Thursday Feb 27, 2014

How to Position and Sell Oracle Sales Cloud Release 8 - Partner Webinar, rescheduled to March 11

This webinar, initially scheduled for March 4th, is rescheduled on March 11th, same time

Please join us for a Live webinar on How to Position and Sell Oracle Sales Cloud Release 8. Learn about some of the highlights of this release, including enhancements in the areas of mobile, extensibility, and the simplified UI, to name a few.  Don’t miss this chance to hear about what’s new!

Date: March 11, 2014 

Time: 8:00a.m. - 9:00a.m. Pacific 

Register Today! Click here to register and access WEBEX.

Note: You will be prompted to login using your Oracle Web Account. Click here to set-up an account.

Domestic Participant Dial-In Number: 877-453-7251

International Participant Dial-In Number: 706-634-8504

Dial-in Passcode: 109884

Click here for additional International Dial-In Numbers

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Oracle Commerce (ATG) partner implementation bootcamp Moscow, 21-30 April 2014

The next EMEA Oracle Commerce (ATG) partner implementation bootcamp will take place in Moscow on April 21-30 (9 day).

The tuition fee will be of 2'500$ per participant. See training details here.

If you are interested to attend, please send a short mail to

Wednesday Feb 26, 2014

Oracle Sales Cloud update: release 8 and beyond

In this 1 hour webcast, Scott Creighton, Oracle VP Sales Cloud Product Management, discuss the Oracle Sales Cloud Release 8 functionality improvements and the solution's near future strategy as well as new market differentiators such as PaaS.

Oracle Service Cloud February 2014 release highlights in video

Find more information about the Oracle Service Cloud February 2014 release by watching the Oracle Service Cloud – February 2014 Release Overview video which is 18' long and requires a webex account.

You may also want to read and download the release data sheet here

Tuesday Feb 25, 2014

Oracle Service Cloud (RightNow) February 2014 Release is Generally Available

The February 2014 release of Oracle Service Cloud (RightNow) delivers a broad range of improvements to Cross Channel Contact Center, Web Customer Service, Policy Automation, and the Service Cloud Platform. 

Release Resources

Key Elements of the Oracle Service Cloud February 2014 Release

In the February 2014 release of Oracle Service Cloud we continue our commitment to improving and enhancing the Oracle Service Cloud suite of applications in order to empower great customer experiences. 

Organizations will benefit from several new Web Customer Service features including additions to Virtual Assistant, a break-though application that provides pro-active interactions that humanize the self-service experience. Enhancements to the Mobile Agent App further empower service organizations to adapt and customize the mobile experience to their unique mobile requirements, and additional functionality has been added to the Cross-Channel Contact Center to improve administration, information access and agent user experience.  Policy Automation adds functionality to further simplify and streamline the policy automation process as well as increases language support.  And, we continue to provide high value APIs, integration, and extensibility capabilities.

Cross-Channel Contact Center

  • Mobile Agent App
  • Asset and Product Registration
  • Web Accessibility for Feedback
  • Report Delivery Option
  • Microsoft Outlook Integration

Web Customer Service

  • Feedback Reports for Virtual Assistant
  • Virtual Assistant Extension of Interface Functionality
  • Community Search Experience
  • Dynamic Form API in Customer Portal

Policy Automation

  • Interview Refinements
  • Enhanced Agent Desktop Capabilities
  • Improved Rule Navigation
  • New Reusable Sample Projects
  • More Language Parsers

Service Cloud Platform

  • PHP and SOAP File Attachment Sharing APIs
  • Assets Support in APIs and ROQL Enhancements

A complete list of enhancements to Oracle RightNow Cloud Service can be found in the November 2013 Release Notes. In order to receive release announcements on a regular basis, it is recommended that customers and partners subscribe to the News and Announcements discussion forum on the RightNow Community. 

New Training

RightNow Social Monitor Administration Collection

This collection of free, on-demand eLearning modules covers the basics of configuring and using RightNow Social Monitor for administrators. This series covers the following topics:

  • RightNow Social Monitor: Social Monitor Overview
  • RightNow Social Monitor Administration: Editing Search Schedules
  • RightNow Social Monitor Administration: Subscribing to an RSS Search
  • RightNow Social Monitor Administration: Creating Topic Monitoring Themes

Click here to access these courses.

RightNow Social Monitor User Collection

This collection of free, on-demand eLearning modules covers the basic set-up and configuration tasks for RightNow Social Experience community administrators. This series covers the following topics:

  • RightNow Social Monitor: Social Monitor Overview
  • RightNow Social Monitor User: Performing Searches
  • RightNow Social Monitor User: Adding the ChannelUsernames Field to Contact Records
  • RightNow Social Monitor User: Responding to Incidents
Click here to access these courses. 


