Wednesday Mar 19, 2014

Zero to SOA in Minutes! Announcing the SOA/BPM 11g 11.1.1.7.0 Virtual Machine appliance

I am pleased to announce the availability of Oracle's SOA/BPM/OSB 11g 11.1.1.7.0 Virtual Machine appliance. This VirtualBox virtual machine is meant for testing and evaluation purposes only. It is not certified, nor licensed for any production use. It is our most comprehensive virtual machine to date, with the following Oracle products installed, configured and functionally integrated within the appliance:

  •     Oracle Linux 6 Update 4 (64-bit)
  •     Oracle Database Express Edition 11g Release 2
  •     Oracle SOA Suite 11.1.1.7.0 (includes Service Bus)
  •     Oracle Event Processing 11.1.1.7.0
  •     Oracle BPM Suite 11.1.1.7.1
  •     Oracle Webcenter Content (Enterprise Content Management) 11.1.1.7.0
  •     Oracle Webcenter Suite 11.1.1.7.0
  •     Oracle Webcenter Portal 11.1.1.7.0
  •     Oracle JDeveloper 11.1.1.7.0
  •     Oracle JRockit
  •     Java SE Development Kit

Refer to the README document for full details on the appliance features, installation guide, memory configurations, URLs, credentials and other recommended software.

FREQUENTLY ASKED QUESTIONS

Why do we need a SOA Developer Virtual Machine?

Virtual Machines (VM) play an important role in increasing developer productivity; saving hours, if not days, of provisioning effort in standing up a fully functional, configured Fusion Middleware platform for testing and evaluation. Think of it as your very own Platform as a Service (PaaS) on your laptop/desktop!

What can I use the VM for?

A developer VM can prove useful for a variety of reasons: quick internal demos, proof of concepts, testing etc. For those new to Oracle SOA or BPM Suite, it can serve as a powerful tool to learn these technologies, which is why it is very popular for developer learning and training sessions. In fact, the VM includes pre-configured lab artifacts - "PO Processing" and "Sales Quote" - that are used in Oracle instructor-led training sessions and in the "Getting Started" books on Oracle SOA Suite and Oracle BPM Suite.  

What benefits does the VM provide beyond simply installing the Oracle SOA Suite?

For enterprise development, installation of Oracle SOA Suite (or any single piece of software for that matter) is only a fraction of the overall effort needed to build an end-to-end configured development environment. Typical effort in standing up an integrated software stack on a "bare-metal" would involve the following provisioning tasks:

  • Create base image: Install supported version of the Linux OS e.g. Oracle Linux, Ubuntu, EC2 AMIs etc.
  • Setup base image: Security policies, firewalls, port forwarding rules, hard drive partitions on block storage
  • Install pre-requisite software: Java, Database
  • Install Fusion Middleware: SOA Suite, BPM Suite, Web Center and any other modules, run RCU with correct schema names and passwords
  • Setup Fusion Middleware: WLS domain with correct templates needed for SOA+BPM+BAM+Service Bus+WebCenter
  • Configure Modules: Association between BPM and WebCenter Content/Portal with the correct security setup 
  • Install additional tools/software: JDeveloper IDE, extensions
  • Optimize the environment: WLS console properties, front-end host, external listen address etc. for your network topology
  • Create accounts: Seed demo user accounts with email addresses (or other user accounts)

While you can always automate the above-mentioned steps, having a pre-provisioned DevOps style machine image can help you reduce development costs. It can get you from zero to a fully working SOA environment in minutes, on any developer's laptop. The benefits go beyond simply time to provision, it allows you to do more with less resources. For example, the VM allows developers to quickly switch between multiple running instances, each testing a new feature or version without the need for additional hardware.

We sincerely hope you enjoy using this VM and would love to hear your feedback!

