Wednesday Jul 20, 2016

Pharmavite Accelerates Digital Automation with Oracle Process Cloud Service

Pharmavite was growing rapidly and experienced challenges integrating its business across multiple IT environments. Having many siloed processes using lots of paper that required customization of their applications, slowed movement to market.  Using Oracle Process Cloud Service with Business Process Management, they were able to capture and document ongoing processes and made them active in day to day business. They are now driving solutions and integrating them across manufacturing, warehousing, distribution and their entire supply chain. Watch this video to learn more about how Pharmavite benefited from Oracle Process Cloud Service.

Thursday Jul 14, 2016

New DevCast: The Simple Guide to Reducing IT Backlog Through Power Users

Does it take weeks for your development team to extend SaaS apps? Are you thinking of creating net-new web applications that work with existing Fusion Apps? Do you want your team to embed functionality and data in to your Fusion apps? Register today to see how tech-savvy users can simply extend Oracle SaaS Apps, such as Oracle Sales Cloud and Oracle HCM with an enterprise-grade platform to develop and deploy business extensions for application services.

Join Shay Smeltzer, Director of Product Management and Strategy Oracle to learn more!!

Tuesday Jul 12, 2016

Webcast: Application Development and Deployment in the Cloud

Application Development and Deployment in the Cloud
Oracle Corporation
Application Development and Deployment in the Cloud
Application Development and Deployment
In the Cloud

Supporting strategic initiatives while maximizing operational efficiency is a daily challenge for Enterprise Architects. And with cloud, mobile and all of the new tools and frameworks that come with them, it is more important than ever to support these dynamic environments.

Join Mark Driver of Gartner as he explores the most important questions on the minds of every IT pro, including:
  • How has application development changed with the rise of cloud computing?
  • How is DevOps affecting how we look at development?
  • How are lines of business users being empowered to build and extend applications?
Register now for this webcast and hear about the latest trends in Application Development and Deployment.

Thank you,

The Oracle Cloud Team

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InoApps Helps Customers Move to the Oracle Cloud

Oracle Partner InoApps leverages Oracle Cloud Platform to help customers move to the cloud in a cost-effective way, with better software, usability, and return on investment than on-premise solutions.  Client are able to upgrade to Oracle Cloud in mere weeks vs months or years.

Watch this video to see how they help upgrade customers to Oracle Cloud

Wednesday Jun 15, 2016

Improve HR Processes and Boost Productivity with Oracle Cloud Platform

As a fast-growing company in the international talent acquisition business, Ubertal was looking for a solution to help improve sourcing of candidates from all over the globe.

They turned to the Oracle Cloud Platform. With the combination of Oracle Mobile Cloud Service and Oracle Process Cloud Service, they expect to see a 35-40% improvement in productivity when it comes to managing the full lifecycle of their job requisition process.

Watch this video to find out more about how Ubertal is better managing their business processes and saving money with Oracle Cloud Platform.


Wednesday Jun 08, 2016

Australian Finance Group Curbs Costs with Oracle Cloud Platform

When AFG, the largest  mortgage brokerage group in Australia, wanted to drive innovation in their workplace, they turned to the Oracle Cloud Platform.

Their business revolves around improving engagement with their ecosystem of over 2,000 external brokers and the clients those brokers serve. A big part of that interaction is collaboration, coordination, and processing of a client's mortgage documents. Watch this video to find out how AFG is using Oracle Documents Cloud Service to realize time and cost savings for their document-centric business processes.


Monday May 23, 2016

IFC Group & Oracle MCS Make Life Easy For Sales Reps

Last week we showed you how Manchester Airports Group is using Oracle Mobile Cloud Service to better engage with, and promote to, its customers.  Today, we have another example of how a company with a large, mobile user base has adopted Oracle MCS to provide relevant, real-time, information and services to its target audience: its own sales force!

IFC Group (Industrial Farmaceutica Cantabria) is one of Spain's leading skin care product developers and distributors.  With a large, constantly traveling, sales force, and with a small IT department, IFC historically has asked its sales reps to enter sales & procurement data into the company's systems after each pharmacy pickup, which was something that reps could not do until they returned to their offices.  Even then, the entry process took hours!  This method was extremely inefficient and reduced time in the field. 

When sales teams asked for a more flexible mobile solution that would increase efficiency and decrease frustration, IFC didn't have the time or the IT resources to build an entirely new system.  However, the company realized that it needed to create an attractive solution where reps could enter data in real-time from remote locations, as well as a solution that gave reps access to on-demand CRM and BI tools that were critical in the sales process.  A current Oracle customer, IFC added Oracle MCS to its product suite, and was able to use and convert its existing APIs, without changing any code, into mobile APIs.  What did that mean?  Through Oracle MCS, IFC was able to deliver exactly what its sales teams had asked for, and made their work much easier, without replacing the company's entire IT infrastructure!  To learn exactly how IFC accomplished this, read the full article HERE.

