Business Process Management delivers the right Customer Experience
By Michelle Kimihira on May 16, 2013
BPM Product Marketing Team Blog
This week we discussed the topic of customer experience and how BPM, Social and Mobile technologies play a critical role in delivering the effective customer experience. This was covered in our screencast “Customer Experience On Your Mind? Think BPM + Social + Mobile”.
Yesterday, we published a whitepaper, “Transforming Customer Experience: The
Convergence of Social, Mobile and Business Process Management”
Oracle BPM suite incorporates social and mobile computing technologies to enable new modes of work. Designing and deploying customer processes with Oracle BPM Suite ensures consistent customer experience. It brings together BPM, social and mobile capabilities to design right, multi-channel experience for any organization. It also facilitates collaboration for developers and business users. Common and shared workspaces allow process designers to share thoughts and suggestions with each other while designing a new business process. BPM environments also support activity streams, chat rooms, rating systems and other techniques that support a free flow of ideas as part of a documented communication environment.
Real-time decisions and analytics help in decision management and can harvest ideas from internal and external sources to gain insight that will improve the processes and customer experience.
You can find all the
videos and assets for The New Business Imperative: Social, Mobile,
Cloud screencast program here.
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