Thursday Apr 09, 2015

Call-for-Proposals for Oracle OpenWorld and JavaOne is now open until 29. April 2015

OpenWorld Call for Presentations is now open and must be submitted by April 29th, 2015.

Each year, Oracle OpenWorld offers 2,000+ sessions at the conference. The majority of these sessions are allocated to Oracle Product Development, presenting on the latest Oracle technologies and solutions, as well as Customers, showcasing their success stories. Only a small number of these sessions are allocated to partner presented sessions each year, so it is important that you know what will be the Oracle decision criteria's for selecting partners presentations.

Important Note: Priority will be given to those partners that best align with the preferred criteria guidelines as outlined below.

Criteria guidelines for Partner selected presentations:

  • Platinum/ Diamond Partner status preferred
  • Specialized in the Product area for which they are presenting
  • Participating at Oracle OpenWorld as either an Exhibitor or Sponsor preferred (learn how to become an exhibitor or sponsor)
  • Presenting with a Customer or with a strong customer case study preferred

See above criteria also in the "Tips for Partners" section on the official website HERE.

Oracle Sales Cloud Reference Forum - April : iBasis

April 21st , 2015, 17:00 CET

Join us for an Oracle Customer Reference Forum at 8:00 AM PT / 11:00 AM ET / 5PM CET on Wednesday, April 21st, 2015 with iBasis’ Katherine Doe, Vice President Commercial Operations. iBasis is a global leader in international voice, mobile data and prepaid services for the communications industry. In this session, iBasis will be sharing why and how they migrated from Oracle CRM On Demand to Oracle Sales Cloud.  Learn how iBasis uses Oracle Sales Cloud’s simplified UI and mobile access to sales information, even when in remote locations, to optimize sales effectiveness while enabling executive visibility to the pipeline. Register here.

Creating New Revenue Streams with the Oracle Cloud

Are You Cloud Curious?

The cloud has revolutionized how organizations are building and leveraging systems and applications to run their businesses.

Join Oracle for our new webcast series on channel opportunities in the Oracle pubic cloud, where we’ll explore key components of our PaaS strategy and offerings, and how partners can elevate their business with Oracle Cloud solutions.

Topics include:

  • Cloud Transformation – why and how your business must change
  • What is available now to sell/use cases
  • Pricing and profitability
  • Implementation/enablement services for partners to deliver

Who should attend: These webcasts are designed for OPN Resellers, Systems Integrators, and Implementation partners.

The series:

These webcasts are all available to view today, so take this opportunity now to learn how your business can profit with Oracle PaaS solutions!

Wednesday Apr 08, 2015

Creating Customer Service Anchors- Daryn Mason on

Good customer experiences are at heart psychological. A great experience creates mental ‘anchors’ that inform future purchases. But how exactly are these anchors created? Daryn Mason discusses on

Oracle Sales Cloud User Experience: Customers' Perspectives

Listen to three customer perspectives from Fike Corporation, Batesville Casket Company, and EagleBurgmann KE Ltd. on the Oracle Sales Cloud user experience. Watch this video:

Modern Marketing In The Cloud Gives CMOs New Tools And Greater Influence

Modern Marketing in the Cloud Gives CMOs New Tools and Greater Influence to create more personal and relevant customer relationships. Read this Forbes article:

Invitation to Join the Oracle EMEA Platform as a Service (PaaS) Partner Community

The Oracle EMEA Platform as a Service (PaaS) Partner community has been launched recently and we are pleased to invite you to become one of its exclusive members.

This new Oracle EMEA Partner Community is a place where thought leading Oracle partners from Europe, Middle-East and Africa (EMEA) can share their experiences and best practices around selling and implementing Oracle Platform as a Service (PaaS) solutions.

By joining the community, you will find an opportunity to get first-hand information on Oracle's products, trainings and tools that will enable you to grow your business with Oracle’s Platform as a Service (PaaS) offerings.

Is this community for me?

This community is intended for individuals who have a vested interest in evaluating, selling, implementing or just supporting Oracle’s Platform as a Service (PaaS) offerings.

How can I join?

You are just a few clicks away from joining the Oracle EMEA Platform as a Service (PaaS) partner Community.

Join Now!(Note: To join the community your company must be an active Oracle PartnerNetwork (OPN) member)

What’s in there for me?

The Oracle EMEA Platform as a Service (PaaS) Partner Community will keep your informed about the latest from EMEA PaaS offerings and enable you to network with other group members via our below mentioned communication channels.

Stéphane Broquere, Oracle Alliances & Channels EMEA Partner Program Director for Platform as a Service (PaaS), looks forward to welcoming you as a member of this new Oracle EMEA partner community. If you have any questions, you can contact him with an email or by calling him at +41-796912014.

