Tuesday May 13, 2014

Oracle Commerce 11 Platform Implementation Boot Camp for Partners - Paris, June 30 to July 11th

OPN invites you to join us for a 10-day technical implementation boot camp for Oracle Commerce 11 Platform.

This boot camp is for Application Developers and Software Architects wanting to gain valuable insight into Oracle Commerce 11 application development best practices, as well as relevant and applicable implementation experience on projects modeled after four (4) of the most common types of applications built on the Oracle Commerce 11 Platform.

The following learning objectives are all critical and are of equal priority in enabling this role to succeed. This learning module will help the resource to:

  • Build a basic functional transaction-ready Oracle Commerce 11 Platform Application
  • Utilize Oracle Commerce 11 Platform’s features such as scenarios, slots, targeters, user profiles and segments to create a personalized user experience
  • Build Nucleus components to support and/or extend application functionality
  • Understand the intricacies of Oracle Commerce 11 Platform order checkout and fulfillment
  • Specify, design and implement new commerce features in Oracle Commerce 11 Platform
  • Build a functional commerce application modeled after four (4) of the most common types of applications built on the Oracle Commerce 11 Platform, within an agile-based project team environment under simulated real-world project conditions

Target Audience:

  • Developers
  • Technical Architects

Course Prerequisites

  • 1-2 years of Java/J2EE Project Experience
  • Application Development Experience with one or more programming languages

Location: Oracle France, 15, boulevard Charles De Gaulle, Colombes 92715

Registration Fee: €1,450 EUR ($2,000 USD)

Register now !

Sunday May 11, 2014

Get specialized now in Oracle Eloqua Marketing Cloud Service!

OPN is happy to announce the launch of the Oracle Eloqua Marketing Cloud Service Specialization as part of the Oracle Specialization Program! As the leader in modern marketing, Eloqua is now the centerpiece of Oracle Marketing Cloud Solutions. Invest in your membership with Oracle, leverage your marketing expertise and become specialized.

Friday May 09, 2014

Introducing the Oracle Marketing Cloud

(...) It’s time for marketers to take a different approach. Today we’re officially launching Oracle Marketing Cloud, which provides a way to simplify the marketer’s experience and empower CMOs and their teams to deliver on the promise of customer centricity. Oracle Marketing Cloud combines the capabilities of Eloqua, BlueKai, Compendium, and Responsys with the social relationship management components of Oracle Social Cloud.(...)

In this blog post by Kevin Akeroyd, Oracle SVP Marketing Global Sales Unit,you will learn about the driving forces affecting the CMO's and how this new Oracle Marketing Cloud initiative will address their urgent and long terms needs.

Customer Relationship Management Simplified – Why User Adoption is a Key Metric

Post Authored By: Monica Raofpur, Allison Kutz, and David Goltz

So you’ve purchased a state-of-the-art Customer Relationship Management (CRM) system with the expectations of getting better forecasts, closing more deals, and ultimately increasing revenue; But what about user adoption? In a recent study, Forrester found that 70% of all failed projects involving CRM were caused by poor user adoption. So what happened to all of that functionality that was paid for? Butler Group found that 50% of software functionality paid for and licensed by organizations is not actually used. Yikes.

With that in mind, we set out to identify the three primary challenges around user adoption:

(Read the rest of this very interesting article in the Oracle Customer Experience Blog here)

Wednesday May 07, 2014

CRMIT Solutions Achieves Oracle Partner Network Specialization for Oracle Sales Cloud

Oracle Recognizes CRMIT Solutions for Expertise in Implementing Oracle Sales Cloud. CRMIT Solutions Offers A Host of Solutions on Oracle Sales Cloud, Including Consulting, Sales Planning, Social Sales, Customer Data Enrichment, Field Sales Automation, User Adoption, Training, Health Checks and Testing.

Milpitas, US, May 07, 2014 ─ CRMIT Solutions, a leader in transforming businesses with cloud based Customer Experience (CX) solutions on sales, service, marketing & social cloud and a Platinum level member of Oracle PartnerNetwork (OPN), today announced it has achieved OPN Specialized status for Oracle Sales Cloud.

