Chris Zilles
As the Founder and CEO of Social Media Headquarters (HQ), Chris manages an online community of marketers, students, entrepreneurs and digital enthusiasts. One of his goals is to help others grow professionally with the help of the latest tips and trends in social and digital marketing. You can follow up on Twitter @SocialMediaHQ.
Recent Blogs
Whatever Happened to the Buzzword “Content Marketing?”
Now that content is no longer the next big thing, will distribution become even more important to your marketing strategy?
Brands need to be prepared for political advertisers crowding them out in 2020
With political advertising set to take a lot of room on digital and social channels this year, marketers needs to look at ways to stay above the fray and still stand out.
What’s Behind the New Text Marketing Trend For Celebrities?
Celebrities are setting a trend with text marketing. However, marketers cannot ignore the power and usefulness of text messaging and how it can play into a mobile-centric strategy.
How to Handle a Social Media Crisis
When dealing with a social media crisis, brands need to have their CEOs up and center ready to handle it. Those that do well under duress will inspire confidence in customers and those that don't risk damage to their brand name.
What You Can Learn From ESPN In Order to Win Social Media
While it might be unrealistic for all brands to have someone monitoring their social media presence on a 24/7 basis, it is realistic to assume that during “mission critical” moments, there will be someone monitoring the company’s social media accounts with the ability to make changes on the fly. That is perhaps the single best way to let fans and followers know that you are thinking about them and doing everything possible to create a real-time feedback mechanism between them and your brand.