3 Next Steps In Retail Innovation

Not long ago, retailers had a reputation for being luddites, falling behind their peers in banking, healthcare, manufacturing, and other industries in technology-driven innovation. With razor-thin margins, who could blame them for resisting the additional costs of digital signage, in-store Wi-Fi, and RFID tags, for example.

But the landscape has changed, driven by Apple, Amazon, and tech-savvy consumers who demand and expect more. Retailers are increasingly leveraging technology as a differentiator, and, in fact, some have emerged as leaders... (TBC)

Read the complete article and discover the 3 Next Steps in Retail Innovation here

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