To achieve OPN Specialized status, Oracle partners are required to meet a stringent set of requirements that are based on the needs and priorities of the customer and partner community. By achieving a Specialized distinction, CRMIT Solutions has been recognized by Oracle for its experience in delivering services specifically around Oracle Sales Cloud through competency development, business results and proven success.

Most CRM software isn’t meeting the needs of today’s sales force - and sales reps, managers, and companies are suffering. Oracle Sales Cloud is designed with the needs of the sales force and sales leaders in mind, providing sales force automation (SFA) technology that can enable reps to sell more on any device, managers to know more, and companies to grow more.

For customers to realize fast track implementation with minimal risk and maximum ROI, CRMIT offers Fixed Scope Offerings (FSO) for Oracle Sales Cloud including fast setup, configuration, testing and deployment of multiple Sales Cloud modules.

"We are very proud to have achieved OPN Specialization for Oracle Sales Cloud. This accreditation is a testimony to our in-depth knowledge and expertise in Oracle Sales Cloud, which has indeed supported our clients to drive sales productivity through higher win rates, forecast accuracy and lead conversion," said Vinod Reddy, Founder and CEO, CRMIT Solutions. He further added"CRMIT Solutions offers a variety of sales force automation services including consulting, sales planning, social sales, customer data enrichment, field sales automation, user adoption, training, health checks and testing."

About the Oracle PartnerNetwork

Oracle PartnerNetwork (OPN) Specialized is the latest version of Oracle's partner program that provides partners with tools to better develop, sell and implement Oracle solutions. OPN Specialized offers resources to train and support specialized knowledge of Oracle products and solutions and has evolved to recognize Oracle's growing product portfolio, partner base and business opportunity. Key to the latest enhancements to OPN is the ability for partners to differentiate through Specializations. Specializations are achieved through competency development, business results, expertise and proven success.

To find out more visit, Oracle Partners

About CRMIT Solutions

CRMIT Solutions (an Oracle Platinum Partner) is a pioneer in delivering SaaS-based customer experience (CX) consulting and solutions. With 200+ certified customer relationship management (CRM) consultants and over 250 successful CRM deployments across 22+ countries, CRMIT Solutions offers a range of CRM++ applications for accelerated deployments (3500+ user base) including various rapid implementation and migration utilities for the Oracle Customer Experience Portfolio - Oracle Service Cloud (RightNow). Oracle Sales Cloud, Oracle Marketing Cloud (Eloqua), Oracle CRM On Demand, and Oracle Social Relationship Management platform. CRMIT Solutions is one of the largest Cloud based CRM deployment partners with several leading Fortune 1000 companies spread across various domains including banking, Financial Services, Insurance, Education, Retail, Manufacturing, Life Sciences, Energy, Telecom, Public Sector and Travel and Transportation. CRMIT Solutions has also successfully accomplished 23,000+ hrs of CRM training engagements globally.

To find out more visit, CRMIT Solutions

Monday May 05, 2014

New Business Opportunities with Oracle BPS/BPO model: a webinar for our EMEA partners, May 22nd, 5pm CET / 4pm GMT

Please join Thomas Skov, Director BPS Oracle EMEA, and myself on Thursday May 22nd for a 60' webinar specially designed for our EMEA CX partners during which you will be hearing about new business opportunities based on Business Process Services (BPS), aka Business Process Outsourcing (BPO), leveraging Oracle CX Cloud and On Premises solutions.

Agenda:

  • Options available to you from Oracle
    • Business Value of BPS
    • A&C Programs for Cloud
    • Requirements for participation
  • Cloud for BPS Partners
    • Framework
    • Business Terms

Date & Time: Thursday May 22nd, 5pm CET (4pm GMT)

Registration: register here

Friday May 02, 2014

Oracle Industry Connect Customer Experience Executive Panel

The big question still remains: how do we deliver a CX that drives success in the enterprise? See a thought provoking panel discussion on the state of customer experience [video] http://ora.cl/YFw

Sales innovation expo 2014 - London, May 15-16

15-16 May 2014, discover the secrets of smarterselling with Oracle at the Sales Innovation Expo 2014

Thursday May 01, 2014

Oracle Strategy for Oracle Marketing Cloud: a New Platform for Customer-Centric Marketing

Oracle President Mark Hurd Announces Strategy for Oracle Marketing Cloud, a New Platform for Customer-Centric Marketing