Rajesh Raheja

Rajesh Raheja is senior director of development in Oracle's Fusion Middleware SOA Integration team, driving cross-functional architecture initiatives on application integration and cloud iPaaS technologies. In his 17 years at Oracle, he has held various engineering, product management and consulting positions; bringing complex applications and platform products to market. He has extensive experience with Oracle CRM, E-Business Suite and Fusion Applications; and related integration technologies. He is an ardent advocate of agile development processes and design thinking. You can follow him on Twitter and his personal blog.

Wednesday Nov 27, 2013

Chalk Talk with John: Revisiting Business Process Management Value


It is easy to get caught up in the technical aspects of Business Process Management - potentially loosing sight of basic value that it can provide to our organizations.

Using our fictional communities of Middleware Fields and Codeaway Valley, we examine strategies to ensure that each town's teddy bear factories can meet customer demand. Is there a way for them to gain some visibility and management into the processes around them to make the most of their efforts? Let’s find out.

About me:

Hi, I am John Brunswick, an Oracle Enterprise Architect. As an Oracle Enterprise Architect, I focus on the alignment of technical capabilities in support of business vision and objectives, as well as the overall business value of technology.  Before coming to Oracle, I was a Practice Manager within BEA System's Business Interaction Division consulting organization, orchestrating enterprise systems in support of line of business goals.

Follow me on Twitter and visit my site for Oracle Fusion Middleware related tips.

Tuesday Nov 26, 2013

A Primer on Process Accelerators

In yesterday's post, Ajay Khanna, Senior Principal Product Director at Oracle, discussed the merits of abstracting out processes from applications into the middleware layer with Business Process Management. That's Oracle AppAdvantage, the advantage of using Oracle Fusion Middleware technologies strategically with Oracle and other enterprise applications to extend and enhance business value. By abstracting process management out of the applications, organizations can adopt flexible processes, newer technology trends, improve user experience and eliminate disruption in application migrations, upgrades and maintenance.

Today's post is about Process Accelerators and the value these add to speed time to market for organizations.

Built on Oracle BPM Suite, Process Accelerators are pre-built, best practices processes that are customizable and extensible to fit specific customer requirements. Oracle Process Accelerators leverage best practices and domain knowledge. Industry process accelerators embody industry-specific best practices and patterns in addition to Oracle BPM Suite best practices. Horizontal process accelerators provide instant functionality and reuse for processes common in most organizations and can be easily modified to fit your requirements. Oracle Process Accelerators simplify implementation and reduce time-to-value for an organization’s business process management initiatives.

Check out this video for a primer on Process Accelerators:


Tuesday Oct 22, 2013

It's Coming: Chalk Talk with John

...John Brunswick that is.

Who is this John Brunswick, you ask? John Brunswick is an Enterprise Architect with Oracle. As an Oracle Enterprise Architect, John focuses on the alignment of technical capabilities in support of business vision and objectives, as well as the overall business value of technology. What's more he is pretty handy with animation and digital videos as you will see shortly. Starting tomorrow, we will host a bi-weekly column with John called "Chalk Talk with John".

In our "Chalk Talk with John" series, John will leverage his skills, experience and expertise (& his passion in digital animation) to discuss technology in business terms or as he puts it "so my ma understands what I do for a living". Through this series, John will explore the practical value of Middleware in the context of two fictional communities, shared through analogies aligned to enterprise technology.  This format offers business stakeholders and IT a common language for understanding the benefits of technology in support of their business initiatives, regardless of their current level of technical knowledge.

So, be sure to tune in tomorrow and every 2 weeks for "Chalk Talk with John".


Monday Sep 23, 2013

Fusion Middleware at Oracle OpenWorld 2013 Gazette : Monday, September 23

Author: Claire Dessaux, Vice President, Oracle


Highlights from Yesterday

We kicked-off Oracle OpenWorld 2013 on Sunday afternoon with the Oracle PartnerNetwork Exchange Forum, followed by the JavaOne 2013 Strategy Keynote, and Larry Ellison’s opening remarks. If you missed these live keynotes, you can watch them on-demand and at your convenience here.

