Maersk Line Grows Social Media Community to More than 1 Million Followers with Global Social Relationship Management Strategy
By Richard Lefebvre-Oracle on Jun 25, 2014
"Oracle Social Cloud has provided us with an easy-to-use business solution that supports our drive to engage and build relationships with our key social communities: customers, employees, shipping-industry experts, and casual fans of our brand. It has enabled us to consolidate and coordinate our social-media presence across country borders." said Christian Kasbani Nakskov, General Manager Marketing Channels, Maersk Line
Read Maersk success story and find out how the world’s largest container shipping company with more than 600 container vessels and 3.4 million containers dramatically changed his image by deploying a single-platform, social-relationship-management tool, powered by Oracle Social Cloud, for managing the company’s social communities on Facebook, Twitter, Instagram, Pinterest, and Google+.