Monday Mar 30, 2015

Modern Customer Experience Conferences | Conemis from EMEA as a sponsor

Oracle is proud to present the Oracle CX Cloud Conferences, March 31–April 2, 2015 | Las Vegas, NV, a series of conferences focused on the latest Oracle Customer Experience (CX) solutions for Service, Commerce, Sales/CPQ and industries. Attendees will immerse themselves in an interactive three day program featuring keynotes and networking opportunities in addition to tailored content for each conference:
  • Modern Service Experience
  • Modern Commerce Experience
  • Modern Sales/CPQ Experience

From EMEA perspective we are proud to announce our ISV-Partner Conemis as a sponsor of this CX-highlight in Las Vegas.

Conemis helps customers and SIs with their out-of-the-box connectors to move data from legacy applications such as to Oracle CX Applications. Conemis tools are approved and recommended by Oracle Product Management and deployed worldwide in several projects.

"ec4u marketing experts": One-stop shop for the concept and implementation of all facets of customer management

“DemandGen Europe” rebranded as “ec4u marketing experts”

(Munich, March 30, 2015): Effective immediately, “DemandGen Europe”, the specialist for lead management and customer lifecycle management will operate under the “ec4u marketing experts” brand. Consequently, a uniform image will be pursued as part of the customer excellence initiative with the leading CRM consulting firm, “ec4u expert consulting”.

Common customers of the two company groups can count on added value of their combined portfolio, which covers every customer-relevant facet of an enterprise. This approach reflects the demanding vision of both company groups that marketing, sales, and service are all part of a shared team responsible for generating revenues – a team that accompanies the customer seamlessly in all interactions and across all channels to facilitate a comprehensive customer experience.

Rebranding of “DemandGen Europe” as “ec4u marketing experts” is the logical next step in offering the entire portfolio to customers. Reinhard Janning, CEO of ec4u marketing experts ag explains, “In future, we will provide one-stop consulting services to our customers. Now, we are in a position to easily and efficiently map the lifecycle of a customer – from concept through to implementation.”

David D. Laux, CEO of ec4u expert consulting ag, adds, “Our task for customers is clear. We empower enterprises to establish customer excellence as a success-critical discipline for digital transformation – via an intelligent combination of processes, tools, content, and resources in marketing, sales, and service into an integrated business model.”

Both company groups, “ec4u expert consulting” and “ec4u marketing experts”, boast a joint base of over 500 successful projects in ten core sectors that include telecommunications, financial services, life science, manufacturing, automotive, technology, and consumer goods. They have equally gained top-notch accolades in their service categories and the best evaluations for their services. The two company groups employ over 250 experts spread across offices in Germany (Munich, Karlsruhe, Düsseldorf, Berlin), Austria (Eisenstadt/Vienna), Switzerland (Pfäffikon/Zurich), and England (London).

About „ec4u marketing experts“

“ec4u marketing experts” (formerly “DemandGen Europe”) was founded in Munich in 2003. We are a Germany-based consulting firm and run – together with our strategic partner “ec4u expert consulting” – offices throughout Germany (Munich, Karlsruhe, Düsseldorf and Berlin), Austria (Eisenstadt/Vienna), Switzerland (Pfäffikon/Zurich) and UK (London). Our marketing experts advise and assist customers with the introduction of marketing cloud solutions to optimise their Lead Management and Customer Lifecycle Management processes. We support companies in defining customer acquisition and customer retention as a mission-critical discipline.

Known for an integrated approach and many years of specialist expertise, “ec4u marketing experts” has helped hundreds of customers to achieve measurable results with marketing automation and to create more business growth by establishing Marketing and Sales as a joint revenue-generating function.

Wednesday Mar 25, 2015

UK Special: How to improve efficiency and customer experience in the Public Sector - a customer event by Oracle partner Boxfusion

Are you delivering the best possible customer experience that you can? At this event dedicated to improving efficiency and customer experience in the Public Sector through the use of digital customer service tools, you’ll see Boxfusion and Kent County Council demonstrate how they have implemented an HR Helpdesk solution (using Oracle’s Service Cloud application), that achieves all of this and more.

If you are looking to gain insight into how your organisation can leverage the latest technology to improve customer experience and efficiency then why not come along to this half day event?

Wed April 22nd - 14:00 - 19:00 - Oracle’s London City (Office 1 South Pl, Greater London EC2M 2RB)

Details and registration here

Driving Industry Transformations with Oracle Cloud

Cloud solutions for industries leverage the comprehensive Oracle product portfolio to address distinct industry-specific requirements.  With solutions for financial services, communications, consumer goods and more, Oracle enables you to accelerate the delivery of innovation, improve customer experiences, and improve margins to drive competitive advantage.

The new Oracle Cloud Industry Solution microsite helps you understanding how Oracle will support you business plan in selected industry verticals. Check it here

Yes, Larry Ellison's Oracle Is Now A Cloud Company! (Forbes)

In case there were any lingering doubts, Oracle has truly become a cloud company. Not that it doesn’t still sell on-premises software and hardware, but cloud is the fuel that is making the company’s motor hum.

