Wednesday Aug 07, 2013

5 Ways to Demonstrate Value to Your Customers

The marketer extraordinaire wears many hats, manages a variety of channels, and is challenged to understand the ongoing technological developments changing the way buyers and customers interact with brands.

You’ve heard the word on the street: ‘The buyer is in control.’ Your marketing has to be ‘customer centric.’ And I can’t say it enough: take a cue from Carly Simon and don’t be vain!

In this Eloqua blog post, Amanda Batista talks about marketing efficiency and shows 5 marketing musts to demonstrate value to customers

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