Top Five Picks for Today

Today we recommend you make your way to the following sessions:

CON8081: Oracle Business Process Management Overview and Roadmap
10:45 AM – 11:45 AM
Moscone South 104

CON9190: What’s New with Oracle Exalogic: Hardware, Software and Platform Roadmap
12:15 PM – 1:15 PM
Moscone South 309

CON8863: What’s New in Oracle SOA Suite
1:45 PM – 2:45 PM
Moscone West 2020

GEN9600: Accelerate Business Innovation with Oracle Fusion Middleware
3:15 PM – 4:15 PM
Moscone North Hall D

CON8932: Oracle WebLogic Server Strategy and Roadmap
4:45 PM - 5:45 PM
Moscone South 309

Customer Spotlight

CON8082: Meet This Year’s Most Impressive Innovators
4:45 PM - 5:45 PM
LAM Research Theater

Meet the 18 Fusion Middleware Innovation Award winners for 2013 and see how Oracle Fusion Middleware helps IT lead change and take advantage of social, mobile, big data and analytics to deliver business value.

Partner Spotlight

Colab Consulting Pty Ltd is an Oracle Gold Partner based in Australia with a specific focus on helping companies develop enterprise mobile strategy supported by intuitive, scalable, and secure Oracle ADF Mobile applications and delivered as SaaS, hosted, or on-premise.

Tom Lutton from Colab Consulting is co-presenting with Chris Tonas, Vice President, Mobile & Application Development Tools today in our Application Development General Session at 10:45 am, as follows:

GEN9618: Emerging Trends in Application Development – The Oracle Perspective
10:45 AM – 11:45 AM
Marriott Marquis - Salon 8

Exhibitor Hall Hours

Today, the Exhibitor Hall is open from 9:45 a.m. to 6:00 p.m., with dedicated hours from 9:45 a.m. to 10:45 a.m.

Make sure to stop by to see the Oracle Fusion Middleware components in action and talk to the Development Teams. We have over 60 demo stations for the Oracle Fusion Middldeware family in Moscone South (floor map).

Test your Fusion Middleware IQ

Test your knowledge of Oracle Fusion Middleware with these three easy multi-choice questions. We’ll publish the correct responses in tomorrow’s edition of the “Fusion Middleware @ Oracle OpenWorld 2013” Gazette.

1) What is the name of the new feature in Oracle Coherence 12c (12.1.2) that automatically detects database changes and push these changes back to Oracle Coherence?

A – Oracle Coherence GoldenGate HotCache

B – Oracle GoldenGate

C – Oracle Cache

2) What does Oracle AppAdvantage refer to?

A – A new module in Oracle Applications

B – A new component in Oracle Fusion Middleware

C – A program for Oracle Applications customers to extend and enhance their existing investments in business applications through Oracle Fusion Middleware – for instance by adding mobile capabilities to Oracle E-Business Suite.

3) How many Oracle Business Process Accelerators are currently available?

A – Two

B – Five

C – Ten

See you all on site today!

Monday May 13, 2013

Customer Experience On Your Mind? Think BPM+ Social+ Mobile

BPM Product Marketing Team Blog

As products get less and less differentiated, more companies are looking towards customer experience for differentiating themselves and gaining competitive advantage. Is your company ready to deliver the right and expected customer experience? Customers expect a consistent experience when they interact with a company. They expect consistency across all the channels of communications  - email, phone, web, social - as well, consistency across all departments - Marketing, Sales, Support. They expect a personalized and contextual experience.

 

How can companies deliver that? Answer is by using BPM as a platform to design the experience and orchestrate the process across departments and channels to ensure consistency. Integrating Mobile and Social with your business processes using Oracle BPM Suite, you can design the right experience for your customers and empower your employees engage with the customers effectively.

