The Social Media Revolution / Evolution

Here are some fantastic statistics about Social Media in this video: 

Some of the juicy tidbits from the video:

  • By 2010 Gen Y will outnumber Baby Boomers
  • 96% of them have joined a social network
  • 1 out of 8 couples married in the US last year have met via social media
  • Facebook added 100 million users in 9 months
  • If Facebook would be a country, it would be the world’s 4th largest
  • 80% of companies are using LinkedIn as their primary tool to find employees
  • 80% of Twitter usage is on mobile devices. People update anywhere, anytime. Imagine what that means for bad customer experiences?
  • In 2009 Boston College stopped distributing e-mail addresses to incoming freshmen
  • YouTube is the 2nd largest search engine in the world
  • There are over 200.000.000 Blogs. 54% of bloggers post content or tweet daily

But this makes me wonder if social media is more of an evolution... rather than a revolution. Email used to be the killer app. Now these new social tools are allowing us to connect and communicate with each other in other evolutionary ways.

> Complete List of All Sources Used in the video (Socialnomics.net) 

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About

Sara Shuman is the Senior Interactive Design Director for the Oracle Brand and Creative team.

Her design philosophy: less is more.

LinkedIn: http://www.linkedin.com/in/sarashuman

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