"In this era, innovation will be driven by empowered customers and employees and IT and Marketing will need to join forces and collaborate as never before. The CIO and the CMO, IT and Marketing, will jointly power this new era of Social Innovation by bringing together their extensive domain expertise to create a Social Innovation Network."-- Nigel Fenwick, Forrester
Oracle ACE Director Mark Rittman's preview of some of the presentations and presenters at ODTUG Kaleidoscope, in Washington DC, June 27-July.
"Since the advent of the ESB 8 years ago, the industry has come a long way in terms of understanding SOA principles and practices. Likewise, technology offerings have also progressed to the point where the bar has been raised beyond ESB to include many other complementary technologies such as BPM, orchestration, BAM, and SOA governance tooling and runtime such as an enterprise repository." -- David Chappell