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  • December 18, 2012

AM Inbox: Deadlines for your calendar

The Retail Email Blog monitors the email marketing campaigns of more than 100 top online retailers. Here are highlights from my inbox this morning:

Cabela’s, 12/16 — Time is almost up. Order now. Get it there by Christmas
Shipping deadlines get a little confusing as we approach Christmas. Lists of order-by deadlines are nice, but nothing beats the visual clarity and familiarity of a calendar like the one in this Cabela’s email. Crystal clear communication.

Dec. 16, 2012 Cabela’s email

Sam’s Club, 12/16 — Don't let your health benefits expire
If you offer products that quality under health care flexible spending accounts, consider reminding your subscribers that these funds expire if unused by the end of the calendar year, as Sam’s Club does in this email.

Dec. 16, 2012 Sam’s Club email

SUBJECTIVITY SCANNER: Select noteworthy subject lines
Urban Outfitters, 12/16 — Best NYE Ever!
Nordstrom, 12/15 — Dazzling Dresses for New Year's Eve | Free Shipping & Free Returns
TigerDirect, 12/14 — Final Black Friday of 2012 + Free Shipping on Orders Over $50
OfficeMax, 12/14 — Unwrapped! Final Black Friday Deals + Next Week's Ad
Spiegel, 12/14 — FREE SHIPPING FRIDAY -Today only
Omaha Steaks, 12/14 — FREE Shipping Friday...get the deals!
Macy’s, 12/15 — Super Saturday: extra 20% off women's gifts
JCPenney, 12/14 — Just $30 For Amazing Gifts
Sam’s Club 12/15 — Gift baskets - The perfect last minute gift
Williams-Sonoma, 12/15 — Your Order Ships Free - Including Food Favorites!
HP, 12/16 — Last Chance Holiday Deals + Free 2-day Shipping
Walmart, 12/15 — Tick tock! Shop last-minute gifts now.
Oriental Trading, 12/14 — The clock's ticking for Christmas! Get FREE shipping on ANY order
Blair, 12/14 — There's still time! Use this free shipping upgrade
Coldwater Creek, 12/16 — T-minus 48 hours until Santa's sleigh leaves - HURRY!
JC Whitney, 12/14 — Last Day for Christmas Delivery! 20% OFF + FREE SHIPPING
Montgomery Ward, 12/16 — Last Day to Order Gifts for Standard Christmas Delivery
eBags, 12/15 — Gifts for Me.
J. Crew, 12/15 — Gifts with a story (plus, an amazing sale)
Staples, 12/14 — Surface is now at Staples! Plus your bonus coupon ends soon.

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