Understand, Implement & Succeed with Oracle Sales Cloud – The Enigen Story
By Richard Lefebvre-Oracle on Aug 26, 2014
The launch of any new business solution from software vendors is always going to have some serious attention from both customers and competitors, and when Oracle Fusion Applications were released at OpenWorld, San Francisco in 2011, there was definite interest and excitement in their new powerful Sales and business Performance Tool.
It was during this OpenWorld that Enigen UK MD Alex Love, decided to invest and implement Oracle Fusion CRM (known now as Oracle Sales Cloud) at Enigen, for Sales, Marketing and Delivery to use on a daily basis. This would provide a clearer picture and alignment of all business units, give clear analytics and reporting for Management and also improve the communication to finance.
Within this article, hear from key Enigen business units about:
- The business benefits of Oracle Sales Cloud
- The CRM Project Journey taken
- How the integration of Oracle’s Marketing Tool has helped improve sales and marketing alignment and success
Discover the Enigen UK experience with Oracle Sales Cloud here!