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Welcome to the Oracle Modern Marketing Blog:
The latest in marketing strategy, technology, and innovation.

  • February 10, 2010

Bird Watching: Top email myths

If you’re not on Twitter yet, here are the kinds of conversations that you’re missing:

@andrewkordek >> what would the top 3 myths of email marketing be? Curious as to your thoughts #emailmarketing (mine are Free/Cheap, Easy, Everyone wants)

@remybergsma >> @andrewkordek successful blast, quick results, 100% deliverability ;)

@rorycarlyle >> @andrewkordek - Easy, Quick, Anyone can do it. All myths.

@RetailEmailBlog >> 1. Images are bad. 2. More email = more $$$. 3. They can always opt-out. RT @andrewkordek: What would the top 3 myths of #emailmarketing be?

@AdamHoldenBache >> @andrewkordek I agree on "easy"- def a myth. My other is "just doing it = success". Sending anything will not equate to positive biz results

@LorenMcDonald >> @andrewkordek re email marketing myths - here are my top 6 from 2008 article - http://bit.ly/dgetL7

@eggboxrobin >> RT @RetailEmailBlog: 1. Images are bad. 2. More email=more $$. 3. They can a/ways opt-out. RT @andrewkordek - top 3 myths of #emailmarketing

@jacaldwell >> @andrewkordek a few of my favorite email urban legends here http://idek.net/Dr9

@indie_preneur >> @RetailEmailBlog -- 3a >> #emailmarketing is easy and cheap.

@RetailEmailBlog >> @indie_preneur While email is cheap, email marketing isn't. Some companies send email, but smart ones have email marketing programs.

@kimberlysnyder >> @RetailEmailBlog 3 Email Myths that kill me: a larger list = more $, transactional triggers don't make $, testing does not require strategy

Want to join the conversation? Just reply to @RetailEmailBlog to chime in.
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