This screencast delves into how bringing together BPM, Social and Mobile can deliver this.

Engage with Us

Thursday Jan 31, 2013

Business Driven Modeling to Execution with Oracle BPM Suite 11g

Manoj Das, Vice President of Product Management, Business Process Management showcases Oracle Business Process Management 11g capabilities with Watch Hasan Rizvi, Executive Vice President.

Additional Information

Monday Dec 17, 2012

Bye Bye Year of the Dragon, Hello BPM

As CNN asks you to vote for most intriguing person of the year, what technologies do you think were most intriguing in 2012? Was it Social, Mobile, BPM or were you most captivated by Customer Experience? Well, we too observed these technology trends on the upswing and foresee that these will remain in limelight for 2013.

What if we told you that there is a solution that brings these technologies together and helps not only to create efficient business processes but also an engaging customer experience. As we transition into 2013 let’s take a look at some of the top trending topics in BPM.  Ajay Khanna discusses these trends in OracleBPM blog, Bye Bye Year of the Dragon, Hello BPM. 

Additional Information

Monday Oct 29, 2012

Using Oracle BPM to Extend Oracle Applications

Author: Srikant Subramaniam, Senior Principal Product Manager, Oracle Fusion Middleware

Customers often modify applications to meet their specific business needs - varying regulatory requirements, unique business processes, product mix transition, etc. Traditional implementation practices for such modifications are typically invasive in nature and introduce risk into projects, affect time-to-market and ease of use, and ultimately increase the costs of running and maintaining the applications. Another downside of these traditional implementation practices is that they literally cast the application in stone, making it difficult for end-users to tailor their individual work environments to meet specific needs, without getting IT involved. For many businesses, however, IT lacks the capacity to support such rapid business changes. As a result, adopting innovative solutions to change the economics of customization becomes an imperative rather than a choice.

Let's look at a banking process in Siebel Financial Services and Oracle Policy Automation (OPA) using Oracle Business Process Management. This approach makes modifications simple, quick to implement and easy to maintain/upgrade. The process model is based on the Loan Origination Process Accelerator, i.e., a set of ready to deploy business solutions developed by Oracle using Business Process Management (BPM) 11g, containing customizable and extensible pre-built processes to fit specific customer requirements.

This use case is a branch-based loan origination process. Origination includes a number of steps ranging from accepting a loan application, applicant identity and background verification (Know Your Customer), credit assessment, risk evaluation and the eventual disbursal of funds (or rejection of the application). We use BPM to model all of these individual tasks and integrate (via web services) with: Siebel Financial Services and (simulated) backend applications: FLEXCUBE for loan management, Background Verification and Credit Rating.

The process flow starts in Siebel when a customer applies for loan, switches to OPA for eligibility verification and product recommendations, before handing it off to BPM for approvals. OPA Connector for Siebel simplifies integration with Siebel’s web services framework by saving directly into Siebel the results from the self-service interview. This combination of user input and product recommendation invokes the BPM process for loan origination. At the end of the approval process, we update Siebel and the financial app to complete the loop.

We use BPM Process Spaces to display role-specific data via dashboards, including the ability to track the status of a given process (flow trace). Loan Underwriters have visibility into the product mix (loan categories), status of loan applications (count of approved/rejected/pending), volume and values of loans approved per processing center, processing times, requested vs. approved amount and other relevant business metrics.

Summary

Oracle recommends the use of Fusion Middleware as an extensions platform for applications. This approach makes modifications simple, quick to implement and easy to maintain/upgrade applications (by moving customizations away from applications to the process layer). It is also easier to manage processes that span multiple applications by using Oracle BPM.

Additional Information

Thursday Oct 04, 2012

Recap: Oracle Fusion Middleware Strategies Driving Business Innovation

Hasan Rizvi, Executive Vice President of Oracle Fusion Middleware & Java took the stage on Tuesday to discuss how Oracle Fusion Middleware helps enable business innovation. Through a series of product demos and customer showcases, Hassan demonstrated how Oracle Fusion Middleware is a complete platform to harness the latest technological innovations (cloud, mobile, social and Fast Data) throughout the application lifecycle.

