Redshift, Cell Phones and Sun
By gbrunett-Oracle on Jan 04, 2008
Christmas Day is a day of massively high load for Sun's customers across the world. This year will undoubtedly set a pile of new records. Millions upon millions of network enabled gifts will be given in December, and a huge chunk will be unwrapped and turned on tomorrow. Digital still and video cameras will start pumping content to photo/video sharing services. Mobile phones will need to be provisioned, and will start downloading and sharing content (on a global basis, the network load from New Year's Eve MMS messages goes beyond staggering). Set top boxes, networked picture frames, video game consoles, navigation devices, stuffed animals, sports equipment and automobiles - will all come on-line tomorrow. On the same day. And everyone will (and should) expect flawless service.
Analysts said last month that Americans may have spent more in 2007 for the first time on their cell phones than on land lines and pay phones. And people are using their cell phones in growing ways — for text messages, video messages, e-mail and Web access.
So, we have more people using more phones for more services... I guess you could say that there were more than a few who were underserved on New Year's Eve.
In fact, so many people tried to send text messages on New Year's Eve that networks got jam-packed and many of the missives arrived hours later — or not at all.
Every day more and more devices are being connected to the network. The more content being shared combined with increasing levels of participation and new capabilities only serves to increase its intrinsic value. The greater its value the more people will want to participate. Every day opens up new opportunity for everyone especially Sun - whose singluar vision "the network is the computer" is even more true today then when it was coined. As the network is flooded with all of these new consumers and devices, will your service be able to keep up? If you have any doubts, give us a ring, I am sure we can help. After all, we have helped many people already and are helping more every day.
Happy new year everyone!