AI in Fusion Apps—what's new and next

November 17, 2022 | 3 minute read
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Oracle has been investing in AI for years. We first brought you AI Apps, licensed as add-on products that worked with Fusion Apps (e.g., Next Best Offer for marketers). But now, as AI matures, we are evolving our strategy to better serve your needs by incorporating AI throughout the entire Fusion Apps suite.

The AI strategy for Fusion Apps

We’re following three principles to increase the value of Fusion Apps using AI:

  • Focus SaaS interactions on the essential: helps end users take the right action at precisely the right time through our intelligent UX, Redwood.
  • Embed AI across all of Fusion Apps: improves performance for your front- and back-office business functions.
  • Deliver data as a service as an integral part of AI: ensures that AI generates accurate, meaningful results that impact your business.

We are already delivering AI features as part of our financial management, recruitment, procurement, sales, and service applications, and we will continue to extend them throughout Oracle Fusion Cloud ERP, HCM, SCM, and CX. In the vast majority of cases you’ll get new AI capabilities as part of your Fusion Apps subscription at no additional charge, requiring only simple enablement steps.

We are also delivering data as a service as part of our AI strategy. This makes AI more useful, enabling it to generate more accurate predictions based on inferences drawn from: a) examples of previous outcomes, and b) information that is external to your organization’s Fusion Apps instance. Here are two examples.

B2B data

Organizations need intelligence about customers, suppliers, and partners for risk management, sales efficiency, and a host of other reasons. Fusion Apps AI uses an accompanying B2B data service to create guidance for engaging with existing and prospective trading partners, including:

  • Firmographic data, such as a company’s legal name, location, line of business, financial performance, size of workforce, technologies used, and other information that is essential for segmenting markets and profiling trading partners.
  • Newsfeed-style data, validated and categorized into data “signals,” revealing information on leadership, financial performance, growth, recognition, marketing events, corporate updates, and negative news on companies around the world.

As an example, in Procurement, Supplier Intelligence can provide your organization with data to support supplier validation and risk management.

HCM skills

Understanding employee skills helps your organization strengthen its workforce. Skills Nexus is the data component of Oracle Dynamic Skills for Oracle Fusion Cloud HCM. Among other things, the combination of Skills Nexus data and Fusion Apps AI:

  • Allows your organization to plan for the future by identifying talent with needed skills and highlighting skill gaps.
  • Empowers internal and external job seekers to find new roles based on capabilities and requirements, regardless of position titles.


We’re delivering more and more AI as part of Fusion Apps. Our goal is to give your organization access to new data capabilities and related data services right where they are needed most—in the hands of apps users making business decisions. It’s part of our commitment to put customers first and generate improved performance for the entire business through innovation.

If you're an Oracle Partner and want to learn more, visit the Oracle Partner Community.

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Fusion Development

The Fusion Development team is responsible for building, maintaining, and driving innovation on the Oracle Fusion Cloud Applications Suite, which includes Oracle ERP, EPM, SCM, HCM, and CX. Its members are based throughout the world with central offices in the US, India, Mexico, The Philippines, and Romania.

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