Fig 1: Oracle Fusion Middleware is the foundation of business innovation

This Session included 4 demonstrations to illustrate these strategies:

1. Build and deploy native mobile applications using Oracle ADF Mobile
2. Empower business user to model processes, design user interface and have rich mobile experience for process interaction using Oracle BPM Suite PS6.
3. Create collaborative user experience and integrate social sign-on using Oracle WebCenter Portal, Oracle WebCenter Content, Oracle Social Network & Oracle Identity Management 11g R2
4. Deploy and manage business applications on Oracle Exalogic
Nike, LA Department of Water & Power and Nintendo joined Hasan on stage to share how their organizations are leveraging Oracle Fusion Middleware to enable business innovation.

Managing Performance in the Wrld of Social and Mobile

How do you provide predictable scalability and performance for an application that monitors active lifestyle of 8 million users on a daily basis? Nike’s answer is Oracle Coherence, a component of Oracle Fusion Middleware and Oracle Exadata.

Fig 2: Oracle Coherence enabled data grid improves performance of Nike+ Digital Sports Platform

Nicole Otto, Sr. Director of Consumer Digital Technology discussed the vision of the Nike+ platform, a platform which represents a shift for NIKE from a  "product"  to  a "product +" experience.  There are currently nearly 8 million users in the Nike+ system who are using digitally-enabled Nike+ devices.  Once data from the Nike+ device is transmitted to Nike+ application, users access the Nike+ website or via the Nike mobile applicatoin, seeing metrics around their daily active lifestyle and even engage in socially compelling experiences to compare, compete or collaborate their data with their friends. Nike expects the number of users to grow significantly this year which will drive an explosion of data and potential new experiences.

To deal with this challenge, Nike envisioned building a shared platform that would drive a consumer-centric model for the company. Nike built this new platform using Oracle Coherence and Oracle Exadata. Using Coherence, Nike built a data grid tier as a distributed cache, thereby provide low-latency access to most recent and relevant data to consumers. Nicole discussed how Nike+ Digital Sports Platform is unique in the way that it utilizes the Coherence Grid.  Nike takes advantage of Coherence as a traditional cache using both cache-aside and cache-through patterns.  This new tier has enabled Nike to create a horizontally scalable distributed event-driven processing architecture. Current data grid volume is approximately 150,000 request per minute with about 40 million objects at any given time on the grid.

Improving Customer Experience Across Multiple Channels

Customer experience is on top of every CIO's mind. Customer Experience needs to be consistent and secure across multiple devices consumers may use.  This is the challenge Matt Lampe, CIO of Los Angeles Department of Water & Power (LADWP) was faced with. Despite being the largest utilities company in the country, LADWP had been relying on a 38 year old customer information system for serving its customers. Their prior system  had been unable to keep up with growing customer demands.

Last year, LADWP embarked on a journey to improve customer experience for 1.6million LA DWP customers using Oracle WebCenter platform.

Figure 3: Multi channel & Multi lingual LADWP.com built using Oracle WebCenter & Oracle Identity Management platform


Matt shed light on his efforts to drive customer self-service across 3 dimensions – new website, new IVR platform and new bill payment service. LADWP has built a new portal to increase customer self-service while reducing the transactions via IVR. LADWP's website is powered Oracle WebCenter Portal and is accessible by desktop and mobile devices. By leveraging Oracle WebCenter, LADWP eliminated the need to build, format, and maintain individual mobile applications or websites for different devices. Their entire content is managed using Oracle WebCenter Content and secured using Oracle Identity Management. This new portal automated their paper based processes to web based workflows for customers. This includes automation of Self Service implemented through My Account -  like Bill Pay, Payment History, Bill History and Usage Analysis. LADWP's solution went live in April 2012.

