Tuesday Aug 13, 2013

The X Factor: The Convergence of Customer Experience and Web Experience Management

Within a crowded marketplace, organizations are turning their sights to drive sales and brand recognition through one key relationship — the customer. Under the umbrella of customer experience (CX) there is a growing fever and host of initiatives, theories and ideas of how to improve it across channels — but at the root of it all, there is one place where customer experience must reign supreme. It’s online. However, what we learn online can and should also drive your CX offline.

Read the entire article by Steven Woods, GVP of Software Development at Oracle, here

The Hidden Powers of Social Customer Service

Historically, marketing organizations have taken the lead in driving organizational social strategy. But JP Saunders (Vice President of Product Strategy for Oracle Customer Experience) tells us why customer service interactions must be at the heart of any social initiative for organizations to deliver on their brand promise and grow both top- and bottom-line results.

Read the full article, featuring JP Saunders's interview here

Get Trained in RightNow at Oracle University when it suits you

Oracle RightNow applications provide a service enterprise platform to unify web, social and contact center experiences for customers. Learn how to use this cloud-based customer service to build trust, increase sales and adoption and reduce costs with Oracle RightNow training. The courses will:

·         Teach you how this application combines Web, Social and ContactCenter experiences

·         Enable your organization to increase sales and adoption

·         Show you how its Cloud infrastructure supports over 2 billion global transactions per day

Choose the relevant category on the Oracle RightNow training webpage page to view the suggested courses.

Some are available in a Training On Demand format - a streaming video recording available for 90 days, 24 hours a day, 7 days a week, enabling you to train when it suits you and remain (partially) billable:

·         RightNow Analytics

·         RightNow Chat Cloud Service Administration

·         RightNow Customer Portal Design & Contact Center Experience Designer Administration

·         RightNow Customer Portal for Developers

·         RightNow Customer Service Administration

·         RightNow Integration and Customization For Developers

Remember that your OPN discount is applied to the standard prices shown on Oracle University’s website.

Get in contact with your local Oracle University team for more information and assistance

Oracle Cloud Services Resell Program now open!

I am delighted to inform you that the OPN Cloud Services Resell Program is now formally released.

You can start applying to the Fusion CRM (see details and application page here) and/or RightNow (see details and application page  here) resell rights as of Today. Other Oracle SaaS solutions (SRM, Eloqua, OPA,…) will be later added to the program.

Please let me know if you have any question. Richard Lefebvre

About


Search

Archives
« August 2013 »
SunMonTueWedThuFriSat
    
1
3
4
6
8
9
10
11
12
14
15
16
17
18
19
20
21
24
25
26
27
29
30
31
       
Today