the Oracle Eloqua Marketing Cloud

Friday, October 18, 2013 | Author: Kevin Akeroyd

Today's post comes courtesy of Kevin Akeroyd, Senior Vice President for Oracle’s Eloqua Global Sales Unit. He is responsible for leading all customer-facing...

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