Follow the latest @OracleMobile and join the discussion on LinkedIn!

Thursday May 19, 2016

7-Eleven Delivers Top Customer Experience with Oracle Cloud Platform

7-Eleven, the world’s largest operator, franchisor and licensor of convenience stores, uses its rewards program to engage with customers and better understand their behavior and needs. Key to the success of this rewards program is the Oracle Cloud Platform.

Watch this video to learn how 7-Eleven is leveraging the Oracle Management Cloud, Java Cloud and Integration Cloud services to easily develop, deploy, manage and monitor the applications and systems that support their rewards program, so they can improve customer satisfaction and drive revenue growth.

2016 Oracle Cloud Platform Innovation Awards

Are you using Oracle Cloud Platform to deliver unique business value?  Then your business could be a 2016 Oracle Cloud Platform Innovation AWARD WINNER!

This year's Oracle Cloud Platform Innovation – Excellence Awards will honor customers and partners who are leveraging Oracle Cloud Platform in innovative and visionary ways. Winners receive an Oracle Excellence Awards trophy! All nominees receive a complimentary pass to Oracle OpenWorld 2016 in San Francisco and other benefits.

Think you have done something unique and innovative in the following areas:

  • Application Development & Deployment
  • Integration
  • Mobile
  • Content and Process
  • Security
  • Business Analytics
  • Data Integration and Governance

We'd love to hear from you today! Please submit your nomination in the appropriate category. This year’s nomination process is a little bit different in the sense that the forms are now fully online!

Click here to submit your nomination today – scroll to the bottom of the page and select the appropriate category. The deadline to submit a nomination is June 20th, 2016.

Monday May 16, 2016

Mobile Cloud Service at Manchester Airports Group

Authored by Suhas Uliyar, Oracle Vice President, Mobile Product Development

One of the benefits of constant world travel is that I often have time between flights to shop for myself and my family, as today’s airports have turned into mini brick-and-mortar malls filled with top consumer brands. In fact, I once bought a complete set of business attire at Dallas-Fort Worth Airport when my plans changed and I had to head to London for a meeting instead of making my connection home. However, I, and many other travelers, have the perception that airport shopping is expensive; even more expensive than shopping in true brick-and-mortar malls. Imagine my excitement when Manchester Airports Group (MAG) engaged with Oracle’s mobile specialists to discover how MCS 2.0 with Location Based Services (LBS) could help to locate and engage MAG travelers and give them incentives and discounts on retail goods in MAG airport stores, thus counteracting the perception of expensive airport shopping!

Manchester Airports Group is the largest UK-owned airport operator and over 48 million passengers move through its five airports each year. As MAG continues to add new routes and passengers, it has recognized that it must focus on improving the pre-flight and post-flight passenger experience. One way to accomplish this is to identify passengers within airports using LBS, and then to personalize their experiences as they make their way through MAG terminals. As Roger Westerbeek, Group Head of CRM & Loyalty, MAG puts it:

“The Manchester Airports Group (MAG) CRM strategy and subsequent customer engagement is firmly anchored in the core principles of right product to the right customer at the right time and through the right channel... We now recognise the significant shift to digital mobile and location relevancy. To address this change, MAG are now working with global leaders in location-based technology to communicate effectively with our customers on-estate.”

An Oracle Marketing Cloud customer, MAG was already using Eloqua email campaigns to promote car parking and airport fast track to passengers prior to their trips. However, MAG told us that it could identify less than 25% of the passengers who set foot on premise, and MAG had no ability to communicate with those passengers once they were in-terminal. Enter Oracle MCS 2.0, which MAG is using to provide location based services and mobile offers to its passengers on premise through the MAG mobile app. MAG’s goals are to improve passenger experience, to identify anonymous passengers, to drive penetration, and to increase incremental return and adjustable travel volume (ATV). 

How is this accomplished? First, Oracle’s MCS 2.0 can measure both passenger footfall and passenger linger time, also known as “dwell time.” Second, MCS 2.0 uses existing Oracle Marketing tools to deliver mobile offers and promotions that can be segmented by time of day, customer profile, customer footfall and desired retail target. Finally, MCS 2.0 provides push notification capabilities so that information, offers, and promotions are delivered to each targeted passenger’s mobile phone. The end result is more informed and happier travelers, higher retail sales, improved operational efficiency, and increased in-terminal visibility.

