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How to Become an Oracle Food and Beverage Reseller

Shannon Straub
Field Marketing Specialist

By: Charlotte Waterworth, Channel Marketing Specialist

5 reasons why we love our resell partners and how you can become one:

1. They are experts. Reseller partners of Oracle Food and Beverage live and breathe all things food and beverage and are seen by customers not just as a supplier, but as a trusted advisor. At Oracle Food and Beverage, we pride ourselves on delivering exceptional guest experiences and, so too, do our resell partners. We share the same values of helping restaurateurs to make money, save money and save time!

2. They think global but act local. Just like Oracle Food and Beverage, our partners maintain global standards of delivery, service and overall guest experience. However, they know their regions inside out and meet the expectations of customers locally, tweaking and customizing services and solutions to suit our customers in any geographic location.

3. They add value. While Simphony from Oracle Food and Beverage is a feature-rich solution and our services team is fully equipped to support customers, our partners are perfectly positioned to respond quickly to serve local customers’ needs. Being experts in their region, partners are adapted to local laws and understand the needs of customers in much greater detail. Being our ‘feet on the street,’ partners add a tremendous amount of value not just in the additional services and support they provide but in their vast and deep understanding of local markets.

4. They are flexible. Oracle Food and Beverage partners are nimble and responsive. Though they have the backing of Oracle Food and Beverage, their knowledge of our hardware and software means they can also act independently. Tools such as the Simphony Knowledge Zone support our partners. We enable partners to self-service so that they aren’t waiting on us for a response. Our partners invest in the training and development of their staff to ensure they can more than hold their own in the market when selling and installing Oracle Food and Beverage solutions.

5. They truly are our partners. We encourage training and self-service, but Food and Beverage partners work so closely with us that they are just an extension of our direct sales team. Our partners keep up to date with our latest information, provide feedback on processes and get involved in product testing – and anything else asked of them. Our partners go the extra mile not just for their customers but for Oracle Food and Beverage and the industry as a whole.

If you are interested in becoming an Oracle Food and Beverage reseller, please find more information about the Oracle Partner Network here:

Once you become an F&B partner, see how you can accelerate growth opportunities with our ready-to- use Food and Beverage campaign material and sales templates. Food and Beverage partners can leverage these marketing resources to launch their own marketing campaigns and drive demand for our point-of-sale solutions. You will have access to the Simphony Knowledge Zone, the home of all things Food and Beverage for partners. This single source will provide you with a wealth of sales and marketing tools and training materials to help develop a go-to-market strategy.

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