Wednesday Aug 08, 2012

Oracle Retail Customer Analytics Fuels Insight for Customer Experience Management

Customer experience management (“CX”) is the latest and greatest new must-have solution for most organisations (even Public Sector wants “citizen experience management”): and within this,customer insights, through robust analytics is probably the most important component.

To provide this, Oracle has just released Oracle Retail Customer Analytics.  At first glance focusing on just the retail sector may seem limited, but in reality, everyone’s trying to sell something, so in a sense everything is retail.

Oracle Senior VP for Oracle CRM, Anthony Lye says Oracle’s CX strategy is a combination of both organic development and acquisitions to put together a CX solution footprint beyond any other single vendor.  He said we are now in a process of moving beyond CRM and that today, many customer experiences systems are built, maintained and managed outside of classical “CRM”.  To manage this, customers need a vendor that can:

  • Abstract data away from the CRM system and master data,
  • Offer experienced based apps that are multi-channel and cross channel,
  • Combine this with Social Apps,
  • And a range of platform services, most notably Business Intelligence (BI).

To find out more see the Video: Anthony Lye, SVP, Product Development, Oracle (17:33)  and other resources, such as Your Experience Platform (PDF) and the Data sheet: Oracle Retail Customer Analytics (PDF).

 

BI&EPM in Focus August 2012

General News

  • IDC says Oracle is #1 in Business Analytics (Oracle.com | Information Mgmt Mag)
  • June 2012 Business Analytics Customer Newsletter, featuring new Analytic Applications, and DRM in the financial services industry (link
  • Online Resource: Enterprise Dimension Management with Oracle Hyperion Data Relationship Management (link)
  • Support Resources: Get Proactive with Business Analytics (link)
  • Support Resources: Information Center - Business Analytics Index (link)
  • Support Resources: Information Center - Statement of Directions Index (link)
  • Register your customers for Oracle Days 2012 (link  | video)

Customers

Enterprise Performance Management

  • Blog: Progress Towards Integrated Financial and Sustainability Reporting (link)
  • Blog: Account Reconcilations - Making this Less of a Headache (link)
  • ITWeb South Africa: over-reliance on Spreadsheets adds costs to business (link)
  • Webcast Replay: Is Hope and Email The Core of Your Reconciliation Process? (link)
  • Webcast Replay: Leggett & Platt improves customer and product profitability with HPCM (link)
  • Updated Whitepaper: Outgrowing Hyperion Enterprise: What Are the Options? (link)
  • Blog: What CFOs Need to Know About the Cloud (link)

Business Intelligence

  • Endeca Partnercast video (4minutes): RealDecoy (Canada) talks about where Endeca is succeeding in Information Discovery, adding analysis to Big Data.
  • Webcast Replay: "Data Discovery Meets Search and Social” featuring BI Scorecard analyst Cindi Howson (link)
  • Whitepaper: Oracle Endeca Information Discovery Technical Overview (link)
  • Top 10 Tips to Improve Your OBIEE Performance (Apps Associates) (link)
  • Live Webcast on Sept 2: Beyond the Import Metadata Wizard: The Top Five Things You Must Know About Using Essbase as a Data Source for OBIEE (performance architects) (link)
  • OBIEE SampleApp V207 Virtual Machine is available on Oracle Technology Network  for immediate download (link)
  • Webcast Replay: How to Expand the Usage of Analytics in your Organization while Driving Down IT Spend (link)

 

 

About



Search

Archives
« August 2012 »
SunMonTueWedThuFriSat
   
1
2
3
4
5
6
7
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
25
26
27
28
30
 
       
Today