If your customer is interested in upgrading, please refer them to these resources:

Upgrades can be initiated online at under the My Site Tools section.

Social Relationship Management Sales Awareness Training for partners: Paris (May 12&13) and London (May 14&15)

The Oracle Social Relationship management Sales Awareness Training was created to enable partners with the selling tools required to present solutions to their clients with a basis of understanding of the technology, its features and its market preparedness. The course will cover a wide range of topics to give each student a basis of understanding of the product. Each student will learn the key points in each topic area, and will learn how the product should be positioned in various different situations.

By the end of the boot camp each student should be able to articulate several key points including (but not limited to) value proposition, strengths of the product, key markets, etc. Each student will complete the course with a level of understanding which will allow them to take and pass the Oracle Social Relationship Management Sales and/or Pre-Sales Assessment exam. 

What will we cover

  • Social Sales Strategies
  • Oracle SRM Value Proposition
  • Key Differentiators
  • Live Demonstrations
  • Go To Market Playbook and Success Stories
  • Oracle SRM and Eloqua Marketing Cloud Integrations 

Audience: This training is targeted for partners.  Any sales, pre-sales, practice leads, consultants, marketers, and social media and community managers are welcome

Duration: The training is an instructor led hands-on workshop, available as a one and half day in-class format

Registration Fee: This event is offered FREE of charge to select Oracle Partners. Note: Students must bring their own laptops.

Paris - May 12 & 13, 2014 - Oracle Paris, Salon Sogres, Bd Charles de Gaulle, Colombes : Agenda, Prerequisites and Registration

London - May 14 & 15, 2014 - Oracle London, Room Waterloo, 6th floor, 1 South Place, London EC2M 2RB : Agenda, Prerequisites and Registration

Monday Feb 24, 2014

CRM solution migration to Oracle Sales Cloud made easy by Conemis

In this new video, find technical information regarding Conemis solution that make the data migration from any existing CRM solution (, Microsoft Dynamics, etc.) to Oracle Sales Cloud easy!

Oracle buys BlueKai - Leader in Big Data for Marketing

On February 24, 2014 Oracle announced that it has signed an agreement to acquire BlueKai to extend the world's largest Marketing Cloud with the leading Data Management Platform to personalize marketing programs and customer experience. The proposed transaction is subject to regulatory approval and other customary closing conditions. Until the transaction closes, each company will continue to operate independently, and it is business as usual.

BlueKai is the industry's leading cloud-based big data platform that enables companies to personalize online, offline and mobile marketing campaigns with richer and more actionable information about targeted audiences. BlueKai's Data Management Platform (DMP) centrally organizes a company's customer and audience data in the cloud to help implement personalized marketing campaigns across all channels and deliver better results and higher marketing ROI. BlueKai also runs the world's largest 3rd party data marketplace to augment a customer's proprietary data with actionable information on more than 700 million profiles. Approximately 300 customers across multiple industries rely on BlueKai to maximize their marketing investment.

The Oracle Marketing Cloud is an integral part of the Oracle Customer Experience Cloud which includes commerce, sales, service, social and marketing. Together, the Oracle Customer Experience Cloud enables a seamless and integrated exceptional customer experience from the first touch point through the entire customer lifecycle.

The BlueKai team brings significant knowledge and capabilities to Oracle and is expected to continue facilitating excellence in data-driven marketing at Oracle.

Latest Release of Oracle Eloqua Introduces Innovative New Modern Marketing Execution and Reporting Capabilities

Today’s modern marketer is increasingly tasked with a complex balancing act that involves helping their organization identify and understand its customers, create relevant and engaging experiences, find and nurture opportunities, deliver revenue and demonstrate marketing’s impact on the bottom line. To help CMOs and their global marketing teams balance these complex objectives, Oracle today extended the Oracle Marketing Cloud. The new features and enhancements to Oracle Eloqua, a component of Oracle Marketing Cloud, help modern marketers optimize the customer experience and execute marketing campaigns that have a measurable impact on revenue.

News Facts

Extending its commitment to helping CMOs and their global marketing teams optimize the customer experience and execute marketing campaigns that have a measurable impact on revenue, Oracle today introduced new functionality and enhancements to Oracle Eloqua.
With the latest release of Oracle Eloqua, marketers can deliver more meaningful engagement and experiences than ever before by integrating data sources to build a complete and actionable view of customers.
The enhancements support key marketing initiatives, including content marketing and social relationship management, by empowering marketers to deliver targeted and dynamic content in emails, blogs, social media sites and landing pages.
To help further optimize the performance of marketing campaigns, the latest release of Oracle Eloqua also includes Revenue Dashboards that provide clear and actionable visibility into marketing’s impact on revenue and customer responses.

Oracle Eloqua is the only solution that enables marketers to manage campaigns with owned, earned and paid media objectives in a single platform.