Matt indicated that LADWP's Self-Service Portal has greatly improved customer satisfaction.  In a JD Power Associates website satisfaction survey, results indicate rankings have climbed by 25+ points, marking a remarkable increase in user experience.

Bolstering Performance and Simplifying Manageability of Business Applications

Ingvar Petursson, Senior Vice Preisdent of IT at Nintendo America joined Hasan on-stage to discuss their choice of Exalogic. Nintendo had significant new requirements coming their way for business systems, both internal and external, in the years to come, especially with new products like the WiiU on the horizon this holiday season. Nintendo needed a platform that could give them performance, availability and ease of management as they deploy business systems.

Ingvar selected Engineered Systems for two reasons:

1. High performance 
2. Ease of management

Figure 4: Nintendo relies on Oracle Exalogic to run ATG eCommerce, Oracle e-Business Suite and several business applications

Nintendo made a decision to run their business applications (ATG eCommerce, E-Business Suite) and several Fusion Middleware components on the Exalogic platform. What impressed Ingvar was the "stress” testing results during evaluation. Oracle Exalogic could handle their 3-year load estimates for many functions, which was better than Nintendo expected without any hardware expansion.

Faster Processing of Big Data

Middleware plays an increasingly important role in Big Data. Last year, we announced at OpenWorld the introduction of Oracle Data Integrator for Hadoop and Oracle Loader for Hadoop which helps in the ability to move, transform, load data to and from Big Data Appliance to Exadata.  This year, we’ve added new capabilities to find, filter, and focus data using Oracle Event Processing. This product can natively integrate with Big Data Appliance or runs standalone.

Hasan briefly discussed how NTT Docomo, largest mobile operator in Japan, leverages Oracle Event Processing & Oracle Coherence to process mobile data (from 13 million smartphone users) at a speed of 700K events per second before feeding it Hadoop for distributed processing of big data.


Figure 5: Mobile traffic data processing at NTT Docomo with Oracle Event Processing & Oracle Coherence

 

 

Tuesday Oct 02, 2012

Recap: Why Fusion Middleware matters to Oracle Applications and Fusion Applications customers?

Did you miss this general session on Monday morning presented by Amit Zavery, VP of Oracle Fusion Middleware Product Management? There will be a recording made available shortly and in the meanwhile, here is a recap. Amit presented 5 strategies customers can leverage today to extend their applications.


Figure 1: 5 Oracle Fusion Middleware strategies to extend Oracle Applications & Oracle Fusion Apps

1. Engage Everyone – Provide intuitive and social experience for application users using Oracle WebCenter

2. Extend Enterprise – Extend Oracle Applications to mobile devices using Oracle ADF Mobile

3. Orchestrate Processes – Automate key organization processes across on-premise & cloud applications using Oracle BPM Suite & Oracle SOA Suite

4. Secure the core – Provide single sign-on and self-service provisioning across multiple apps using Oracle Identity Management

5. Optimize Performance – Leverage Exalogic stack to consolidate multiple instance and improve performance of Oracle Applications

Session included 3 demonstrations to illustrate these strategies.

1. First demo highlighted significance of mobile applications for unlocking existing investment in Applications such as EBS. Using a native iPhone application interacting with e-Business Suite, demo showed how expense approval can be mobile enabled with enhanced visibility using BI dashboards.

2. Second demo showed how you can extend a banking process in Siebel and Oracle Policy Automation with Oracle BPM Suite.Process starts in Siebel with a customer requesting a loan, and then jumps to OPA for loan recommendations and decision making and loan processing with approvals in handled in BPM Suite. Once approvals are completed Siebel is updated to complete the process.

