By rbewtra-Oracle on Feb 17, 2014
Author: Carlos Chang, Sr. Principal Product Marketing Director
Have you sat through one too many slide presentations? Watched one too many technology videos? And now you’re thinking to yourself – just show me a working app. Something I can play around with myself…something out in the wild and readily available.
To borrow a line from Jerry Maguire – "SHOW ME THE MONEY!"
Enter BalaVenkataraman ... Chief Architect for Texas Industries(TXI), the largest supplier of cement in Texas, whom I had the pleasure to meet last December at the Gartner Application Architecture, Development and Integration (AADI) Summit in Las Vegas. Bala led TXI’s efforts to help their customers track their cement shipments with real-time data and tools on their mobile devices by using Oracle ADF Mobile to build mobile applications for iOS and Android.
I saw Bala’s demo, who was the guest presenter for Suhas Uliyar’s (Oracle VP for Mobile Strategy) presentation discussing Oracle’s mobile strategy. Sure there were informative slides, and at the end of the day, Bala got to show off his company’s deployed mobile app that was available on both Apple’s App Store and Google Play. It was a live demonstration, using real, live data. The audience loved it!
As Bala noted, time was of the essence. The mobile apps were delivered to iOS and Android in a matter of weeks. And just as I learned from Bala, when you see those cement trucks on the road – they have to deliver within 90 minutes, or that load of cement goes bad – so they deliver on time – just like Bala did with ADF Mobile for TXI. ;-)