X

Welcome to the Oracle Modern Marketing Blog:
The latest in marketing strategy, technology, and innovation.

  • January 18, 2008

AM Inbox: Martin Luther King Jr. is no Columbus Day sale

>>Join me and more than 100 other speakers at the eec’s Email Evolution Conference, Feb. 12-13, in San Diego. To save $300, use the discount code “EMN” by the end of today! Learn more.

RetailEmail.Blogspot monitors the email marketing campaigns of more than 100 of the top online retailers. Here are highlights from our inbox this morning:

HSN, 1/17 — Your Featured Products for the Week
I don’t recall any retailer last year invoking Martin Luther King Jr.’s name to hold a sale so I was pretty surprised to see this email from HSN. It’s a safe bet that some people will find it insensitive, if not offensive. The recent fight between Hillary Clinton and Barack Obama is proof that there are great sensitivities regarding the civil rights leader.

Click to view larger

NFLshop, 1/17 — NFLShop.com: Pre-Order Conf Champs Gear + Save 30% On Select Gear
Ahead of the other sporting goods retailers, NFLshop is offering pre-orders of AFC and NFC championship gear. Based on last year, we can expect NFLshop, Sports Authority, Dick’s Sporting Goods and others to be emailing subscribers Sunday night after these contests have been decided to lock in sale of championship gear. (Go Giants and Patriots!)

Click to view larger

SUBJECTIVITY SCANNER:
Linens ’n Things, 1/17 — FREE Shipping + Get Fit & Organized
JCPenney, 1/17 — New! Spring Styles + Save 15% with Your JCPenney Card
Ralph Lauren, 1/17 — Spring Golf Styles For Men And Women
Abercrombie & Fitch, 1/17 — Introducing The New Styles Of Spring
Urban Outfitters, 1/17 — Swim Is In
Eddie Bauer, 1/17 — Ultimate Outerwear Sale: Save 50% on superior warmth
Ann Taylor, 1/17 — Up to 70% OFF Wear-Now Styles!
Macy’s, 1/17 — This weekend: sitewide savings + extra 25% off clearance!
KB Toys, 1/17 — Huge Winter Clearance - Save Up to 60% on Top Toys
Nordstrom, 1/17 — The Shoes You Want in Extended Sizes & Widths

_____________________
SEARCH... By Post Category / By Retailer / By Topic / By Selling Season / Recent Posts

Be the first to comment

Comments ( 0 )
Please enter your name.Please provide a valid email address.Please enter a comment.CAPTCHA challenge response provided was incorrect. Please try again.