3. Final demo showcased FMW components inside Fusion Applications, specifically WebCenter.

Boeing, Underwriter Laboratories and Electronic Arts joined this quest and discussed 3 different approaches of leveraging Fusion Middleware stack to maximize their investment in Oracle Applications and/or Fusion Applications technology. Let’s briefly review what these customers shared during the session:

1. Extend Fusion Applications

We know that Oracle Fusion Middleware is the underlying technology infrastructure for Oracle Fusion Applications. Architecturally, Oracle Fusion Apps leverages several components of Oracle Fusion Middleware from Oracle WebCenter for rich collaborative interface, Oracle SOA Suite & Oracle BPM Suite for orchestrating key underlying processes to Oracle BIEE for dash boarding and analytics. Boeing talked about how they are using Oracle BPM Suite 11g, a key component of Oracle Fusion Middleware with Oracle Fusion Apps to transform their supply chain.

Tim Murnin, Director of Supply Chain talked about Boeing’s 5 year supply chain transformation journey. Boeing’s Integrated and Information Management division began with automation of critical RFQ process using Oracle BPM Suite. This 1st phase resulted in 38% reduction in labor costs for RFP. As a next step in this effort, Boeing is now creating a platform to enable electronic Order Management. Fusion Apps are playing a significant role in this phase. Boeing has gone live with Oracle Fusion Product Hub and efforts are underway with Oracle Fusion Distributed Order Orchestration (DOO). So, where does Oracle BPM Suite 11g fit in this equation? Let me explain. Business processes within Fusion Apps are designed using 2 standards: Business Process Execution Language (BPEL) and Business Process Modeling Notation (BPMN). These processes can be easily configured using declarative set of tools. Boeing leverages Oracle BPM Suite 11g (which supports BPMN 2.0) and Oracle SOA Suite (which supports BPEL) to “extend” these applications. Traditionally, customizations are done within an app using native technologies. But, instead of making process changes within Fusion Apps, Boeing has taken an approach of building “extensions” layer on top of the application.


Fig 2: Boeing’s use of Oracle BPM Suite to orchestrate key supply chain processes across Fusion Apps

2. Maximize Oracle Applications investment

Fusion Middleware appeals not only to Fusion Apps customers, but is also leveraged by Oracle E-Business Suite, PeopleSoft, Siebel and JD Edwards customers
significantly. Using Oracle BPM Suite and Oracle SOA Suite is the recommended extension strategy for Oracle Fusion Apps and Oracle Applications Unlimited
customers. Electronic Arts, E-Business Suite customer, spoke about their strategy to transform their order-to-cash process using Oracle SOA Suite,
Oracle Foundation Packs and Oracle BAM. 

Udesh Naicker, Sr Director of IT at Elecronic Arts (EA), discussed how growth of social and digital gaming had started to put tremendous pressure on EA’s existing IT infrastructure. He discussed the challenge with millions of micro-transactions coming from several sources – Microsoft Xbox, Paypal, several service providers. EA found Order-2-Cash processes stretched to their limits. They lacked visibility into these transactions across the entire value chain.

EA began by consolidating their E-Business Suite R11 instances into single E-Business Suite R12. EA needed to cater to a variety of service requirements, connectivity methods, file formats, and information latency. Their integration strategy was tactical, i.e., using file uploads, TIBCO, SQL scripts. After consolidating E-Business suite, EA standardized their integration approach with Oracle SOA Suite and Oracle AIA Foundation Pack. Oracle SOA Suite is the platform used to extend E-Business Suite R12 and standardize 60+ interfaces across several heterogeneous systems including PeopleSoft, Demantra, SF.com, Workday, and Managed EDI services spanning on-premise, hosted and cloud applications.