Simple-to-Use, Enterprise-Ready Cloud Platform Lets Organizations Become Modern Marketers

New York – April 30, 2014

News Summary

Marketers are trying to engage with customers in a more personalized way to inform, educate, and build lasting and profitable relationships. However, they still struggle with complex, siloed, and ineffective marketing systems and data. To deliver on the full promise of customer-centricity while simplifying the marketer’s job, Oracle outlined its vision for the Oracle Marketing Cloud, a cloud service platform that combines Oracle’s acquired BlueKai, Compendium, Eloqua and Responsys marketing technologies with Oracle Social Cloud. The industry’s most advanced cloud-based marketing solution, the Oracle Marketing Cloud delivers the enterprise-capabilities marketers need to quickly and easily unify customer data, engage the right audiences, and deliver the high-performing marketing programs.

News Facts

  • Oracle President Mark Hurd announced the vision and strategy for the Oracle Marketing Cloud at a special event titled Engage Your Ideal Customers: The Art & Science of Modern Marketing and held at The Museum of Arts and Design in New York City.
  • The industry’s most customer-centric, easy-to-use and enterprise-ready solution, Oracle Marketing Cloud combines the power and reach of Oracle BlueKai, Oracle Content Marketing, Oracle Eloqua and Oracle Responsys cloud service offerings with Oracle Social Cloud, as part of a scalable, open platform.
  • With data-driven solutions, Oracle Marketing Cloud enables marketers to influence customers to find the right products, remain loyal, and become “ideal customers” who serve as advocates for their brands.
  • The event featured an interactive discussion with marketing executives from some of the world’s top brands who shared how organizations can use modern marketing capabilities to cultivate more-profitable customer relationships.
  • Attendees gained insights into how they can predict their customers’ behavior, transforming content into strategic marketing assets and build advocacy to drive company profitability and revenue.

Customer Centricity

  • In many organizations, the customer experience is broken. Customers receive a fragmented, inconsistent experience across channels, as organizations deliver transactional messages rather than building lasting relationships.
  • Oracle Marketing Cloud offers a fresh approach to this challenge by providing marketers with the most advanced and easy-to-use cloud-based solutions for unifying customer data, engaging the right audiences across paid, owned and earned media, and analyzing performance.
  • Oracle Marketing Cloud helps marketers move beyond individual transactions and achieve deeper, lasting relationships by developing a single customer profile across channels, engaging customers more intelligently, and creating customers who are advocates for a company or brand.

Marketing Simplicity

  • Marketers have never had to deal with a more complex ecosystem of legacy technologies, data and systems, making it difficult to centralize, manage, and orchestrate individualized customer experiences. As marketers struggle with this overwhelming complexity, dysfunctional processes negatively impact the customer experience.
  • Oracle Marketing Cloud helps organizations maximize marketing resources and grow top-line revenue by providing a simple, unified view of customer data, which can be used by marketers to understand what behaviors, attributes and preferences drive revenue, loyalty and advocacy.
  • The industry’s most powerful cross-channel platform also enables marketers to quickly and easily orchestrate and automate marketing programs across paid, owned and earned media assets. And, because marketers can look holistically at the customer journey, content can be planned, aligned and delivered at the right touch points.

Enterprise Ready

  • In order to take advantage of the exciting opportunities presented by big data while also reducing complexity, marketers need a technology platform that unifies their resources, but that the IT department trusts.
  • Oracle Marketing Cloud helps align IT and marketing by serving as a single, unified solution with the scalability, performance and integration required by modern marketers and IT professionals alike.

Supporting Quote

“Increasing marketing complexity and a growing divide between marketing and IT often prevent marketers from finding and developing their ideal customers,” said Oracle President Mark Hurd. “To help marketers overcome these complex challenges, Oracle has combined the power and reach of Oracle BlueKai, Oracle Content Marketing, Oracle Eloqua, and Oracle Responsys with Oracle Social Cloud in the Oracle Marketing Cloud. An integrated and enterprise-ready cloud platform, the Oracle Marketing Cloud helps marketers quickly and easily optimize the customer experience and execute marketing programs that have a measurable impact on revenue.”