Read the complete product release announcement here.

CRMIT Solutions' CRM++ Asterisk Telephony Connector Achieves Validated Integration with Oracle RightNow Cloud Service

CRM++ Asterisk Telephony Connector offers a comprehensive integrated telephony channel solution for Oracle Service Cloud. Oracle RightNow Cloud Service customers can now directly access Asterisk Telephony features through the CRMIT Solutions' Unified Agent Desktop enabling an efficient cross channel customer experience

Milpitas, US, Febrauary 13, 2014 - CRMIT Solutions, a contact centre and mobile experience solution provider specializing in marketing, sales force & service automation, CRM implementation & migration, training and user adoption solutions, announced today it has achieved Oracle Validated Integration of CRM++ Asterisk Telephony with Oracle RightNow Cloud Service, a component of Oracle Service Cloud. CRMIT Solutions is a Platinum level member in Oracle PartnerNetwork (OPN).

To achieve Oracle Validated Integration, Oracle partners are required to meet a stringent set of requirements that are based on the needs and priorities of the customer and partner community. By achieving Oracle Validated Integration, CRMIT Solutions has been recognized by Oracle for its integrated Oracle RightNow Cloud Service offering that can help enable organizations to achieve sustainable business growth through relevant, cross-channel customer interactions that strengthen customer relationships, and help reduce costs by maximizing agent efficiency.

"The CRM++ Asterisk Telephony Connector for Oracle Sales Cloud showcases CRMIT Solutions focus and commitment to extend the Customer Experience (CX) expertise to our existing and potential customers," said Vinod Reddy, Founder & CEO, CRMIT Solutions.

"Achieving Oracle Validated Integration gives our customers confidence that the CRM++ Asterisk Telephony Connector for Oracle RightNow Cloud Service is functionally sound and performs as tested," said Kevin O'Brien, Senior Director, ISV and SaaS Strategy, Oracle. "For solutions deployed on-premise, in the cloud, or both, Oracle Validated Integration applies a rigorous technical review and test process that helps to reduce deployment risk and improves the user experience of the partner's integrated offering."

Wednesday Feb 19, 2014

Oracle Sales Cloud Mobile for Smartphone .

Watch this 3' YouTube video and see how you can have complete and easy access to your CRM system while on the go with Oracle’s latest mobile app smarterselling [compatible with OS, Android, or Blackberry]

4 Takeaways on Modern Customer Service from CloudWorld

Oracle held CloudWorld last week in San Francisco. While there were many ideas and themes being discussed in the Customer Service track, several stood out as key differentiators for any company interested in a modern approach to delighting customers.

Read Christina McKeon report on the 4 Takeaways on Modern Customer Service here

Friday Feb 14, 2014

New : Eloqua for Life Sciences

Marketers in the medical device manufacturing, pharmaceutical, and biotechnology industries face unique challenges in their efforts to reach healthcare providers, payors, and prescription influencers with personalized communications. At the same time, diminishing budgets require more output from less resources, which makes traditional in-person marketing too expensive and inefficient. To help life science organizations address these challenges and better target and engage with key healthcare audiences, Oracle today announced Oracle Eloqua for Life Sciences.

News Facts

  • To help life sciences organizations better reach and engage customers, Oracle today introduced Oracle Eloqua for Life Sciences.
  • The latest addition to the Oracle Marketing Cloud, Oracle Eloqua for Life Sciences is a flexible and scalable cloud-based solution for marketers in the medical device manufacturing, pharmaceutical, and biotechnology industries that offer industry-specific best practices and capabilities to improve the efficiency and effectiveness of marketing campaigns.
  • To improve efficiencies in the development and execution of marketing campaigns, Oracle Eloqua for Life Sciences offers predefined contact and account fields, customized campaign templates based on industry best practices, and life science-specific reporting templates that drive user adoption, optimize performance and help marketing organizations achieve rapid time to value,.
  • To improve the effectiveness of marketing campaigns, industry-specific capabilities in Oracle Eloqua for Life Sciences help marketers target specific healthcare audiences, improve engagement, enhance measurement and produce actionable reporting.
  • The advanced targeting and segmentation capabilities also improve campaign reach and maximize sales staff effectiveness by enabling marketers to personalize engagement and foster one-to-one conversations with healthcare professionals and prescription influencers.
  • Oracle Marketing Cloud now has industry-specific marketing solutions for financial services, industrial services and life sciences. Each industry product is developed with the industry user in mind, incorporating marketing, content, and data analysis best practices.

Key Benefits

Oracle Eloqua for Life Sciences helps marketers in the medical device manufacturing, pharmaceutical, and biotechnology industries increase revenues and reduce costs by supporting the design and delivery of personalized communications across all channels.

