X

Welcome to the Oracle Modern Marketing Blog:
The latest in marketing strategy, technology, and innovation.

  • January 8, 2011

AM Inbox: The holiday season isn't over yet

The Retail Email Blog monitors the email marketing campaigns of more than 100 top online retailers. Here are highlights from my inbox this morning:

Victoria’s Secret, 1/6 — The Sexiest Time Of The Year: The Semi-Annual Sale, Going On Now! In Stores and Online.‏
While the big holiday email volumes have nearly receded (see Jan. 1 Week-End Trends), the holiday season isn’t over just yet. Holiday messaging will linger until late this month or even early February. Some of that messaging is gift card redemption messaging, as in this Victoria’s Secret email.

Click to view this Jan. 6, 2011 Victoria’s Secret email full-sized

eBags, 1/6 — Ends Tomorrow! Up to 70% Off + Free Shipping at our Winter Sale & Clearance Event‏
Another element of post-Christmas holiday messaging is upsell messaging, as in this eBags email.

Click to view this Jan. 6, 2011 eBags email full-sized

SUBJECTIVITY SCANNER: Select noteworthy subject lines
Barnes & Noble, 1/6 — Get Inspired for 2011 -- Shop Our Fresh Start Collection‏
J. Jill, 1/6 — What does the hoodie of the new year look like? Plus, save up to 70%!‏
NikeStore, 1/6 — A Water Repellent Twist On The Classic Hoodie
Nordstrom, 1/6 — Our Favorite $52 Cardi in 8 New Colors‏
Chadwick’s, 1/6 — Save up to 75%! In-Season Clearance‏
J. Crew, 1/6 — 20% OFF and free shipping when you open a J.Crew Credit Card‏
_____________________
BROWSE... Archive / Post Categories / Selling Seasons / Topics Covered / Retailers Tracked

Be the first to comment

Comments ( 0 )
Please enter your name.Please provide a valid email address.Please enter a comment.CAPTCHA challenge response provided was incorrect. Please try again.