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Customer Lifetime Value: Viewing Customers as an Investment

In this age of customer-centricity, do you really know how to put a value on your customers? I had the pleasure of interviewing Gary Cokins, the founder of Analytics-Based Performance Management - an advisory firm in Raleigh North Carolina - for a Thought Leadership podcast on this topic. We discussed Customer Lifetime Value and how to view customers – not only as profitable or unprofitable to a business – but similar to investments for a business like in an equity stock...

Thursday, March 27, 2014 | Read More

Using Technology to Ease the Pressure Cooker Environment of the Modern CFO

Guest post by by Karen dela Torre The finance function as we know is seeing big change. We’ve been talking about this transition here at Oracle for quite awhile. Last year in a survey Oracle conducted with Accenture we explored how the role of the CFO has evolved from financial overseer to corporate strategist and change agent. The results from that study illustrated that this transition is not only happening, but it’s happening very quickly.We’ve entered into the era of...

Tuesday, March 18, 2014 | Read More

Are 90% of Companies Still Failing to Execute on Strategy?

“90% of companies fail to execute on strategy effectively.”  This statement was made over 30 years ago – but has nothing changed? Jennifer Toomey, Senior Product Marketing Director for Performance Management Applications at Oracle interviewed Denis Desroches, Director of Research for the Institute of Management Accountants (IMA), about this subject and got an update about current experiences on organizations’ ability to execute on strategy.Denis is part of a volunteer...

Wednesday, February 26, 2014 | Read More

Oracle Planning and Budgeting Cloud Service -- What's All the Buzz About?

Earlier this week, Oracle announced the general availability of our first EPM application in the Oracle Public Cloud, Oracle Planning and Budgeting Cloud Service, thereby extending our existing portfolio of on-premises and managed /hosted applications with a SaaS offering.I had the pleasure of speaking and demo’ing our solution to a group of customers that day at an event in Dallas, and there was clear enthusiasm about the ability to access world-class planning functionality...

Saturday, February 22, 2014 | Read More

Strategic P&L Statements and Opportunities for Improvement in Retail

Do you have strategic profit and loss statements for your customers, stores, and stock keeping units (SKUs) or products? Having little experience with this type of statement before, I was very fortunate to have two experts join me for a discussion about how strategic profit and loss statements can make a significant bottom line impact for Retail companies. Mark Wright, Principal Sales Consultant for Oracle EPM Applications and Bart Stoehr, Senior Director of Product Strategy...

Wednesday, February 12, 2014 | Read More

Planning and Budgeting in the Cloud

Oracle’s Planning and Budgeting Cloud Service is a new cloud service based on the functionality of the latest release of Oracle Hyperion Planning, which is the global market-leading packaged application for Planning and Forecasting. Recently, I had the pleasure of interviewing Jennifer Toomey, a Senior Director of Product Marketing for Business Analytics at Oracle, on a podcast, and she relayed a lot of useful information to our listeners about the types of companies that are...

Friday, January 31, 2014 | Read More
 

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