Key benefits delivered by Oracle Eloqua for Life Sciences include:

  • Optimized campaign management and execution: An intuitive user interface specifically designed for the life science industry makes it simple to create campaigns, landing pages and forms, and automate email, demand generation, and content marketing programs.
  • Fast and accurate targeting: Oracle Eloqua Targeting and Segmentation technology helps life science marketers increase engagement, improve efficiency and drive sales by quickly and easily delivering relevant, targeted, and meaningful communications across traditional and social channels.
  • Simplified marketing compliance: By logging, tracking and sending an exact copy to your system for every communication from marketing, Oracle Eloqua for Life Sciences enables marketers to deploy compliant and approved digital communications across all channels.
  • Better lead management: Oracle Eloqua Lead Management helps improve sales team productivity by identifying the best leads and nurturing unqualified, or cold leads, to help move them along the buyer’s journey.
  • Enhanced customer insight: Oracle Eloqua Marketing Measurement capabilities provide deep insights into marketing activities and campaign performance, showing impact on qualified sales leads, pipeline and ROI.
  • Rapid deployment: With Oracle’s proven methodology and pre-packaged content for eDetailing, medical education events, formulary approval and online product education campaigns, marketers can ensure rapid time to market for marketing campaigns.
  • Simple integration: One-click integration enables marketers to quickly and easily integrate actionable customer insights into its existing enterprise applications. The solution also integrates with more than 100 social media and direct mail tools via connectors hosted in the Oracle Eloqua AppCloud.

Supporting Resources

New Program & Enrollments OPN Membership System

On March 10, 2014, the OPN Membership, Programs and Enrollments (P&E) System will be migrated into the Oracle Partner Store (OPS).

The Oracle Partner Store will streamline and automate P&E processes including OPN membership and resell rights applications for your company. The new solution will improve end to end transaction velocity, provide you with real-time transaction status, and allow you to self-manage your OPN memberships with Oracle.

Key Benefits Include:

  • Cascading privileges between worldwide and associate partners
  • Streamlined user access/management
  • 360 degree view of partner profile and privileges
  • Elimination of landing pads for ISVs
  • Simplified agreement and company registration process
  • Elimination of separate Knowledge Zone application requirement

Key Dates:

  • March 1st - 8th: System Blackout Period (no new applications will be processed)
  • March 8th - 9th: OPS Down Time
  • March 3rd and 12th: Live Partner Trainings (details below)
  • March 10th Go Live

Impact To Sales – Important Changes Effective March 10th:

  • Agreement start and end dates will be systematically enforced. When OPN Memberships expire all other privileges for the partner will cease. This includes deal registration and ordering (OPS, EDI/XML, and offline) until the membership is renewed. Manage your business and plan accordingly





P&E Overview


March 3rd, 2014
9:00 – 10:00 AM PT

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PW: Oracle123
Toll- Free US/CA Dial-In: (800) 869-4361
Toll-Free International Dial-In Numbers

P&E Overview


March 3rd, 2014
8:00 – 9:00 PM PT

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PW: Oracle123
Toll- Free US/CA Dial-In: (800) 869-4361
Toll-Free International Dial-In Numbers

P&E Refresher


March 12th, 2014
9:00 – 10:00 AM PT

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PW: Oracle123
Toll- Free US/CA Dial-In: (800) 869-4361
Toll-Free International Dial-In Numbers

P&E Refresher


March 12th, 2014
9:00 – 10:00 PM PT

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PW: Oracle123
Toll- Free US/CA Dial-In: (800) 869-4361
Toll-Free International Dial-In Numbers

Contact your regional Partner Business Center.

Oracle CX strategy and solutions sales plays: a webinar for EMEA partners, Monday March 3rd, 12pm GMT / 1pm CET

Grab a sandwich, a coffee and a network connection, and join me on Monday March 3rd at 12pm GMT (1pm CET) for a 60' webcast specially designed for EMEA partners!

During this one hour event, you will have the opportunity to listen about the Oracle CRM & CX solutions strategy going forward, understand which combination of Oracle products uniquely fits your specific customer's business requirements, find out what Systems Integrators may expect in terms of pre-packaged integration paths between the different building blocks and, last but not least, hear about the related Oracle Partners programs.

This webinar is THE best 60' time investment for all partners who are willing to maximize their CX business value in the near future!

It will be a relaxed presentation with opportunity for some Q&A within the time reserved.


  • CRM & CX market's trends
  • Oracle CX solutions strategy
  • Brief overview of each Oracle CX solution
  • Oracle CX solutions integration strategy
  • Sales Plays by industry, deployment model, business requirement, etc.
  • Value proposition and support programs for Oracle Partners

To register for attendance, please send an eMail to

After registration you will be contacted with the details to join the WebEx event and the audio call closer to the time of delivery.



« February 2014 »