EA believes that Oracle SOA Suite 11g based extension strategy has helped significantly in the followings ways:

- It helped them keep customizations out of E-Business Suite, thereby keeping EBS R12 vanilla and upgrade safe

- Developers are now proficient in technology which is also leveraged by Fusion Apps. This has helped them prepare for adoption of Fusion Apps in the future


Fig 3: Using Oracle SOA Suite & Oracle e-Business Suite, Electronic Arts built new platform for order processing

3. Consolidate apps and improve scalability

Exalogic is an optimal platform for customers to consolidate their application deployments and enhance performance. Underwriter Laboratories talked about their strategy to run their mission critical applications including e-Business Suite on Exalogic.

Christian Anschuetz, CIO of Underwriter Laboratories (UL) shared how UL is on a growth path - $1B to $2.5B in 5 years- and planning a significant business transformation from a not-for-profit to a for-profit business. To support this growth, UL is planning to simplify its IT environment and the deployment complexity associated with ERP applications and technology it runs on.

Their current applications were deployed on variety of hardware platforms and lacked comprehensive disaster recovery architecture. UL embarked on a mission to deploy E-Business Suite on Exalogic. UL’s solution is unique because it is one of the first to deploy a large number of Oracle applications and related Fusion Middleware technologies (SOA, BI, Analytical Applications AIA Foundation Pack and AIA EBS to Siebel UCM prebuilt integration) on the combined Exalogic and Exadata environment. UL is planning to move to a virtualized architecture toward the end of 2012 to securely host external facing applications like iStore


Fig 4: Underwrites Labs deployed e-Business Suite on Exalogic to achieve performance gains

Key takeaways are:

- Fusion Middleware platform is certified with major Oracle Applications Unlimited offerings. Fusion Middleware is the underlying technological infrastructure for Fusion Apps

- Customers choose Oracle Fusion Middleware to extend their applications (Apps Unlimited or Fusion Apps) to keep applications upgrade safe and prepare for Fusion Apps

- Exalogic is an optimum platform to consolidate applications deployments and enhance performance

Tuesday Jun 12, 2012

Join the SOA and BPM Customer Insight Series

Summer is here! So put on your shades, kick back by the pool and watch the latest SOA and BPM customer insight series from Oracle. You’ll hear directly from some of Oracle’s most well respected customers across a range of deployments, industries, and use cases. You’ve heard us tell you the advantages of Oracle SOA and Oracle BPM. But this time, listen to what our customers are saying:

  • See Rain Fletcher, VP of Application Development and Architecture at Choice Hotels, describe how they successfully made the transition from a complex legacy environment into a faster time-to-market shared services infrastructure as they implemented their event-driven Google API project.
  • Listen to the County of San Joaquin, California discuss how they transformed to a services-oriented architecture and business process management platform to gain efficiency and greater visibility of mission critical information important to citizen public safety.
  • Hear from Eaton, a global power management company, review innovative strategies for a successful application integration implementation, specifically the advantages of transitioning from TIBCO to using Oracle SOA and Oracle Fusion Applications. 
  • Learn how Nets Denmark A/S implemented Oracle Unified Business Process Management Suite in just five months. Review the implementation overview from start to production, including integration with legacy systems.
  • And finally, listen to Farmers Insurance share their SOA reference architecture as well as a timeline for how their services were deployed as well as the benefits for moving to an Oracle SOA-based application infrastructure. 

Don’t miss the webcast series. Catch the first one on June 21st at 10AM PST with Rain Fletcher from Choice Hotels, and Bruce Tierney, Director Oracle SOA Suite.

Register today!

Wednesday Aug 24, 2011

40 Reasons Oracle Out-Performs IBM in Middleware

Overall, compared to IBM, Oracle offers the most complete, integrated, open, and best-of-breed middleware solution. These advantages help Oracle customers simplify complexity, lower TCO, and improve efficiencies.

These claims are based on real data compiled across several product categories in Application Servers, SOA, BPM, Data Integration, Identity Management, and User Interaction. I’ve cited a few of them below from studies we’ve put together as well as couple of external ones.

All of this information is available to you at your fingertips by going to our website at www.oracle.com/goto/OracleOutperformsIBM

[Read More]
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