Supporting Resources

Oracle Simplifies Migration to Cloud Applications

New ‘Customer 2 Cloud’ Program Helps Organizations Quickly and Easily Convert On-Premise Applications to Oracle Cloud

Redwood Shores, Calif. – April 30, 2014

News Summary

Over 29 million people around the world already use Oracle Cloud applications for access to the latest innovations with increased flexibility and lower costs. To help even more customers adopt its cloud applications, Oracle today is announcing the Oracle Customer 2 Cloud program.

The program addresses common financial and technical challenges organizations face in transitioning from on-premise software environments to the newer software-as-a-service model. Oracle Customer 2 Cloud offers flexible financial models, rapid startup services and packaged cloud integrations to help remove barriers to taking advantage of modern innovations with Oracle HCM Cloud and Oracle CX Cloud. The Customer 2 Cloud program allows Oracle HCM and CRM customers to convert existing on-premise support spend to Oracle Cloud Applications.

News Facts

  • Oracle Customer 2 Cloud enables organizations to confidently embrace the cloud and use it to support business transformation initiatives. It is open to Oracle CRM and Oracle HCM customers that are running Oracle’s Siebel, Oracle E-Business Suite, Oracle’s PeopleSoft and Oracle’s JD Edwards EnterpriseOne solutions on-premise.
  • Oracle Customer 2 Cloud is designed to help organizations quickly and easily convert on-premise applications to the Oracle Cloud by providing flexible financial models, rapid startup services and packaged cloud integrations.
  • The innovative program gives Oracle customers the financial flexibility to determine their best path to the cloud by providing the ability to re-direct existing Oracle Applications investments toward Oracle Cloud solutions in a way that strategically makes sense.
  • With Oracle Customer 2 Cloud, organizations can leverage Oracle Cloud Express rapid startup services to help overcome integration hurdles and accelerate cloud adoption.
  • With packaged integrations between the most popular on-premise and cloud applications, Oracle customers also have the flexibility to shift to a hybrid model where on-premise and cloud applications work together for greater efficiency.
  • Customers can use their existing on-premise support spend to adopt Oracle Customer Experience Cloud and Oracle Human Capital Management Cloud services within the same product family. For example, a customer with on-premise seats for Oracle Siebel eService can quickly and easily transfer those seats to Oracle Marketing Cloud subscriptions.
  • In addition the Program provides customers a practical path for extending their on-premise applications with high value cloud applications, versus wholesale replacements. For example, supplementing an existing core HR system with Oracle Talent Management Cloud or web self-services.
  • Customer 2 Cloud can accelerates the delivery of business value in the cloud and lower the overall cost of ownership.

Supporting Quote

“Despite clear and significant business benefits, many organizations still face a number of key barriers to cloud application adoption,” says Rod Johnson, group vice president, Oracle Applications and Industries Solutions Group. “The Customer 2 Cloud program helps organizations get their hands on the latest innovations in Oracle HCM Cloud and Oracle CX Cloud by essentially removing these barriers. Oracle has invested in providing the most complete and modern suites of HCM and CX SaaS applications, designed to help our customers attract and retain the best talent and deliver to their own customers a great and modern experience. This program aims to remove the financial and integration challenges that can impact a company’s adoption of these modern innovations and accelerate their journey to Oracle Cloud”.

Supporting Resources

Get trained in extensibility tasks in Oracle Sales Cloud when it suits you

Are you an Implementation Consultant wanting to deep-dive into extensibility tasks in Oracle Sales Cloud when and where it suits you? Oracle University’s course: Oracle Sales Cloud Extensibility has recently become available in a Training On Demand format. This course with a standard duration of 4 days is now available to you via streaming video and is accessible for 90 days. You can train between billable projects and either at work or at home.

You will learn how to:

  • Customize and extend an application using Oracle Application Composer.
  • Use Sandboxes to isolate your customizations.
  • Use Oracle Page Composer to customize pages of an application.
  • Create and edit approval processes using Oracle Process Composer.
  • Develop tabular and graphical reports using Oracle BI/Reports Composer

Remember that your OPN discount is applied to the standard prices shown on Oracle University’s website.

Get in contact with your local Oracle University team for more information and assistance:

France: +33 15 76 08 370

Germany: +49 89 14 30 17 10

Netherlands: +31 30 66 27 675

UK: +44 11 89 24 90 66

Other countries: View details

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