A Mobile-First Strategy and Beyond...
By rbewtra on Jun 23, 2014
Did you watch Messi's goal? On your Mobile device or live? Okay so even I will admit, organizers of 2014 FIFA World Cup may not have had mobile FIRST on their priority list, yet, I am certain they had a Mobile-First strategy as a top priority.
Did you know the Mobile traffic, during the opening match at the World Cup2014 exceeded 1 million connections? So far 2014 FIFA World Cup appears to be the most high-tech football event ever, the opening match at the Arena Corinthians in São Paulo has seen more than one million mobile data communications and 135,000 mobile phone calls. Organizers are already expecting data traffic during the World Cup final next month will reach about 12.6 terabytes - so the organizers definitely had Mobile on their minds when planning out their events.
Recently Oracle’s CIO, Mark Sunday had a candid discussion with Oracle Vice President of Mobile Strategy, Suhas Uliyar, around the trends, opportunities and challenges when it comes to enterprise mobility. “I encourage CIOs to develop a mobile-first strategy and then look beyond. Mobile apps set expectations for usability, appearance, and behavior… It is important to have a multichannel and multi-device strategy, “ Suhas explained. CIOs and IT have an opportunity to sit in the drivers seat in defining the corporate enterprise mobility strategy.
Companies and industries alike are going through what Suhas refers to as, “mobile transformations.” He continues, “Consuming data and being able to act upon events and alerts from these devices will become progressively more important. We are seeing a classic convergence of mobile, IoT, cloud, and big data analytics in healthcare.” Be sure to read more in this two part interview: CIO Drives Innovation: A Mobile-First Strategy and Mobile and Internet of Things.