By R A Sanyal on May 08, 2013
Every organization strives to innovate, not only because it drives growth, but also because it helps avoid the unexpected downside that can result from a disruptive new technology, a shift in customer preferences, another company’s game-changing business model or upheaval in the market.
In order to innovate strategically and continually, companies must encourage and manage experimentation at every level throughout the organization. A recent survey by The Economist, ‘Cultivating Business-led Innovation’, shows that while organizations are starting to focus on getting all departments involved in innovation, IT is under-represented. Many enterprises think of IT as a department to implement rather than generate innovation. According to the Economist, this is a huge missed opportunity. IT innovation is more important now than ever as organizations look for ways to harness technology trends like big data, mobile, cloud and social to make better decisions, improve business processes and engage more effectively with customers.
How can your organization address this missed opportunity? What strategies can be used to promote innovation inside and outside of IT? How can the right business application platform help drive innovation?
Register here for the on-demand webcast “Cultivating IT Innovation with Oracle Exalogic and Oracle Exadata”. Find answers to these questions; get an overview of the report, “Cultivating business-led innovation”, and hear stories from leading companies that support IT innovation.