Fan Experience Taken To a Whole New Level Thanks to Next Generation Point-of-Sale, Venue Management Software and Strategic Relationships and Integrations
Redwood Shores, Calif – October 25, 2017 – With advanced and powerful new products and services ranging from next generation POS technology to integrated loss prevention and data science cloud services, major companies across the sports and entertainment marketplace continue to find a foundation for innovation with Oracle Hospitality.
The combination of cloud-based food and beverage management software and ruggedized mobile POS from Oracle Hospitality enables sports and entertainment venues, such as stadiums and theme parks, to increase speed of service, maximize operational efficiency, and manage loyalty and season-ticket holder programs – all while receiving detailed real-time reporting and analytics.
“Oracle Hospitality’s proven track record and commitment to the sports and entertainment marketplace is evident by our progress in product innovation,” said Dan Bell, Vice President, Sports & Entertainment, Oracle Hospitality. “Oracle is investing millions in R&D and support to enable venue operators to deliver the service that fans want and expect. Our food and beverage platform scales to support the largest sporting and entertainment venues and offers the ability to conduct iterative innovation through cloud deployment to improve the overall fan experience.”
Research conducted by Oracle Hospitality makes it abundantly clear what fans want: speed and reliability. Forty-five percent of fans around the world had abandoned lines at events because the wait was too long. The Simphony Cloud platform can reduce waiting time with high-performance cloud POS delivered on integrated hardware for kiosks and mobility. Oracle Hospitality’s flexible Gift & Loyalty solution integrates with the POS to support fan recognition and personalization. An integrated back office suite offers cloud solutions designed to minimize costs, waste, and theft while delivering extensive reporting capabilities.
In addition to driving more personalized fan experiences, Oracle Hospitality also provides stadiums with tools to optimize event-day operations from beginning to end through Simphony Venue Management, which can track inventory and food costs, and Simphony Suites Management, which can help streamline production of advance food orders, pantries and the timed distribution of orders to event suites.
Product and service innovation
Oracle Hospitality also continues to release significant new products and services to support ongoing customer innovation and fan engagement, including:
Industry-wide domain expertise and insight
With more than 35 years of experience in the sports and entertainment space, Oracle Hospitality understands the complexities that comprise this unique environment. We share this insight through providing original research to our customers, partners and the industry, to shed light on fan and guest trends and opportunities. Recent reports include the Oracle Hospitality Fan Experience Report, which details how consumers want technology to fuel their experience at sporting and concert venues, and the Oracle Hospitality Restaurant 2025 Report which outlines how consumers expect new and innovative technologies to reinvent their hospitality experience by the year 2025.
From stadiums to theme parks, the cloud-based delivery of the Simphony platform combined with extensibility and integration capabilities, allow the sports and entertainment industry to continuously innovate the experience for fans and guests at events and concerts. The inclusion of new apps and trends is key. In the past 12 months, Oracle Hospitality has added additional value to the Simphony platform through a variety of strategic relationships and integrations, including with QikServe and FreedomPay.
About Oracle Hospitality
Oracle Hospitality brings 35 years of experience in providing technology solutions to food and beverage operators. We provide hardware, software, and services that allow our customers to deliver exceptional guest experiences while maximizing profitability. Our solutions include integrated point-of-sale, loyalty, reporting and analytics, inventory and labor management, all delivered from the cloud to lower IT cost and maximize business agility.
For more information about Oracle Hospitality, please visit www.Oracle.com/Hospitality
The Oracle Cloud offers complete SaaS application suites for ERP, HCM and CX, plus best-in-class database Platform as a Service (PaaS) and Infrastructure as a Service (IaaS) from data centers throughout the Americas, Europe and Asia. For more information about Oracle (NYSE:ORCL), please visit us at oracle.com.
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