Read Forbes' article about the last quarter Oracle performance and strategy here

Extending Oracle Sales Cloud with Oracle PaaS – Free Workshop for EMEA partners- NEW DATES!

The Oracle team is pleased to invite you to a 4-day hands-on workshop on Extending Oracle Sales Cloud with Oracle Platform-as-a-Service (PaaS). Oracle will organize two 4-days Workshops between March – June 2015. We invite you to join the workshop InClass or Remotely (avoid travel time and travel costs by joining remotely). These Invite-Only hands-on workshops will be delivered by Oracle Development at No-Fee to Partners.

Workshop training dates:

  • NEW DATES: 4th - 8th May, 2015. Location: Madrid, Spain. Remote participation is possible.
  • 14th- 17th June, 2015. Location: Dubai, United Arab Emirates. Remote participation is possible.

A workshop consists of live presentations, live demos, and hands-on laboratory exercises. Objective is to help delivery consultants understand How to Extend Oracle Sales Cloud using Oracle Platform as a Service.

IMPORTANT: These workshops are available to selected Oracle Partners with a current OPN Gold Level or higher membership. A fully executed Oracle Cloud Services Training Addendum is required for this workshop. If your company has not previously accepted this addendum, please click here to review and accept the terms and conditions. You should be authorized by your company to accept the legal addendum.


  • Overview of Oracle Sales Cloud Extendibility
  • Introduction to Oracle Sales Cloud Tooling
  • Overview of Oracle Sales Cloud Data Model
  • Introduction to Oracle Sales Cloud WebService Interface
  • Real World WebService Queries and Best practices
  • Generating Secure WebService Clients
  • Overview of Oracle PaaS
  • Introduction to Oracle BI Cloud
  • Introduction to Oracle Document Cloud
  • Introduction to Oracle Developer Cloud Service
  • Introduction to Oracle Messaging Cloud Service
  • Oracle PaaS extending Oracle SaaS Design Patterns
  • Introduction to Oracle ADF
  • Using the REST Accelerator and generating custom REST Services
  • Building Secure Integrations
  • Introduction to Oracle Mobile Application Framework (MAF)
  • Introduction to Oracle PaaS/SaaS Accelerators

Workshop Training Format

Approximately 3 hours of live presentation and Q&A daily. Participants will independently work on laboratory activities after the 3-hour live presentation. You will also have access to a forum where you will be able to post questions. We are monitoring this forum to ensure that you will get prompt assistance as you independently work on assigned laboratory work in the afternoon.

Target Audience:

Solution Developers, Enterprise Architects, Technology Consultants, Integration Consultants

Audience is expected to know the following before attending the training

  • Knowledge of J2EE concepts such as WebServices, Web Applications
  • Basic knowledge of the Java Programming language
  • Basic knowledge of Oracle Sales Cloud functional objects, such as Opportunities, Customers, Custom Objects etc

Preparation Work:

· Introduction Series Videos (MOS ID 1482685.1) (requires My Oracle Support login)
· Fusion CRM: Creating a Custom Object Series (requires OTN login)
· Fusion CRM: Creating a Child Object in Application Composer Series (requires OTN login)

System Requirements:

This workshop requires attendees to provide their own laptop and smartphone or tablet. Check registration page for System Requirements details


Please send the list of participants to your Oracle A&C contact sooner the better. A confirmation email alert will be sent to registrants upon approval. Please provide the following information: Workshop, Workshop date, Partner Company, Participant's name, Participant's Corporate Email.

Where browsers and mobile collide – Oracle's unified Alta UI

The world of user interface design continues to evolve, and the UI for enterprises today stretches across desktop browsers to multiple channels including that of mobile. Oracle's Alta UI was introduced in late 2014 to ensure that Oracle's own applications lead this trend, and more importantly to you Alta is available to customers to adopt in their own desktop browser and mobile application development. In a Linked In continuing mobility Q&A series we take the opportunity to interview Laura Akel from Oracle to give you a greater insight into the Alta UI, where Oracle is taking Alta & why it's valuable to you.

Read the full interview in order to find out about User Interface's present and future.

Data As A Service...the next step in the X as a Service journey

The growing desire to seek competitive advantage from the use of data and the challenge of managing an increasingly complex and heterogeneous data landscape have created the right conditions for data-as-a-service (DaaS) to emerge.

The debate over what format DaaS should take, who is positioned to provide it, and how it will evolve into a component of the as-a-service category is only just beginning. The ongoing consumerization of IT – an overarching trend affecting every aspect of IT use in the enterprise – is shifting user expectations; it represents the enablement of regular, non-expert users to effectively take control of often highly complex and traditionally inaccessible IT tools.

DaaS is no exception to this trend and is a critical underlying capability that allows business users to focus on business outcomes rather than attempting to master IT.

In order to understand how DaaS will fundamentally change the CX world, read the Ovum report here



« May 2015