Using MAG as an example, Oracle is working with our partner Estimote to install beacons in five areas of Manchester Airport Terminal 1: at Check-In, at Security, in the Departures Lounge, at the Boarding Gates and at Baggage Claim. When passengers arrive at Check-In, they will receive a push notification on their phones containing security information and advice. Depending on how long they spend in Check-In, they might also receive a push offer for fast track through Security. As they progress through Security, MCS will measure security transit time. Then, when passengers enter the Departures Lounge, they will get an airside “retail offer of the day” linked to their customer profile. Upon arrival at the Boarding Gates they will be asked for feedback on their experience through a short survey. Finally, on the return leg back to Manchester, passengers will be identified at Baggage Claim where they will receive offers for their next trip. 

We are just beginning to scratch the surface in terms of this solution’s possibilities. Oracle and Estimote can imagine additional use cases where location services are used to assist airport staff in further improving operational efficiencies, and in identifying security risks before passengers reach Security. We also can imagine sharing the beacon infrastructure with third party mobile apps such as airlines or retailers in order to provide an even more robust passenger experience. The possibilities are endless, and through the use of Oracle’s Mobile Cloud Service and the Estimote Cloud, MAG will continue to grow while improving the passenger experience. I also finally can buy relevant retail products at cheaper prices, thanks to the new pushed offers at Manchester Airport!

Watch Suhas Uliyar and Chris Marsh (451 Research) discuss the New Imperatives in Enterprise Mobility. And don't forget to follow the latest @OracleMobile.

Monday May 09, 2016

Oracle Mobile Cloud Service 2.0 is Here!

Authored by Suhas Uliyar, Oracle Vice President, Mobile Product Development

Blogging about the 2nd major release of Oracle Mobile Cloud Service is personally very exciting! Not too long ago a few of us with many years of mobile experience amongst us, sat in a room and drew up the plans for building – from the ground up – a cloud based enterprise mobile platform, Oracle’s Mobile Cloud Service (MCS).

Our goal was to simplify enterprise mobility and help mobile developer build Better Apps Faster. With these goals in mind, we released MCS in July 2015 and in a short 10 months, we are thrilled to see its success and momentum in the marketplace. Our design goals to be open, agnostic and built on open standards, are being adopted by customers of all sizes, across all industries from around the world. With Oracle MCS, organizations deliver modern experiences to their employees and drive modern engagement with their customers. One of our fundamental principles was to be open and agnostic to mobile client development tools so that developers could develop in their tool of choice and make it simple to consume enterprise services from a Mobile API catalog without requiring them to understand the complexities of enterprise data and security policies. We have customers using native tools from Apple, Google, Xamarin, Sencha, Ionic along with Oracle client development tools, Mobile Application Framework (MAF) & JET, to build engaging experiences integrated with a variety of backend systems.

We have continued to innovate with quick and agile releases of MCS and today I am very excited to share with you the big strides we have BETTER apps with MCS Location Based Services and help enterprises build apps FASTER with Oracle’s Rapid Mobile Application Development (RMAD) capabilities, called Mobile Application Accelerator (MAX). These capabilities are targeted at what Gartner refers to as “citizen developers.”

Before I tell you more about MAX, let’s first take a look at what we’ve delivered with Location Based Services..

About Oracle MCS and Location Based Services

Many enterprises like retailers, event organizers, transit systems, financial services, hospitality and educational institutions are engaging with consumers and have invested significantly in enabling seamless user experiences across mobile applications and the online world. They are able to get insights related to app downloads and in some cases user behavior across multiple channels. However, many of them have neglected a key value that mobile provides that the online world does not - the consumer’s physical location! When you consider that 93% of US retail sales still occur in store, enterprises are missing a key connection between the physical and online world.

The challenge with GPS is that indoor spaces often block cell signals and make it difficult to get an accurate location. This is where Beacons become a viable solution. Beacons, a low-cost piece of hardware — small enough to attach to a wall or countertop, use battery-friendly, low-energy Bluetooth connections to transmit or prompt directly to mobile devices. Companies like Estimote are poised to transform and reinvent a contextually rich mobile experience.

“It’s a no-brainer. Beacons increase the granularity of information that Oracle MCS can use to help businesses provide a contextually rich experience to their customers”  Steve Cheney Co-Founder of Estimote.

In-store retail and offline payments are in the first wave of beacon applications. Retail outlets are adopting beacons to provide customers with product information, flash sales or deals, and speed up the checkout process with a completely contactless payments system. Consumers seem receptive to beacons as a way to enhance their in-store shopping experience. Half of American adults already utilize their mobile devices in stores. Consumers could also use them to inexpensively automate their homes. For example, beacons could turn on lights in a room as soon as someone with a smartphone has entered them, or open doors or window shades.

