Tuesday Jun 17, 2014

The Mobile Payment Wars: It Pays to “Mobilize” Your Loyalty Programs!

mobile paymentsMobile wallets, touted as the next big thing in the mobile payments landscape, haven't really taken off, owing to multiple reasons discussed in previous posts on the same topic. So can digitized loyalty programs deliver the much needed fillip to encourage adoption of mobile wallets? Join Tushar as he discusses the probable impact of 'mobilized' loyalty programs on mobile payments in his fifth post in the series of posts on disruptive innovations in mobile banking.
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