Mobile represents the bridge between the digital and physical world and is becoming the most valuable tool yet for marketers, allowing them to be contextual, relevant and useful. To help build BETTER apps that take advantage of location services, we made it easy by providing a 360 degree view of contextual location information for the app developer to enable better decision support and engagement on the mobile app. MCS 2.0 provides a declarative framework with an easy to use  Admin UI, for the definition of Places, Devices such as Beacons, and Assets as first class entities along with the ability to query interesting information about these entities and the association between them from the mobile app via Platform API’s.

MCS 2.0 can help drive B2C & B2E use cases like:

  • Obtaining contextual information for Places & Things of interest (to drive mobile app logic):
    • Return all Places with the label ‘Parts_Warehouse’ that are within a specified GPS circle, and route me to the nearest one with parts in stock for Acme washers.
    • Return all active iBeacon devices where the device's name or description contains the text ‘LAX_Terminal1’. Set my app to range for the Beacon ID’s that were returned since I checked in for my flight.
  • Personalized mobile user targeting based on geofence or beacon proximity
    • Send Ana a complementary Molly Moon’s ice-cream voucher when she checks in at the new Forever21 store in the Uvillage Mall (where Uvillage Mall is denoted by a GPS and has ‘child’ Places within it for Stores id’d by Beacons associated with their location)
    • When a Platinum Member enters the Delta lounge (id’d by a Beacon), send them a NewCo promotion.
  • High-value Asset Tracking
    • Update the last known location of a fork-lift (id’d by a Beacon) to be ‘North Yard’
    • Give me the last known location of a hospital bed (id’d by a beacon). If it’s not in the quarantine area of the hospital (also id’d by a beacon), send an SMS alert to the floor nurse on duty.

About Oracle MAX

Investment in mobility solutions is expected to continue to grow through 2016. But the increased investment in mobility solutions is promising amid growing concern that demand for mobile app development services is happening much faster than organizations are able to deliver. Businesses are finding it challenging and costly to develop, deploy, and maintain mobile apps as rapidly as demand dictates, according to Gartner. Gartner says using rapid mobile app development (RMAD) tools that can produce apps quickly, are crucial for enterprises to help bridge the gap between mobile app demand and supply. Significant innovation is driving this market and replacing traditional coding approaches, such as native development tools, with more effective RMAD tools. MCS 2.0 introduces the notion of no code rapid mobile application development (RMAD) with Mobile Application Accelerator (MAX). MAX is key to helping build better mobile apps FASTER allowing professionals with no programming background, to rapidly assemble mobile apps and continuously iterate on their designs. MAX is a highly visual tool and seeing is believing. To get a great overview, watch the following video recording of Oracle MAX in action.


For more information and to test drive Oracle MCS 2.0 at

Hungry for more? Watch Suhas Uliyar and Chris Marsh (451 Research) discuss the New Imperatives in Enterprise Mobility. And don't forget to follow the latest @OracleMobile.

Wednesday May 04, 2016

Application Development in the Oracle Cloud

Activate Information Technologies was looking for ways to streamline their application development and reduce IT costs so they turned to the Oracle Cloud.  Using Oracle Java Cloud Service and Oracle Database Cloud Service, Activate was able to develop web portal solutions for a university in only 3 months compared to the usual 18 months while also realizing almost 70% in cost savings.

Watch this video to hear Ata Khan, CEO of Activate, describe the key benefits they are getting from doing application development with Oracle Cloud Platform.  

Friday Apr 29, 2016

UK Government Agency moves to the Oracle Cloud

The Driver and Vehicle Licensing Agency (DVLA) maintains driver and vehicle registrations for all of Great Britain. They are moving to the Oracle Cloud Platform to automate their document-intensive business processes and benefit from the flexibility and cost-savings of running Java applications in the cloud. 

Watch this video to hear why they chose Oracle Cloud to drive their business forward.

Tuesday Apr 12, 2016

Generali Group extends Oracle HCM Cloud with Oracle Cloud Platform

Generali Group extends Oracle HCM Cloud with Oracle Content and Process, Java Cloud, and Database Cloud to drive enterprise wide employee collaboration, improved engagement, and deliver a flexible platform for resource management.

Watch this video to see how Generali used Oracle Cloud Platform to improve their business.

Tuesday Apr 05, 2016

Hi-Tech Textile Reduces TCO with Oracle Cloud Platform

Hi-Tech Textile is a manufacturer of quality monitoring systems for textile automation.  They've standardized on Oracle as their cloud platform, leveraging Oracle Java Cloud Service to run applications in the cloud with elasticity on demand and a lower cost of ownership. Watch this video to hear more about their journey to the cloud.


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